Mr. Store It Self-Storage

Close By Storage with a Family Feel, That’s Almost as Good as Home by Melissa LaScaleia Mr. Store It Self-Storage, located on Socastee Blvd. just outside the Market Common, is a locally owned company that has been in business for over thirty years. They are managed by a dedicated team that is loyal to serving the needs of the community.  Penny Tharington is the bookkeeper, but wears many additional hats. She’s worked for the company owners for as long as Mr. Store It has been in business.  Clarice Linkous has been the office manager for over fifteen years and oversees the day-to-day operations. She handles questions, inquiries, and customers’ needs.  Her son, Dale, who graduated from Myrtle Beach High School, is the property manager and lives on-site. Previous to Mr. Store It, he was part of the military police, and has been working in some capacity with security and law enforcement since the tenth grade.  “We all work fluidly together and with great deal of care for what we do,” Penny says. “We take a lot of ownership and pride in our respective jobs. We work well with the owners, and receive a lot of support, but as a team, we’re very self-directing.”  “I’ve worked with the owners for such a long time, this is like my second home to some degree,” she adds. “There has always been the opportunity to grow and learn, and it’s kept things fresh and interesting. The working relationship that we all have as a team is very positive— we value each other’s opinions, listen, and learn from our mistakes, to ensure that customers receive the best service. It’s just a great firm to work for.”  “We treat people like we like to be treated,” Clarice shares. “And consequently we receive a lot of referrals. People come to us all the way from North Myrtle Beach and Pawleys Island because of how we treat our customers.”  With over thirty different storage sizing options to choose from, and options between climate and non-climate controlled units, Mr. Store It has a space to fit everyone’s needs. All units are on the ground floor with drive-up access.  Storage facilities aren’t just for people relocating or in between housing options. Many rent a small unit, a 5×5 space in which to store their holiday decorations, keepsakes, or yard equipment. Attorneys and business owners without a home office often require a space to keep their files safe. And those who spend part of the year in Myrtle Beach store excess belongings here.    “Some people have been with us for 20 years,” Clarice says. “But when a customer comes in, we don’t just rent them a storage unit, we dig deep to make sure they get what they need. We take them out to show them the climate controlled storage versus the non-climate controlled. We make sure that they are getting what they need and not paying for more.”   “Mr. Store It has been a real convenience for the Market Common area,” Penny notes, “because many people move here from the North where they have basements; but we don’t have basements here. They find they don’t have enough garage and storage space, and they like that they can get here so easily to get their things. We give them all the information to help make a smooth relocation, and they appreciate that.”   Clarice and Dale in the office. “We are family— with our employers and Penny,” Clarice says. “It’s a real joy for me to be here. And Dale feels the same way.” Mr. Store It hires all local contractors to help maintain their property and keep it in excellent condition.  “Some of the people we hired because we met them when they rented storage from us and we forged relationships,” Clarice says. “We want to help support our community. We’re proud of it.”   Mr. Store It works with a pest control company that visits regularly to ensure critters stay out of peoples’ things. They also have professionals routinely tend to the air conditioning vents in their climate controlled units to make sure that their large duct filtration system, which traps mold and dust, is working properly.   “It’s just like having your things in your home. We’re very proud of the property,” Clarice says.  “We treat people’s stuff like we want ours to be treated. And as a result, I think people are very comfortable here. I feel like we have one of the finest properties on the beach.”   In addition to its 24 hour on-site management, Mr. Store It implements other security measures that are partly architectural, and partly technological.   With over thirty-sized storage options from which consumers can choose, Mr. Store It has options for everyone’s needs. “We have 24 hour surveillance cameras all over the property that are linked right back to the office,” Clarice says. “We have the widest hallways on the Grand Strand, both for ease of maneuverability as well as safety. It lends a more spacious air too. There are no hidden hallways, and there are exits at the end of both main buildings.”  Clarice truly loves her job and appreciates her employers and work environment.  “Really we are a family— with our employers and with Penny,” she says. “And I think they look at us the same way. It’s a real joy for me to be here. And Dale feels the same way, and his wife and son love it too. So we’re just a happy little family.  “People ask me when I’m going to retire, and I say, ‘I hope not for another 10 or 15 more years.’ Most people are shocked. But I love my work and being out on the lot and making sure it’s clean and running the way I want it. I love what I do. And I’ve got all that I can do.”   “The managers on-site know the business,” Penny adds. “They take pride in doing a great job … Read more

Business As Un-Usual

by Little River Chamber of Commerce & Visitors Center The Little River Chamber has been working hard, diligently vetting all of our information and resources throughout the Covid-19 pandemic, to be your trusted resource for timely and accurate information about what’s happening in our neighborhood. The product of our labor is a single resource page on our website which we invite you to visit: littleriverchamber.org/blog/covid19/. In an effort to avoid Covid-19 fatigue, we curated this resource for you so as not to overwhelm your inbox and social media with multiple daily messages. We have also published an eBook, Getting Back to Business, to help support the local businesses in our community as they consider next steps as we begin to reopen. The eBook can also be found on our resource page. Now that restrictions are relaxing and we are getting back to business, the chamber is featuring our members by spotlighting our area businesses. We are showing what they are doing differently now, and how they are incorporating creative innovations into their daily business practices. We are also showcasing the feel-good stories that our members shared with us for the past months—  and there are plenty! Check out our Facebook page to share in these amazing tales of flexibility and resiliency. The lessons we learn create the foundation for a stronger future. Our community is beginning to reemerge. And many of the innovations we adopted are things we can continue to use going forward. We may be doing things a little differently, so as we like to say, we are getting back to business as un-usual. 

A Field Trip and a Bout of Neurosis

Charlie’s Corner is the domain of Charlie, the furry four-legged lady’s man of Market Common. Each month, he’ll share information to help all new, visiting, and existing doggie community members get the most out of life alongside their human companions. Here, we’ll feature his reflections on what it’s like to be a dashing downtown doggie, as he reminds all of us how to play well together. This month, Charlie goes on a field trip, and takes us all along for the ride in an of-the-moment account. Yaaaawwwwnnnnn. What a lovely morning. I feel so peaceful and self-indulgent today (more so than usual even), that I think I’ll call into the office and take a personal day and just loll about in bed and sniff the new flowering potted plants that are a recent installation on my balcony.  Oh hello, what’s this? My mommy Joanne, is coming over to say hello… with a… grooming brush? I thought it was time for some snuggles and maybe a long belly rub. The perfect addition to my already perfect plan for my day. But what’s with the brush? I always get groomed at night, never the morning. Unless. Oh no. This could only mean one thing.  NOOOOOO. No. No. NO. No. No vet visit. Not today. I’m not psychologically and mentally prepared for this. I need more time. I just need it to be any other day except today. Perhaps tomorrow, when I’m actually going to work. At least can it be raining? My mommy seems to sense my resistance, and has a little smile on her face. Is she laughing at my distress? Humph. I am seriously. Put. Out. Well, I knew it. After a quick breakfast we’re heading to the car for a ride. Ordinarily I’d be excited about this, but not today. You know, there should be some type of law against interrupting a dog’s personal day with a vet visit. Talk about the short end of the stick. Ugh. Guess my life can’t be perfect. I’ll just sit here and put on my most woefully doggie expression I can muster. The one that melts hearts and wins me fans for life. It’s not working. She’s just smiling contentedly and patting my head. Yeah, sure, easy for you to be relaxed and content. It’s not you that’s about to be poked and prodded in the most undignified way.  But wait… This isn’t the way to the vet. We’re going in a different direction. But where? Is this some glorious surprise, or am I perhaps, *gasp* being given up for adoption to another family?! NOOOOOOO. I’ll take the vet visit. Take me to the vet! I’m ready! I’ll be a good dog, promise. I’ll never chew Jim’s slippers again. I’ll be a much better writer. Anything but abandonment!  Oh hello. This is not the pound. This is… a law office. And apparently we’re going inside.  Maybe I was overreacting, because it appears my mommy is just taking me on an errand. Well, it wouldn’t be the first time my neurotic disposition has gotten the upper hand of me. Wow, this is a nice lobby. I like it. And hello, what’s this? A new fan club? I guess so!  These people are very happy to see me. The last time I got this much attention, I drank out of the punch bowl at a housewarming party.  This must be my mommy’s office; she’s sitting down at this desk over here.  I get it now, I’m joining her at work today. Well, after my previous suppositions— the vet or the pound— I’ll take anything, and certainly this field trip for the day.  Even though this office isn’t nearly as exciting as the Insider (but frankly what is?) I’ll take it.  Time for a long nap by my mommy’s feet and some belly rubs from passersby. Until next time,

Major General Charles Baldwin

Rated Air Force Pilot and Chief of Chaplains by Melissa LaScaleia Charles C. Baldwin was born on April 7, 1947, and is a native of New Haven, Connecticut. He attended the U.S. Air Force Academy in Colorado Springs, and graduated in 1969. He is also a graduate of Air War College. After his pilot training, he was assigned as an EC-21 pilot to the 552nd Airborne Early Warning and Control Wing at McClellan Air Force Base, in California. He completed further training, this time as a helicopter pilot, at Fort Rucker, Alabama. During the Vietnam War, those skills were put to use and he was sent to South Vietnam where he flew combat missions as an HH-53 helicopter rescue pilot. In 1974, he returned to civilian life and went to graduate school, earning his master of divinity degree from the Southern Baptist Theological Seminary in Louisville, Kentucky. He then began a career as a Baptist minister. Five years later, he returned to the Air Force to serve as a Protestant Chaplain— a career track he would follow for the rest of his life, to great acclaim. From June 1989 to 1992, he served as the Senior Installation Chaplain at Myrtle Beach Air Force Base. He accompanied the 354th Tactical Fighter Wing when that unit deployed to King Fahad International Airport in Saudi Arabia, during Desert Storm and Desert Shield, to serve as their Chaplain as well. In his career, Charles served in many illustrious positions: as Senior Protestant Chaplain for the United States Air Force Academy; Staff Officer in the Office of Command Chaplain at the Headquarters, United States Air Forces in Europe; Staff Officer, Office of the Chief of Chaplain, Headquarters, United States Air Force; Commandant, United States Air Force Chaplain Service Institute at Maxwell Air Force Base, Alabama; and Command Chaplain, Air Education and Training Command, at Randolph Air Base, in Texas. In June 2004, he was appointed his most prestigious position— that of the United States Air Force Chief of Chaplains. As such, he led an Air Force Chaplain Service of 2,200 Chaplains and Chaplain assistants. During this time, he was appointed the rank of Major General. He also served as a member of the Armed Forces Chaplains Board in which he and other military service chaplains advise the Secretary of Defense and Joint Chiefs of Staff on religious, ethical and quality of life concerns. His awards include the Legion of Merit with oak leaf cluster; the Air Force Distinguished Service Medal with oak leaf cluster; the Distinguished Flying Cross with oak leaf cluster; the Bronze Star Medal; the Air Medal with three oak leaf clusters; and the Air Force Commendation Medal. Charles was and is still the only Air Force Chief of Chaplains to have been a rated air force pilot. He retired July1, 2008 as a U.S. Air Force Major General.  You can find the plaque commemorating his accomplishments at the intersection of Pampas Drive and Mallard Lake Drive, in the Market Common.

Ocean Lakes Golf Cars

Serving Ocean Lakes and the Entire Grand Strand Community by Melissa LaScaleia Ocean Lakes Golf Cars is a division of the Jackson Companies, of which Ocean Lakes Family Campground is also a part.  In the late ’80s, the owners of Ocean Lakes Family Campground started a small golf car rental business with roughly forty golf cars so people could traverse the extensive 310-acre property with greater ease.  Today, with over twenty-two miles of paved roads as well as one mile of beach front property, the rental fleet has grown to 1000 golf cars to accommodate the needs of campground guests as well as the public. Ocean Lakes Golf Cars is located inside of Ocean Lakes Family campground. Everyone is welcome to visit Ocean Lakes Golf Cars to view their sales floor of available golf cars to purchase, as well as inquire about custom accessories, parts, and repairs. Simply approach the guard gate to receive a pass to go to the golf car facility. “Most people don’t realize the extent of what we have to offer our community,” says Paul Jones, the golf car manager for Ocean Lakes. “We want the public to know that Ocean Lakes Golf Cars is available for everyone, not just guests of our campground. We want to serve a greater segment of the population and show residents our great service and outstanding products. “We just finished a remodel of our showroom and are proud to show what we have available. If you already own a golf car and need it serviced, give us a call and we will come pick it up, service the car, and deliver it to you. Over the years, our outreach has increased, and today we sell almost five hundred golf cars a year.” Ocean Lakes Golf Cars Sales and Service is open seven days a week. At their showroom, they have over two hundred golf cars. One of the brands they carry is the new Club Car Onward Golf Cars, which are powered via electric; gas; or Lithium Ion HP, an innovative, high performance AC drive battery. They also sell reconditioned golf cars. Paul Jones, golf car manager for Ocean Lakes Golf Cars, holds the coveted plaque commemorating Ocean Lake’s success. “We are a family,” he says. “And I credit all the success we’ve had to that.” — Photo Meganpixels Parker “No one reconditions a golf car the way we do,” says Paul. “We do what’s called a frame-off restoration. We disassemble the entire golf car and acid-wash the aircraft-grade aluminum frame that Club Car uses in all of their golf cars so even the frame looks brand new. The salt from the ocean air is harsh on metal; even though it will not rust aluminum, it still leaves an impact. So we take the extra step to fully refurbish it so the car is pristine for our customers. Our attention to detail and quality of workmanship that we put into the restoration process is what sets us apart from everyone else.” In October 2018, Ocean Lakes opened a new 11,000 square foot production facility across the street from the campground. Here, they assemble new vehicles; this is also where the extensive reconditioning process takes place. They have one of the largest inventories of parts, accessories, wheels and tires in the Southeast. “Having this facility lets us expand our offerings so we have more choices for our customers and can customize anything,” says Paul. “We now offer a larger selection of paint schemes, custom accessories, trim, wheels and tires. We can show our customers the build process from beginning to end, and they can be as involved in the process as they like.” Some of the most frequently requested installs are: lift kits, Bluetooth stereo systems, wheels and tires, and seat upgrades. “We’ve done a lot of custom cars over the years— creating beach scenes in paint or incorporating colors from peoples’ favorite sports team,” Paul says. “We add accessories that fit peoples’ individual tastes. Our website shows some current ideas for custom car options.” Ocean Lakes Golf Cars is an authorized Club Car dealer. Club Car conducts a week-long, on-site training every year for Ocean Lake’s service technicians, giving the campground an edge in the latest technology, so they, in turn, can provide outstanding service. Ocean Lakes Golf Cars has been affiliated with Club Car for more than sixteen years, offering their cars to rent, and in 2015 began selling the new Club Car Consumer product line. Ocean Lakes has won Club Car’s coveted Black & Gold Elite status every year for the past three years (2017, 2018, and 2019) for ‘outstanding sales performance and customer service.’ This is a mark of distinction which sets Ocean Lakes Golf Cars among the top 10% of Club Car dealers in the world. The honor was given because Ocean Lakes Golf Cars, ‘achieved extraordinary levels of sales and service, demonstrated exceptional financial performance, implemented successful marketing strategies, and maintained top-notch facilities.’ Michael T. Williams, Director North American Commercial and Consumer sales, and Ben McElmurray, Regional Manager Southeast Region, Commercial Utility and Retail Sales stated: “It means you achieved an extraordinary level of service and representation of Club Car, as well as exceptional sales performance. It means you are in the top percentile of your peers.” Ocean Lakes Golf Cars has eleven full-time, factory-trained Club Car service technicians working in their service department. They service most makes and brands of golf cars, and provide service from Georgetown to North Carolina along the coastal areas. And they offer pickup and delivery service along the Grand Strand. “Ocean Lakes Family Campground has been very successful over the years, starting with our Board of Directors and senior leadership, down to our newest teammates,” Paul says. “We are a family. And I credit all the success we’ve had to that. Speaking on behalf of our teammates, we want to see that every guest who visits Ocean Lakes creates family memories that will last a lifetime.” Ocean Lakes … Read more

Now Open in Carolina Forest: Hotworx Fitness Studio

by Emily Smith The weather is heating up and now your exercise sessions can too with the newly opened Hotworx fitness studio. Local franchise owners Monte and Gail Porter began the process of opening the studio at the beginning of the year. The Hotworx company was started by Stephen P. Smith in 2014, and currently has over one hundred franchise locations throughout the nation. Located at 2030 Oakheart Road in the The Shoppes at Forest Square, and neighboring Ollie’s Bargain Outlet, it is the first of its kind in Horry County. Along with Planet Fitness around the corner, and Burn Boot Camp a few doors down, Hotworx is one in a number of new additions in the Carolina Forest area providing workout options for the community.  The concept behind Hotworx is the combination of yoga and low-impact exercise in an infrared sauna. Multiple small saunas make up the fitness studio, plus an added (and unheated) room for lifting weights. Inside the saunas are screens where a virtual instructor guides users through 30-minute sessions, or a High Intensity Interval Training (HIIT) course for 15 minutes.  Adding the infrared heat to a workout has many benefits, according to the Hotworx website (hotworx.net). The heat increases the temperature of the body, which speeds up a person’s metabolism and decreases the amount of time needed to warm up. Using isometric workouts such as yoga and pilates is also meant to accelerate the detoxification of muscle groups and increase circulation. Working out in these saunas is supposed to replace the need for longer sessions, but help people see the same or similar results. The heated rooms are smaller as well, typically fitting only three people at the same time, and each can be adjusted to find the best temperature for your workout.  Our local Hotworx location began accepting memberships a few months ago at about $60 per month. A membership here allows 24-hour access to the saunas, plus with virtual trainers and no set class times, a workout can be whenever you want it to be. Interested parties can call 844-446-8979 to get in contact with a representative and learn more about this steamy way to workout.  Open all the time for members, and staffed Monday through Thursday from 11am to 8pm; Friday from 9am to 6pm; and Saturday from 11am to 4pm.

Uncommon Chocolatier

The Coastal Insider

Market Common’s Neighborhood Candy Store Is a Sweet Spot to Stop by Melissa LaScaleia Along the Grand Strand is a not-so-common chocolate shop— Uncommon Chocolatier— so dubbed in playful reference to the shop’s location in the Market Common— a beloved locale to the shop’s owner— Don Konieczny. This is the first retail venture for Don and his business partner Christine Falvo, both aficionados in their profession.  The two have thirty years of combined experience in the professional chocolate world. They previously worked together in the wholesale chocolate industry before Don decided to pursue his dream of doing what he was passionate about on a smaller scale and keeping it more personal. “Our goal is to always produce the highest quality product delivered with the best service,” Christine says. “We keep it really small and tight so that we can control the quality that we produce. We take great pride in the way our product looks. We’re both extremely passionate about what we do.  “We didn’t have a name until we had a place,” she adds. “We wanted to fit into the community— to be ingrained in it personally and to be thought of as their candy store.” And what better way to become beloved to a community then to serve up delectable chocolate confections taking into account the tastes and preferences of your clientele? That’s just what the two have set out to do, and to much enthusiastic acclaim from those who frequent their shop. One of the ways in which they do that is through meeting people’s dietary needs. They offer gluten-free and vegan products; additionally, everything is highly customizable to your specifications so they can accommodate any allergy. Did we mention it tastes good too? Here, all the fudge is lovingly hand-crafted by Don himself, with chocolate sourced from Belgium, which Christine exalts as being “in a class all by itself.”  Callebaut, the company that processes the chocolate they use exclusively, is an ethical company using ethical manufacturing practices. “We use them because they are an industry leader in development, production, selection, and quality,” Christine says. “They are on the forefront of everything.” The Uncommon Chocolatier carries over forty flavors of fudge in their store at any given time. To date, the two have produced about 120 flavors, which they rotate seasonally.  They produce thousands of pounds of fudge per week at their factory in Pennsylvania, and then drive the finished product themselves back to Myrtle Beach. “Its the sheer number of flavors and the quality of our product that sets us apart,” Christine says. To determine what they will make, they look at what’s trending and any new flavors or flavor combinations that are coming out. They also ask the community for suggestions and take requests for new product creations. Past creations include fireball fudge, and unicorn fudge— a brightly colored confection that swirls into a kaleidoscope of flavors. Have any ideas you want them to fulfill? Stop by your neighborhood chocolate shop, they’d love to know. Uncommon Chocolatier Phone Map-marked-alt Facebook

Electric Bikes Join NMB Community

by Angel Rabon The North Myrtle Beach Parks & Recreation Department introduces electric bikes to the community at the North Myrtle Beach Parks & Sport Complex near the Soccer/Lacrosse parking lot. Myrtle Beach Electric Bikes is a local, woman and veteran owned business in North Myrtle Beach. They offer a variety of electric bikes for hourly rentals and conduct multiple tours in the park. They also offer multi-day rentals delivered to your home or hotel’s front door on the Grand Strand. What is an electric bike? They are a regular bike but with a small integrated electric motor. The motor is used for propulsion and provides a gentle boost or enough power to conquer almost any hill and have a good time doing so. E-bikes, as they’re commonly called, are gaining in popularity across the country, and taking a large market share away from conventional bicycles. E-Bikes use a rechargeable battery and can travel up to 20 mph with a range of 45+ miles. One of the best things about electric bikes is that they give you the ability to put in as much or as little effort as you choose— all while enjoying the outdoors. You’re free to pedal like crazy, doing all the work, or if you’re in a hurry, let the pedal assist or throttle get you there quicker. Myrtle Beach Electric Bikes has a fleet of Rad Power Bikes, also called Fat Bikes, capable of navigating on-road and off-road surfaces comfortably and safely with an option to pedal with assistance or just twist the throttle (or both) to get moving. Electric bikes are a fun, healthy, cost efficient, environmentally friendly, easy way to get around. Myrtle Beach Electric Bikes Facebook Globe Phone Map-marked-alt

Beach Rules for Your Safety and Enjoyment

by the City of Myrtle Beach Warm temperatures are officially here, which means more time on the beach. Here is a handy list of rules and regulations for beach-goers. The primary purpose of these laws is to protect everyone and preserve the beach itself. Voluntary compliance is the goal, but violations of the following ordinances are misdemeanors.  If you are cited, violations are subject to a fine of up to $500 and/or 30 days in jail, upon conviction. From May 1 through Labor Day, dogs are allowed on the beach before 10am and after 5pm. From the day after Labor Day to April 30 each year, dogs are allowed on the beach at any time of day. However, at all times, dogs must be on a leash of seven feet or shorter and owners are responsible for picking up after them and properly disposing of the waste. Dogs and bicycles are allowed on the boardwalk from 5am-10am from May 1 through Labor Day. From the day after Labor Day to April 30 each year, dogs and bicycles are allowed on the boardwalk at any time. Again, dogs must be on a leash at all times and owner must pick up after them and properly dispose of the waste. It is illegal to disturb or damage the dunes, the sand fencing, or the sea grass and sea oats. Stay on the boardwalks and marked paths.  Littering is illegal. Please use the trash and recycling containers provided. Alcohol is not allowed on the beach. Glass containers and bottles are not allowed on the beach. Metal detecting is allowed on the public beach, but not in the dunes, the street ends or any other public property. Commercial activity is prohibited on the public beach. Non-commercial weddings (where no one is being paid) are allowed without a permit. Commercial weddings are not allowed. It is illegal to discharge, sell, store, or possess fireworks within the city, including the beach. Fireworks displays by pyrotechnic professionals may be approved if permitted and supervised. All fires are prohibited on the beach, including barbecues and bonfires. Items may not be set up on the beach before 8am and must be removed from the beach by 7pm, daily. From Memorial Day through Labor Day, only circular umbrellas up to seven-and-a-half feet in diameter are allowed. From the day after Labor Day until Memorial Day, tents and canopies up to 12-by-12 square feet are allowed. Umbrellas must be in line with or behind the lifeguards’ line of umbrellas or landward of the mean high tide line. Tents and canopies, when allowed, must be 10 feet behind the umbrella line. Thong bathing suits are not allowed on the beach or in public. Paid parking is enforced from 9am to midnight, seven days a week, from March 1 through October 31. (A few meters may begin earlier, as posted.) We hope you enjoy your visit to the beach. As the saying goes, please leave only footprints.

AIM | Acupuncture & Integrative Medicine

The Last Resort, with the Best Result by Melissa LaScaleia With AIM | Acupuncture & Integrative Medicine, owner and acupuncturist, Dr. Tonya Weber, DAc, LAc brings her world-renowned skill in treating difficult to manage chronic conditions, like fibromyalgia, neuropathy, sciatica, and lyme disease to the Grand Strand. Tonya was introduced to acupuncture as a patient. She used to suffer from cluster migraine headaches, so named for their debilitating pain that is a step above the norm. She was blessed, however, with a fabulous primary care doctor near her hometown of Pomaria, South Carolina— Dr. Carroll Pinner, who referred her to an acupuncturist in Columbia. “This was the late ’80s, early ’90s and acupuncture was still fringe medicine,” Tonya says. With successive treatments, Tonya went from having 3-5 headaches a week to having them 1-2 times a year, and with a milder intensity and shorter duration. Six months later she had her life back. This experience led her to relinquish a career in her family’s business, and pursue a doctorate in acupuncture. She would go on to receive her Master of Acupuncture from the Academy for Five Element Acupuncture and DACM from Pacific College of Oriental Medicine, San Diego. After school, she returned home and worked with Dr. Caroll, eventually opening her own clinic. After many years in successful private practice, Tonya was looking for a fresh start. A unique opportunity presented itself to work for Steiner, the largest spa company in the world, through their partnership with cruise ships. Tonya began traveling the world, lecturing and treating people from all walks of life. “I loved being an ambassador for the acupuncture profession,” she says of her time at sea. “Often I would introduce people to this technique who had never experienced it before, to amazing results. People started finding out what ship I was going to be on, and planned their vacations around that.” After ten years, Tonya retired from life at sea and relocated to North Myrtle Beach to be closer to her mother. That same year, she opened the doors of AIM | Acupuncture & Integrative Medicine, where she specializes in chronic pain with an emphasis on geriatrics. “I value the population who really values life,” she says. “With each passing decade, we realize our mortality and tend to value life a little more. I love my patients, they are the best patients in the world.” Tonya treats a variety of people with complex conditions or who require surgeries, but cannot for whatever reason, have them. “I don’t think a lot of people really understand acupuncture,” Tonya says. “I get results because I’ve combined many alternative therapies. The scientist in me layers treatments. No two patients are identical but I start from a framework developed from many years of clinical practice and work around that framework for each person. My typical patient has been everywhere else and told there’s no hope. Those are the cases that I really excel at.” Tonya incorporates several different modalities into what she offers her clients— among them, ATP Resonance BioTherapy™. ATP is a non-invasive and painless technique for treating pain that uses a low-level electrical current. “We’ve identified a few hundred micro-frequencies that stimulate different tissues,” she says. “Then we stimulate that specific tissue to function optimally. Quite often in medicine, all we’re doing is stimulating the body to do what it was designed to do. When we’re sick and not repairing, it’s because we don’t have the building blocks, or we just can’t get back on track.” Another therapy, O3 Regenerative Therapy™, reduces inflammation, as ozone is highly antibacterial and antiviral. “A lot of pain occurs when inflammation gets out of hand. With ozone,” she cautions, “you must be certain that your provider is fully knowledgeable, as the way it’s administered and applied is important for it to be effective and safe. We also have auricular ozone, which is a gentle stream of ozone into the ears that helps clear brain fog and is also great for depression.” The clinic also offers EAM, or ElectroAcupuncture Medicine, which stimulates the body to release specific neurotransmitters it may be lacking. This, like regular acupuncture, is a pain-free treatment. “Einstein said that the medicine of the future will be electricity,” Tonya says. “And we’re seeing that more and more— electricity being used in medicine with great results.” Like everything else that she does, Tonya puts her own twist on the traditional cosmetic and anti-aging acupuncture protocol treatments that she offers with a procedure called NoTox Botox. “We bring in a red light machine, and connect an ATP Resonance machine to a hydrating mask that carries a microcurrent to the skin, neck, and décolletage,” she says. “It’s like a face lift without the scalpel.” By the end of the summer, Tonya intends to have the infrastructure in place to offer Major Auto-Hemotherapy (MAH) Ozone Treatment— ozonated blood treatments. “This helps with any kind of autoimmune issue, as well as chronic pain and inflammation,” she says. “It helps healthy people to be healthier, and is proving to be a huge game changer in the world of anti-aging protocols.” Tonya conducts consultations for each patient she sees to make sure she understands their health history and needs. This allows her to craft a comprehensive treatment plan for them which will give them the best possible results. She matches 100% of the proceeds from every consultation, dollar for dollar, and donates them to several children’s charities. In 2018, Tonya founded an advanced mentoring program with her colleagues and two best friends. Renegade Acupuncturist, Inc. hosts seminars around the country specializing in advanced acupuncture training techniques and business coaching. “My colleagues and I were seeing a lot of information on the web, and Facebook in particular, doctors telling other doctors what to do,” Tonya says. “But giving really bad or inaccurate advice, and more often than not, they had little experience. We wanted to create a resource for doctors that was grounded in experience.  “My colleagues and I … Read more

Downsizing is Not a Dirty Word

by Kevin Gunn In real estate we see it all the time: clients selling larger homes and moving into smaller, more manageable ones.  Unfortunately, this real estate strategy, often referred to as downsizing, often comes with a negative connotation. But it shouldn’t. So, let’s change the terminology to reflect more accurately the intent. Let’s go from downsizing to right sizing, and talk about the benefits as well as how to make it a smooth transition. The benefits of right sizing depends, firstly, on your needs. Are you looking for lower maintenance costs? To join an active community? To reduce cleaning time and maintenance? To cash in on home equity? Or to be closer to family?  No matter what your reason, be sure to be clear on the why behind your decision. When you can pinpoint what’s important to you, it will help make lifestyle changes much easier. When you’ve made the decision to right size, start taking small steps to prepare yourself for living in less space. For example, close off a room you seldom use. You will often find that many rooms in your home which are seldom used can easily be forgotten. Start looking at smarter ways to store items in your home. Could you de-clutter your home? Maybe a garage sale is in order to start to see yourself with less stuff. Preparing in advance can help ensure a smooth transition when going from large to smaller in terms of space. However, by preparing in advance, you can eliminate the stress of feeling pressured to sell your home quickly.  Also, it is a good idea to be sure your home is under contract before you commit to buy or rent another home. If you’re thinking about moving into a condo, be sure to carefully read all homeowner association documents so there are no surprises. Right sizing doesn’t have to be stressful when planned properly.  If you’d like to receive our fully customized-approach-to-downsizing brochure, simply email us at admin@hrgoffice.com and type “downsizing” in the subject line.

The Father’s Day Crusade

by the Town of Surfside Beach In terms of national recognition, Father’s Day is a relatively new holiday; Richard Nixon signed it into law as a permanent holiday in 1972. Its origins, however, stretch back a bit farther; it was first celebrated in Spokane, Washington, on June 19, 1910.  Father’s Day was the brainchild of Sonora Smart Dodd, whose father, the Civil War veteran William Jackson Smart, was a two-time widower who raised his six children alone.  After hearing a sermon about Anna Jarvis’s Mother’s Day at Central Methodist Episcopal Church in 1909, Sonora told her pastor that fathers should have a similar holiday to honor them.  Although she initially suggested June 5, her father’s birthday, the pastors did not have enough time to prepare their sermons, and Washington celebrated the nation’s first statewide Father’s Day several weeks later, instead.  On that first Father’s Day, church sermons across Spokane were dedicated to dad; red and white roses were passed out in honor of living and deceased fathers; and the mayor of Spokane and governor of Washington issued proclamations. During the 1920s and 1930s, a movement arose to scrap Mother’s Day and Father’s Day altogether in favor of a single holiday— Parent’s Day.  However, the Great Depression derailed this effort to combine and de-commercialize the independent holidays, as during this time, struggling retailers and advertisers redoubled their efforts to make Father’s Day a “second Christmas” for men. They promoted goods such as neckties, hats, socks, pipes and tobacco, golf clubs, sporting goods, and greeting cards. When World War II began, retailers began to argue that celebrating Father’s Day was a way to honor American troops and support the war effort. By the end of the war, Father’s Day may not have been a federal holiday, but it was a national institution. A bill to give national recognition to the holiday was introduced to Congress in 1913. In 1916, President Woodrow Wilson went to Spokane to speak in a Father’s Day celebration; he wanted to officialize the holiday, but Congress resisted, fearing that it would become commercialized.  U.S. President Calvin Coolidge recommended in 1924 that the day be observed by the nation but stopped short of issuing a national proclamation. Two earlier attempts to formally recognize the holiday had been defeated by Congress.  In 1957, Maine Senator Margaret Chase Smith wrote a proposal accusing Congress of ignoring fathers for forty years while honoring mothers, thus “[singling] out just one of our two parents.”  In 1966, President Lyndon B. Johnson issued the first presidential proclamation honoring fathers, designating the third Sunday in June as Father’s Day. Six years later, in 1972, the day was made a permanent national holiday when President Richard Nixon signed it into law. In other countries— especially in Europe and Latin America— fathers are honored on St. Joseph’s Day, a traditional Catholic holiday that falls on March 19. This June, the Town of Surfside Beach wishes all dads a healthy and Happy Father’s Day. Thank you for all you do.  Written with thanks to The History Channel/Wikipedia https://www.history.com/topics/holidays/fathers-day https://en.wikipedia.org/wiki/Father%27s_Day

What is ER Home LLC?

Affordable Interior Design That Makes a House Your Home by Melissa LaScaleia ER Home LLC is an innovative interior design company owned and operated by Eric Richards. The Insider caught up with Connie and Jim Allcorn, recent clients of ER Home, to get a firsthand perspective on what it’s like to be on the receiving end of his talents and skills. The couple relocated to Myrtle Beach several years ago, and bought a house in the Market Common where they live with their dog, Maxie. The brand new home didn’t feel personal to Connie, and she felt like she was living in her past with a lot of antique furniture. She decided to enlist the aid of ER Home after seeing the advertisement month-to-month in the Insider and hearing rave reviews from neighbors. Connie shares her experience: “One of the things that really struck and impressed me about Eric was the quality and variety of his initial questions. “He asked me: how much involvement did I want to have in the process? Did I want to go shopping with him? He came over, walked through my house, and asked me what my prized possessions were that I didn’t want to part with. He spent time with my husband and I to get an understanding of how we spend time in our space; the colors that I like; and what it is I really wanted. It’s only once he gets to know you that he makes recommendations about what he thinks you should get rid of. “He asked me what my budget was and what I was looking to spend for what I wanted. And he really worked to stay within that budget while giving me what I wanted. He’s very good because he has the knowledge to understand how much things cost, and can forecast if there could be a problem ahead of time, so you can reorganize your plans and budget if need be. “Unlike a lot of other designers who come in and say this is what I can do, trying to get you to tailor your wants to their vision, he really does try to get a feel for his customers, and took a lot of time to understand our needs. To make the design make sense for our lifestyle, he came up with ideas that I never would have imagined and created space where it seemed previously there was none. “Initially, I told him to come up with a plan for one room, and determined that if I liked it, I’d move forward with the rest of the house. My husband and I left town while he was working, and when we got back, we were blown away by what he had done to make it more functional. I was amazed that somebody could do what he did. Most people contract out, but he did the majority of the work himself, which really impressed me. “He told me to take a couple of days and see if there was something I wanted changed. But we were happy as larks, and scheduled him to do the entire house. Once Eric gets started on a job, he takes everything down himself and packs it for you, so that there’s very little work on your part as the customer. “He redid our entire 4 bedroom 3 bath house in two weeks. He put in new flooring in the master bedroom, painted everything, and outfitted all the rooms with new furniture. He turned a bedroom upstairs into the antique room, solving my problem of not wanting to part with my family heirlooms, but not wanting them throughout my entire house. It flows beautifully with the rest of the design. “I also appreciated that he imparted his experience about the design process in general to help me make more savvy decisions. He shared that most people get tired of their design scheme within 5-7 years and want to change things, so he recommended that we not overspend on particular items. He helped to guide me on things. “He really does try to work with you in the most thoughtful of ways. When my husband and I both got sick, and then I had to have surgery, Eric moved his schedule around and juggled things to accommodate my new needs. “He came back in December and decorated for the Christmas holiday. He has so much fun doing what he does and it shows. It was absolutely amazing. I was like a kid in a candy store not knowing what to touch first. “Right after the holiday, I had him come in and redesign my garage. He took down the shelves that came with the house and rebuilt them, and arranged how things were; we were amazed at how he utilized the space so we knew where everything was. At some point, I’ll have him redesign our laundry room. “When my neighbors came and saw, they were totally blown away and amazed by what he had done. “I took a liking to Eric because I didn’t feel like he was a phoney or outrageously priced. And coming from Atlanta where I lived for forty years, that was my previous experience. At this point in my life, I want comfort— I want when I sit in a room to like it and feel comfortable. And since I’m new here, I don’t know where to go to find what I want. Having someone who knows where to go makes a world of difference. He made our house a home. I can’t recommend Eric highly enough.” Eric has always been passionate about the creative process. In college he studied furniture design but when he took courses in interior design, he captivated his teachers with the artistry of his visions. He followed his natural talents to pursue a career in interior design, and to round out his skills, obtained full knowledge in construction— a skill he considers essential for his creation process. With his company, ER … Read more

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