Market Common Dentistry

State-Of-The-Art Technology With Family-Like Care by Melissa LaScaleia Market Common Dentistry is a privately owned, non-corporate, dental practice which has existed in Myrtle Beach for twenty-nine years; today it is owned by James E. Mills, DDS.  “As a private entity we are not subject to quotas required by corporations and there is no pressure to meet financial benchmarks,” says Dr. Mills. “Because of this, we can focus on building relationships with our patients to give them what they want and need.”  Dr. Christopher J. Latvis joined Market Common Dentistry in January of this year. He offers expertise in full mouth rehabilitation and reconstruction of worn and missing teeth, utilizing conventional crown and bridges as well as implant restoration and removable prosthetics.  Dr. Mills offers several sedation options including intravenous, intramuscular and oral techniques that can relax the patient.  Market Common Dentistry also offers cone beam computerized tomographs (CBCT) for guided implant procedures, and extractions of complicated wisdom teeth. Additionally, a new regenerative procedure called Leucocyte Platelet Rich Fibrin (L-PRF) involves drawing blood from patients. Obtaining special growth factors from that blood draw enhances bone regrowth in the jawbone that was previously lost.  This regeneration process enables people without enough jawbone to once again attain enough bone to allow implants to be placed. This is all done by the individuals’ cells so there is no cross-contamination from unknown parties.   Lastly, they offer an intra-oral device for individuals that cannot tolerate a CPAP “Continuous Positive Air Pressure” device for sleep apnea. This device can help those 25% of people who do not wear the CPAP, yet suffer from the condition. In addition to containing cutting edge, modern dental equipment, the office was designed with amenities like heated vibrating dental chairs, and ceiling mounted monitors so patients can watch DVDs or television during procedures.   Lisa Yazici, the practice manager, has twenty-four years of dental office experience and has been with Market Common Dentistry for fourteen years. Her job is to run the daily operations of the dental practice and ensure that everything is running smoothly—from patient comfort to treatment planning to office administration. In today’s Covid-19 climate, Market Common Dentistry has implemented a myriad of additional safety and sanitary protocols to put patients and workers at ease. “I love providing the utmost care for our patients and knowing that patients with tremendous fears have the ability to get their dental work completed with ease,” she says. “It’s extremely rewarding. Even though I didn’t do the dentistry, I feel like I made a difference by being a part of the process.” As an added benefit of the sedation as well as the expertise of both doctors, most dental procedures are able to be conducted in their office, bypassing the need to be referred to specialty practices. “We develop a rapport with our patients and listen to their needs to help put people at ease,” Lisa says. “We understand that people dislike the dentist, and that’s why the entire team at Market Common Dentistry, from the front desk to the dental hygienists and assistants, to the doctors, do everything they can to make patients feel safe, relaxed, and comfortable. We treat all patients regardless of fear levels, but for those who are anxious, we’re ready with techniques and a compassionate staff to offer the extra support they need. Our patients are like family to us.” “As a private practice, we’re able to provide more personalized care,” she adds. “We don’t allow insurance to dictate what services we perform; and we can assist with financing options when the need arises.” Dr. Mills shares that his favorite thing about practicing dentistry is helping people achieve a healthier mouth and providing them with the services that they want and need.  “I really value and strive for the best long-term patient outcomes,” he says. “It’s gratifying when I can relieve their pain and see them leave with a smile, having helped them make headway with their oral health.” In today’s Covid-19 climate, Market Common Dentistry has implemented a myriad of safety precautions. “We’ve always had very high standards for sanitation and we’re taking it up a level to put both our staff and clientele at ease,” Dr. Mills says. “You can’t social distance with dentistry, so we’re taking all precautionary methods for and with our team.” Market Common Dentistry Facebook Phone Globe Envelope

Graham Golf Cars

Offering Sales and Service for Myrtle Beach’s Favorite Toy by Melissa LaScaleia Russell Graham is from Conway, and has lived in the area his entire life. He started Graham Golf Cars in the early ’80s— traveling around locally and servicing people’s golf carts.  Over the years, his company has grown from a single truck and trailer, and three employees riding around to see if people needed service, to five retail locations and over fifty employees.  He is still the owner and operator, and very active in the business today, stepping up and lending a hand whenever the need arises. Graham Golf Cars has several locations along the Grand Strand. Their Myrtle Beach, North Myrtle Beach and Surfside Beach locations sell, service, and store golf cars. Their Garden City location deals exclusively with rentals. All other locations, except Myrtle Beach, also rent golf cars.  Their showrooms are the largest along the Grand Strand, where they sell customizable as well as basic cars. Pre-owned cars start around $3,500; fully reconditioned ones start around $6,000; and new range from $8,500-$11,500. Graham Golf Cars isn’t so much focused on selling golf cars as they are on the customer service they provide— taking care of the car and the customer for a lifetime.  “I came to work here five years ago after running my own business for forty-five years,” says Carl Sherman, the manager of the Surfside Beach location. “I owned my own smoke and fire restoration business in North Carolina. Seven years ago, I was ready to retire, and built a house at the beach and moved here. Soon thereafter I told my wife, ‘I cannot sit around, I need something to do.” “I had a friend who worked for Mr. Graham, and he introduced us. Two days later, I came in and started working and I’ve been here ever since. It’s been about six years now. I come through the door because I want to. There are a good bunch of people here, they’re friendly and make you feel like you’re family; we all work well together.  “During the time I’ve been here, I’ve seen people come in and buy repeatedly from Russell because of the excellent customer service they receive. He follows up with them and does anything in his power to meet their needs. The people who work here extend the same level of service—it’s part of our company culture.” “Being able to maintain and repair the product that you sell is just as important as being able to sell it,” Carl continues. “For that reason, we invest a lot in our service technicians and the customer service of the repair department, to treat our customers right.” Graham Golf Cars has about twenty mechanics working in their shops, and nine service drivers who pick up and deliver golf cars that have been repaired, serviced, or upgraded. They cover Horry, Georgetown, and Brunswick Counties on a daily basis.  “Every refurbished car comes with a warranty, and we’ll deliver it for a fee as far as Charleston; we offer free local delivery for the Grand Strand area,” Carl says. “If something happens within that warranty period, we pick up your car and repair it for you, and get it back to you as fast as possible.” In Myrtle Beach, golf cars are a way of life. Instead of owning a second car, many people instead invest in a golf car to move around the neighborhood. It’s less hair-raising to lend your teen, and fits in with the tempo and balmy climate with ease.  Graham Golf Cars has an in-house fabrication department so they can offer more to their customers. They have played a big part in designing and manufacturing new parts and accessories that are available nationwide. “We make a lot of things ourselves,” Carl says. “People come in from everywhere wanting to buy the accessories that we make. There’s a bar on the back of the car called a safety bar. But Mr. Graham also turned it into a chair rack. In the summer we can’t even keep them in stock they’re so popular. “I really like to see, when a customer comes in, looking for a golf car but not really knowing what they want, the excitement and enthusiasm on their face when they realize that they can special order a golf car and put together the color schemes and accessories that they want, and fully personalize it. “I think knowing they have a part in designing the car brings them joy. We do a lot of design work to help personalize and make the car their own. We often build between twenty to thirty a week. People are just as glad to get that golf car as they are to get a new car. It’s just remarkable to see their faces light up. People like to look good in their golf cars. They take a lot of pride in them.” “I think Mr. Graham has a service here that can’t be touched by anybody else at the Beach,” he adds. “It’s unique to be able to purchase a golf car that you build from the bottom up. The price is fair, and the service can’t be beat. Graham Golf Cars wants to do everything they can to be a positive part of the experience of helping their customers acquire, upgrade or repair their golf car— to do what’s right for the car and the customer. We’re always here to help.” You have to be at least 16 years old and have an unrestricted driver’s license to drive a golf car in Myrtle Beach. Golf cars can be driven on any 35 mph or less, secondary road during daylight hours. They can cross, but not drive on main roads, and are not allowed on bike paths or sidewalks. Graham Golf Cars Facebook Globe

Tidelands Health

Health Initiatives For the Covid-19 Crisis by Melissa LaScaleia Tidelands Health is the largest health care provider along the Grand Strand, and serves both Horry and Georgetown counties. The not-for-profit 501(c)(3) has more than 2,000 employees and multiple service lines and ambulatory sites, as well as two acute-care hospitals and two inpatient rehabilitation hospitals.  All of these resources means more comprehensive care for the community. The organization has been known as Tidelands Health since 2015 but traces its roots to 1950, when they had one hospital in Georgetown. “Because we’re situated in one of the fastest growing regions of the country, we’ve grown very fast over the past ten years as we’ve continued to expand the organization to meet the needs of the population— both with geographic distribution as well as with the size and scale of our offerings,” says Gayle Resetar, chief operating officer of Tidelands Health. As with any health system, Tidelands Health has a number of services to care for you if you’re sick, but they also prioritize proper health screenings for at-risk populations to have early detection and thus early intervention. “We’re engaged in identifying how we can prevent disease,” Gayle says. “We’re not just taking care of patients with illnesses, but those who may be more susceptible to them.  “Our mission is to help people live better lives through better health. We’re very interested in our community’s health status as much as we’re interested in providing exemplary sick care.” To date, Tidelands Health has performed more than 15,000 Covid-19 tests, and by the end of July, should have completed another 10,000. (Photo by Josh Bell) In keeping with this mission, Tidelands Heath is engaged in a variety of population health initiatives like pre-diabetes and cancer screenings.  Since Covid-19, they’ve incorporated testing for the virus into their protocol. “When Covid-19 began full scale in March,” Gayle says, “we began ramping up for a spike in ICU admissions and began to do a few things to be prepared to respond to a significant increase in inpatient hospitalizations.  “The timing was such that when schools closed, businesses closed, and the stay-at-home order was issued, we flattened the curve. We temporarily suspended elective surgeries and procedures both to ensure that we had sufficient workforce for emergency cases, as well as to make sure that we had sufficient personal protective equipment.  “We certainly saw some Covid-19 patients, but we didn’t see the surge we anticipated. “When we began to work on preparations, what we called our surge program, we began processes to make sure we were actively screening and testing patients at the right time, in the right place, and with the right resources. Through the early part of Covid, we managed to not overwhelm our system, and were able to provide the services the community needed.” By May, as the system began to be more stable, Tidelands Health began to encourage the community to get their normal health care services back on track.  Safe in Our Care is a campaign of protocols and procedures they implemented— setting in place different ways of doing business. “We changed the way we operate,” Gayle says. “We began screening patients for fevers when they came in the door, increased sanitary procedures, and ensured adequate distance between people so that we were ready to safely take care of people.” At the same time, the state was working on beginning to lift the stay-at-home order and getting businesses operational again, but wanted to do that with an expansion of community-wide screenings for Covid-19 on a large scale. “DHEC asked for provider partners to help facilitate testing in the community,” Gayle says. “We were actively testing in our primary care locations, and were well positioned to step up and support their mission of testing 2% of the population. We also set up outdoor clinics where you could go and be evaluated if you had symptoms of Covid-19, instead of having to go to the emergency room.” Tidelands Health has streamlined their testing procedures so that they are able to test 3,000 people over the course of 6-7 hours with an average wait time of 1 hour per person. Above, an aerial view of one of their test sites. (Photo courtesy of Tidelands Health) As of mid July, Tidelands Health has performed more than 15,000 Covid-19 tests. In partnership with DHEC, they are on track to completing another 10,000 tests by the end of July. “We’re leading our community with this,” Gayle says. “There’s no other health system in our community that’s been involved with testing the way we have been.” Tidelands Health administers tests in a variety of different ways. If you are admitted to the hospital you may receive one. If you have symptoms of Covid-19, you can go to one of their primary care clinics to be evaluated by physicians.  Other testing events are free drive-through community screenings in partnership with DHEC where no appointment is necessary. At the free testing events, people wait in line from the safety of their cars and pull up to check-in stations to register. Then they drive on to a collection station to give a specimen to be tested.  Tidelands Health has perfected the efficiency of these events so that they are able to test 3,000 people over the course of 6-7 hours, with wait times averaging about one hour per person. The turnaround time for test results is no more than five business days. “There aren’t many places testing 3,000 people a day,” Gayle says. “And not every community health system is testing at community health events. Some health providers have stopped testing for asymptomatic people.  “Right now, we’re continuing to break records every day with widespread increases in Covid-19 cases in our community and the number of hospitalizations is growing as well. “These community screenings are a piece of our overall response plan. It’s a two-part process— working with additional staff for ICU beds, and testing. Testing is one of the weapons in our arsenal because … Read more

Cleaning and Covid-19 With Healthy Home

A Clean You Can Count On by Healthy Home With the current climate of Covid-19, people now more than ever before want to know how to clean and disinfect their homes and businesses properly to stay safe. A poll by The American Cleaning Institute, has found that 4 out of every 10 Americans are not using disinfectant sprays and wipes properly— a scary statistic. Below are The American Cleaning Institute’s key tips to properly disinfect surfaces.  Pre-clean any surfaces prior to disinfecting to remove any excess dirt or grime. Use the disinfecting spray or wipe as directed on its label. After disinfecting, let the surface air dry, making sure it stays wet for as long as recommended on the product label (usually at least 10 minutes). This is absolutely critical to ensure that the proper germ or virus kill takes place as intended. Don’t reuse a disinfectant wipe. Hard surface floors can be a reservoir for bacterial contaminants and other unwanted matter that conventional cleaning cannot effectively clean. (Photo Healthy Home) Remember that the priority is cleaning— disinfecting should always take place last, as disinfectants are not as effective when applied to uncleaned surfaces. Green Seal, another organization, reminds us that when you clean, you create a safer and healthier indoor environment.  Carpets, upholstery, mattresses, hard flooring and air ducts should all be cleaned on a regular basis. It’s not the visible soil that affects your health— it’s the unseen germs and bacteria.  A recent survey found that 90% of the soles on shoes had traces of dead matter on them. Even hard flooring appearing clean can be a reservoir of bio contaminants.  Viruses and mold spores have always been all around us. They are nothing new. Simply continue regular cleaning and maintain a clean environment to stay safe. A virus is very opportunistic— even if there is .1% of RNA left, once it attaches to a host it will grow again. A virus does not like warm, dry air so keep the humidity down in your home too. To be effective against killing viruses and bacteria sufficiently, fogging should be administered by a technician in full PPE gear, like the one shown above, after a deep cleaning of the space. For businesses, it’s also important to prevent cross contamination by using separate cloths for each individual surface that you’re cleaning, then allow ten minutes for the surface to air dry for the disinfectant to work. If using a disinfectant fogging for an indoor space, it’s critical that you first clean the interior surfaces, and that the fogging is administered by a technician in full PPE gear to prevent any contamination from the technician. Secondary exposure of uninfected people to objects and surfaces with residual viral particles is more likely with Covid-19 than the normal flu, as some early reports from the CDC indicate that the virus may remain visible on nonporous surfaces for up to nine days as compared to the 1-3 days for normal influenza viruses.  While the exact extent of disease transmission from contact with surfaces is currently unknown, initial indications are that prolonged exposure to contaminated surfaces does lead to higher infection rates. Healthy Home also deep cleans area rugs at their rug spa on Hwy 501. Carpets should be cleaned on a regular basis to ensure they are free of allergens, mold, and unseen particles that trap viruses and bacteria. (Photo by Meganpixels Parker) HEPA vacuuming and the use of air scrubbers can also improve the environment by reducing the level of airborne particles. The removal of aerosolized particles during the cleaning process may further improve the overall cleanliness of your space and reduce transmission risks. To break the chain of Covid-19 from secondary surfaces is serious work and carries some risk. Therefore, all safety and health procedures must be followed without exception.  Healthy Home has been serving our community in the business of cleaning since 1986. We clean for health, not appearance, and during these times, you need a clean you can trust. We follow a strict and reliable protocol and are happy to share our cleaning methodologies with you. A great quality company will do an ARP test before and after to show you their results. The test does not identify viral contamination of the space, but will give you the overall reduction in biological contaminations whether you’re a homeowner or a business. Healthy Home Globe Phone Map-marked-alt Facebook

Window Genie of Myrtle Beach

We Clean Windows and A Whole Lot More by Melissa LaScaleia Window Genie of Myrtle Beach offers a variety of services for their residential and commercial clients and condo associations. They specialize in installing window tints and film; and cleaning windows, roofs, gutters and more.  Window film is something that many people may not be that familiar with, but its benefits are many.  Films are made to reduce the heat gain from the sun; reduce glare; prevent fading of interior furnishings, like rugs walkways and flooring; limit visibility for greater privacy; to enhance security, safeguarding windows and doors against a storm or a break in; and for decoration. “As a homeowner, you want to think about your home’s security and efficiency as well as its aesthetic resale value,” says Tom Washer, the owner of the franchise. “And we can address those concerns and much more. If you have a room in your home that is too hot to sit in during midday, we can correct that— reducing the temperature by up to 79%. If there is a glare on your television or computer screens, film can help with that and reduce glare by up to 85%. “If because of the proximity of your houses, your neighbors can see into your bathroom, we can correct that. If you look outside your window and see the side of your neighbor’s house, we can correct that so you’re looking at something nice. If you have windows that may not hold during hurricane or storm winds— we can correct that too.”  Privacy and opaque film will transform a window into something much like an etched glass window— limiting visibility both in and out. One of its most common uses is on front doors. In addition to being the owner and proprietor of Window Genie, Tom Washer (above), is also a USAF veteran and proud supporter of Creekfront Salkehatchie and The Wingman Foundation. Tom uses protective safety and security window films by SunTek, a leading brand of window films manufactured by Eastman Chemical, and decorative films by Solyx. In our area, the film is often installed to protect against wind, storm and hurricane damage, and protects against glass breakage. “You don’t have to install hurricane shutters if you have security film,” Tom says. “Because the film will protect your window and thus your home. If the window breaks, it’s still going to stay in place and prevent water from coming inside.” All the SunTek brands have a limited lifetime warranty for residential installations that cover any peeling, chipping, cracking or fading. The company will replace the film at no additional cost. Commercial installations come with a three-year warranty. “We’re not perfect, but we try to be,” Tom says. “Our first priorities are to have respect for the customers, respect for each other, and to provide a quality service at a fair price.” Tom is a veteran of the United States Air Force. He joined when he was seventeen-years old and served for four-and-a-half years in Arizona, Texas, Panama, and Oklahoma City.  When he was in the military, he gained a lot of knowledge working in the maintenance analysis division. He then spent thirty-five years of his civilian life working in sales and management for consumer products throughout New England and Texas.  During that time, he and his wife lived in Wilbraham, Massachusetts, but eventually became tired of the snow and cold weather. Window Genie conducts a free assessment of your home’s health before they commence work, surveying it for anything that needs to be repaired or could cause a problem for you down the road, even if they don’t perform that service. It’s all part of their commitment to offering the best service possible. Interested in joining a franchise, they relocated to Myrtle Beach in 2014. Now, instead of shoveling snow off his roof, he’s helping his customers in Myrtle Beach to clean algae off theirs, as Window Genie also specializes in pressure-washed roof cleaning.     “Algae occurs on a ten-year cycle, growing on a roof and eating the limestone,” Tom says. “If you don’t clean it off, it reduces the life of your roof by 10%. Coastal areas are more susceptible. If you’re selling your home, having algae on the roof can be a big deterrent because it looks dirty and people understand that the life expectancy of the roof is reduced, costing them more money.” Window Genie offers free, onsite consultations to assess your home’s needs before conducting any work. “I’ll survey your home for anything that needs to be repaired or could cause a problem down the road, regardless of whether we offer that service or not,” Tom says. “That way, we can best serve the customer. If I don’t perform the service, I have extensive contacts through BNI and can refer you to someone who can take care of it.  “People who join BNI have a high level of personal accountability, because their success as small business owners as well as their ability to stay in the group depends on their skill, follow-through, and customer service, so I feel confident in the referrals I make.” Tom’s contacts extend beyond his own personal network to include a highly renowned, country-wide brand.  Window Genie is part of Neighborly Brands, which represents thirteen brands across the country that offer everything from painting, to plumbing, electrical work, appliance repair and more. There are many franchises in Myrtle Beach that fall under their umbrella.     And at holiday time, Window Genie also conducts onsite evaluations and helps design, install, take down, and store holiday light displays. “We offer a free consultation to determine your needs, and supply everything completely,” Tom says. “We’re very skilled in holiday light designs, and can take special orders through our national supplier, Village Lighting, to fulfill any custom design request.” “The best part of what we do is making a difference,” Tom says. And people can find their cheery and colorful work truck driving along the Grand Strand … Read more

810 Billiards & Bowling

Back and Ready for the Seasons Ahead by Melissa LaScaleia In 2014, Mike Siniscalchi left NYC and the world of finance, and relocated to Myrtle Beach with his family to open the first 810 Billiards & Bowling location in North Myrtle Beach.  His intention was to bring an affordable, upscale bowling alley and family-style entertainment venue to the Grand Strand, like those he had experienced in New York. The venture was a hit, and two other locations soon followed in Conway and the Market Common. The name 810 Billiards & Bowling is a reference to 8-ball billiards and ten-pin bowling— two things that are at the core of the company’s entertainment offerings.  Mike rounds those offerings out with interactive games in lieu of the seemingly ubiquitous video games and screens that fill most people’s lives.  “The central theme of what we offer is to have actual interactions with your friends and family,” Mike says. “To spend quality time together in ways that are enriching and rewarding, and to make the experience affordable for everyone.”  In keeping with this mission, many of the games are free. For the ones that are expensive to maintain, they charge a reasonable rate— around $4-5 per hour to rent. For those who enjoy watching more than playing, they also have a great sports bar environment.  The Market Common venue is their flagship location with their largest array of games and entertainment selections, including a stage that features live music every Friday night.  Check their Instagram and Facebook pages for the current band schedule. The Crazy Mason Milkshake Bar is the newest addition to the Market Common location, and serves up milkshakes as fun, fascinating, and crazy as their mascot implies. (Photo The Crazy Mason) They also have games like shuffleboard, billiards, ping pong, darts, air hockey and corn hole. There are public bowling lanes as well as private ones for parties and functions; they also have shelves filled with scores of board games for both kids and adults. A recent addition to this location is an indoor, 3D-zombie-pirate-themed 18 hole miniature golf course, appropriate for children but still enjoyable for adults, which opened in January of this year. “It’s been a huge hit with kids and adults alike,” Mike says. To complement their entertainment offerings, 810 Billiards & Bowling has a big focus on quality foods and drinks. They don’t serve the types of foods you would expect from a traditional bowling center.  Instead, there’s a complete scratch kitchen with full waiter service everywhere in the building, no matter where you are. They have house-cut french fries, short-rib Angus chargrill burgers, and scratch-made dough for in-house, brick oven pizza. They serve the same menu at each location throughout the day. Mike is also proud to announce the addition of the Crazy Mason Milkshake Bar— an independent business that just opened inside of the 810 Market Common location. They craft gourmet milkshakes out of delectable ingredients and incorporate confections like candies, cookies, and cake. “The demand has been through the roof,” Mike says. “They have multiple-hour-long waits for their milkshakes, and people love posting pictures of their personal creations on social media.” Mike has enjoyed the journey since he’s opened the location in the Market Common two years ago. “Most of the reasons why we came here have proven to be true,” he says. “The Market Common continues to be a destination spot for locals and visitors. People come to our door and have an enjoyable evening, and we’re glad to be a major part of what brings them here—to provide a unique entertainment venue for people. 810 also has a great sports bar environment and a from-scratch kitchen which serves food from open to close at every location. (Photo 810 Billiards and Bowling) “We’ve found the Market Common to be a great lifestyle center that understands what people want— quality, convenience, and lifestyle options— to be able to walk around with ease and eat and drink at the same venue.  “The Market Common does a great job curating things, and we’re happy to continue to be a part of what we think is the strongest destination-shopping and dining experience in Myrtle Beach.” In the weeks immediately following the Covid-19 pandemic, like many other establishments, the fun and offerings of 810 Bowling were put on temporary hold.  Mike took this time to build a safety and sanitation protocol for his business, so that when they did reopen, they could do so safely. “All of our 810 locations had professional sterilization services come through during the quarantine phase of the pandemic,” Mike says. “And since reopening, we’ve put safety measures in place that have met and exceeded the requirements of the CDC and DHEC. “All of our staff are wearing masks. We’ve installed sanitizer stations throughout the building for easy access for guests. We have all surfaces, balls and shoes sanitized with greater frequency. We’ve rearranged the bar and entertainment and dining space to ensure social distancing. We only allow bowling on every other lane to ensure social distancing is maintained. And we’ve posted appropriate signage throughout the building so guests are aware of what they should do to ensure everyone’s safety.” Recently, Governor McMaster announced the formation of the Palmetto Priority Initiative. In a press release, he advised South Carolina and Grand Strand area citizens to only frequent establishments that have met the safety standards of this initiative with an accompanying certification. All of Mike’s 810 locations have met and exceeded these requirements. “We’re proud of this, that people can visit us safely,” he says. “We received our certification and decals at the beginning of July, and are enjoying seeing everyone again.” “We just want to offer a fun night out for people, where they can have a good time, and feel like they got a lot for their money,” he adds. New this year, 810 Billiards & Bowling is offering franchise opportunities. Their first location will open in Phoenix, Arizona later this year. 810 … Read more

Grand Strand Bathtub Repair, Refinishing and More

Repairing With Artistry and Skill by Melissa LaScaleia Steve Dunham is the owner and man-power behind Grand Strand Bathtub Repair, Refinishing and More.  He hails from Southern California, where he worked for many years in the grocery store business. Twenty-five years ago, he and his wife decided to move back to her native state of Pennsylvania.  Steve began fixing his house in preparation to sell it, when he noticed there was a crack in his bathtub. He called a company to discover his options for repair; and the repairman Steve encountered began to speak to him about the art of restoring bathtubs. One thing led to the next, and soon the repairman was sharing all about the franchise company he owned, and the positive aspects of it.  Steve thought about the opportunity for himself, and when he moved back to Pennsylvania, he decided to buy the franchise for his local area.  “Within two weeks I was in training in Utah,” he says. “I also had a friend, Larry Brown, who had a franchise in bathtubs. He took me under his wing for about a year and trained me as his apprentice. I learned from doing it— hands on.”  Steve has now been in the bathtub repair industry for the past twenty-two years.  “I’ve been very blessed,” he says of his career and life. “Being self-employed gives me a sense of freedom which I truly love.”  Steve can repair and refinish any type of fiberglass or porcelain bathtub or shower, fixing things like cracks, chips, and holes; he also repairs things like vinyl fencing and windows that are cracked or broken. If you have a weak shower or tub bottom, he can install a fiberglass inlay to give you a brand new bottom.     “Once the floor cracks in a tub or shower, people think they need to get a new one, but I can fix it and match it perfectly, and it will be stronger than it was when it was new,” Steve says. “Why would you replace this item when you can refinish or repair it for a third of the cost? “What I do is very fulfilling for me; I can save people a lot of money. And I’m not going to be in your house for days or a week with a messy replacement process. I’m in and out. It’s convenient— no mess, no dirt, no hassle.” Steve installs shower doors, or removes them— repairing the holes and matching the color exactly so you can’t tell they were ever there. He can also refinish tubs and showers to change their color; and people are hard pressed to notice any real difference between a refinished versus a new tub. “I take something damaged or old and make it look new again,” he says of his work. “It’s not like building something. It’s more like an art. I have to paint it and make it match and shine and blend. There aren’t a lot of people who do what I do.” Steve can work magic to almost any tub or shower configuration as the above photo and his numerous positive Google reviews attest, reaffirming his motto— “Don’t replace it, repair it.” (Photo Grand Strand Bathtub Repair) Grand Strand Bathtub Repair also offers a walk-through conversion which will turn your existing bathtub into a walk-in bathtub or a walk-in shower. The installation lowers the front skirt of the tub. If someone has knee, ankle or hip problems or is elderly, the ledge is hard to navigate. With the tub cut-out, you can step on the walk-through and get yourself into the tub with ease. “And there’s also an installation I can do if people want to use their tub to take a bath in after I’ve done the cut-out,” Steve says. “The cut-out facilitates greater safety and ease getting in and out of the tub and therefore gives you more confidence. Many elderly/handicapped people have a hard time getting over the railing. At some point it becomes scary. I’ve installed thousands of these in retirement homes, and it’s a great idea for handicapped people as well.” The walk-through conversions are fantastic for the same reasons: they are easily accessible,  safe, and economical. “I can do this job in less than one day,” Steve says. “It’s not a big mess. Since Myrtle Beach has so many retirees, when you hit a certain age, it’s important to seriously consider this benefit. I also install grab bars, which add an added level of stability and security as well as confidence for handicapped and older individuals.”  Steve works residentially as well as commercially— for hotels, vacation lodges, retirement communities, and more. He takes pride in the work that he does— in the level of experience that he brings to the table, as well as his attentiveness to his customers and professionalism. “The knowledge and capabilities that a person has when they’re offering me a service means more to me than a lot of things,” he says. “I really pride myself on the detail I put into my work, and the time I devote to it.” “I try to return calls the same day, but always with promptness,” he says. “When I schedule, I follow through, and I’m very good at communicating with my customers.”  Steve moved to Myrtle Beach earlier this year, starting his business locally in January. He’s happy to now call Myrtle Beach home, and to bring his skill in repairing and refinishing to the area.  “My daughter played Division 1 softball against Coastal Carolina University and colleges in Charleston and the surrounding area, so we used to come down here together a lot,” he says. “I knew I loved the area, and I was looking for a change. I didn’t want to return to California, but I liked the beach and the warm weather and decided to make Myrtle Beach my home.    “Here, I get to relive what I lived in Southern California. I can sit outside, enjoy the beach, … Read more

The Annual Ground Zero Dragon Boat Festival Goes Virtual

by Melissa LaScaleia Ground Zero non-profit 501(c)(3) is a not only a physical establishment in Myrtle Beach, but also a support network, where every teenager can go, belong and grow.  Through life-changing experiences and nurturing relationships, Ground Zero makes a positive impact in the lives of today’s teenagers— empowering them and giving them the tools and support necessary to transform their lives and build a better future for themselves.  Ground Zero offers these resources for junior high school and high school teens, years which for many, are difficult and complex.  Traditionally, the Ground Zero Dragon Boat Festival is held annually at Grand Park in the Market Common the last Saturday of April.  The festival serves a dual purpose— it’s Ground Zero’s largest annual fundraiser which keeps operations steady throughout the year and supports their youth programs, and is itself, a fun-filled, community-building activity that everyone looks forward to and rallies behind— whether as a spectator, sponsor, or participant in the races. Around 8,000-10,000 people turn-out to witness and cheer-on the scores of brightly colored boats manned by local teams as they race against one another on the lake.  There are DJs, vendors, and live entertainment in addition to the races— ensuring a very good time for all. This year, Covid-19 raised many challenges for Ground Zero, first in postponing, then in how to coordinate appropriate social distancing at this local, beloved event. Consequently, this 12th year of celebrations will deviate from the norm and be held virtually, rather than physically.  The Dragon Boat community has proven over the years that they are passionate, strong and dedicated to making a difference in the lives of local teenagers. That same spirit and momentum of support and strong purpose remains constant with this year’s Virtual Dragon Boat Races. Throughout the month of August, via Facebook, video chats, and email, Ground Zero will lead Dragon Boat team members to raise funds for the ministry. There are incentives and prizes in store for those who rank among the highest fundraisers for this virtual race. And new this year, they are launching the Your Year Scholarship. The scholarship will be awarded to a high school senior for further education or any structured program that is beneficial for his or her faith and future. Mark your calendars for August 22; there will be a live TV broadcast from Ground Zero for reports on how much they’ve raised, how much there is left to achieve, and all-around celebrations for what has been and continues to be accomplished. We’re all in this boat together right now, proverbially, if not physically speaking. So let’s continue to make a difference and a positive impact. Ground Zero Ministries and the 12th Annual Dragon Boat Festival Virtual Fundraiser To get involved visit: Globe Facebook Or contact Kaydee Culclasure: Phone Envelope

Gator-Strong Services

For All of Your Gate, Fence, Shutter and Hurricane-Protection Needs by Melissa LaScaleia Gator-Strong Services of Myrtle Beach designs, installs, and services gates, fences, and hurricane shutters for their clientele along the Grand Strand and stretching into the Georgetown, Horry, Wilmington, Brunswick, and New Hanover County areas. The company is jointly owned and locally operated by Danny Vulin and Jim Leone. Danny met Jim when the former was the owner of Metro Fence, and Jim, the owner of Fence Source. Jim was a firefighter in New Jersey for eighteen years before getting into the fencing industry. “Jim was one of my distributors,” Danny says. “I sourced a lot of materials from him, and we were in contact often. Over the years, we developed a strong working relationship and a good rapport, and eventually decided to become partners. We merged our companies and opened Gator Fence together in 2017.” Danny grew up working in the fence business; and before Gator Fence, operated his company in the Grand Strand area for ten years. “When I first started, I was working out of a storage unit with one truck,” he says. “Today we have twenty employees and six vehicles. “We are an incredible team, and definitely like a family. The manager of the fencing division is Megan Dresner. She used to run a company called Independent Fence, and I used to purchase a lot of material from her.  “The manager of the hurricane division is Jim’s wife, Anne-Marie Leone. Linda Harris handles all of our H.R. and bookkeeping; Jeremy Rickrode is our sales manager; Jeff Camp is the field supervisor; Tom Chuvala is our IT manager— he’s been with me for six years; one of our sales reps, Bill Lynch has known Jim since the 6th grade; and Dean Cooper, who runs our shop, has been here for five years. Our operations manager, Chris Mitchell, and salesman, Raymond Johnston just joined the family.” Danny lives in Wilmington, in Carolina Beach, and Jim, in the Market Common. Business partners Danny (left) and Jim (right) in Myrtle Beach. “Where we are right now, between Brunswick and Horry County, they’re two of the fastest growing counties in America,” Danny says. “The amount of people moving here increases all the time. The market is in a spot where we have a lot of new construction and new communities, and people need fences and gates. Everything is growing. And the range of territory we cover— from Wilmington to the Market Common, to Pawleys and beyond, ensures that we can meet all of our clients’ needs.” The company offers any kind of fencing for any need— privacy, decoration, safety— for pets and children, and around pools. They also install gates and higher-end security and access control systems for residences as well as commercial applications. The quality of their work and the extensive number of years both have in their industry garners them many high-profile jobs.  “We’ve installed all kinds of access systems for communities and apartments, and have built fencing and gates for several baseball fields in the Myrtle Beach area as well as Coastal Carolina University,” Danny says. “We also installed gates and access control panels for the Wilmington and Myrtle Beach Airports.” Gator-Strong manufactures the fencing for their vinyl fence at their facility in Myrtle Beach, so they can custom design everything to their clients’ specifications. They also offer aluminum, wood, and chain link fencing, and more recently, hurricane shutters.  “When Hurricane Florence hit in 2018, I evacuated to Augusta, Georgia, and Jim to New Jersey,” Danny says. “Neither of us could get back for two weeks, and our company was shut down for about a month because of the devastation in Wilmington and the flooding in Myrtle Beach.” The Gator-Strong Services team is like a family. Pictured together from left to right, Jim Leone, Danny Vulin, and Megan Dresner. It was then that the two began to look at expanding their offerings in the form of hurricane shutters. When preparing for a hurricane, Danny explains, it’s important to board up windows and doors, even ones that aren’t glass. “If a window breaks during a hurricane, the amount of water that can come through the glass is unbelievable,” Danny says. “Even if you don’t have breakage, the pressure can allow water to get into the seals of the window, and the water can then seep into the walls of your house. Recently I came in contact with a woman who was selling her house and had to replace an entire wall because of all the water damage that had accumulated over the years that she wasn’t aware of. Sometimes the damage is happening and you can’t see it, and it creates a lot of problems down the road.” Boarding up is important, but it’s also not feasible for many. Anybody who has used plywood knows how difficult it is to fit properly, and it doesn’t retain its structure with repeated use. The experience in 2018 led Danny and Jim to explore window and door protection options to offer the community. By 2019, they had opened an entirely new company, Gator-Strong Hurricane Shutters. And this year, merged it with Gator Fence to become what they are today— Gator Strong Services. They still offer the same services, but now, all under one name. The hurricane division designs, installs, and services all different styles of hurricane shutters including, storm panels, motorized roll downs, accordions, and Bahama shutters. “The panels are lighter and easy to put up in the event of a storm,” Danny says. “There is a permanent track around the perimeter of the window, and if a storm is coming, you install the panel. Roll-downs will roll down into place with a hand crank, or automatically, with the push of a button. We have options to accommodate and protect any window or door in seconds. We also pride ourselves in educating each customer in order to ensure that the type of shutter picked out will meet the customer … Read more

Garden City Furniture

A Third Generation Furniture Store To Remember by Melissa LaScaleia Dianne Ray, the owner of Garden City Furniture, is the second generation of store owners in her family. And today, working in partnership with her son, Joey Ray, the tradition is carrying over to the third. During the Great Depression, Dianne’s grandfather moved his family from Marion, South Carolina to Florence, where fate introduced him to the furniture business. “A family friend, Mr. Rainwater, had a fire in his warehouse,” Dianne says in speaking about how her family started in this business. “And almost everything was destroyed but some metal beds. In knowing my grandfather needed work, Mr. Rainwater gave him the beds to clean up and sell. “They worked hard to get those beds in shape, then put them in the back of a truck and drove around selling them. The whole family, even the children got involved. They were farmers, so they were used to hard work and pitching in to get a job done.” Dianne’s father, Hubert Watson, continued in the industry, and eventually owned six furniture stores in the 1960s, in Horry, Marion and Georgetown counties— Garden City being one of them.  In the ‘60s, sales people traveled throughout the area on a weekly route, selling furniture off a truck and collecting on accounts, which were paid with cash. There were stores, but they were not visited frequently. As an independent furniture store, Garden City Furniture offers special items and customized pieces for customers. Today, Garden City Furniture offers a nod to their roots as the oldest operating furniture store along the Grand Strand while maintaining their modern, forward-moving focus. Their 40,000 square foot showroom is filled with quality furniture at a great value in a variety of styles— including beachy, traditional, modern, rustic, and transitional. “The second home investment here is very strong,” Dianne says. “So over the years we’ve honed our ability to cater to the tastes of people everywhere who come from everywhere— including retirees, who have different preferences. We keep evolving as peoples’ needs change, and constantly revisit the best ways to serve them in the process.” For Dianne, who’s been in this industry now for forty years, Garden City Furniture’s integrity as a business is of paramount importance. “We have established ourselves in the area as being a furniture store that people can trust,” she says. “We want customers to be happy with what they’ve chosen and we do the best we can to make sure that happens. If we don’t have what you’re looking for, we’ll research it till we find it for you. “Our sales team is trained in how to put together a whole house, or part of one, and will work with you personally on your color scheme and pieces. We take pride in knowing that they are knowledgeable about what they’re doing. When people walk in the door to shop for furniture, we hope we give them the best experience they can have. Garden City Furniture prides themselves on their reputation as being a furniture store that people can trust. They aim to always give customers the best possible service and experience. “I don’t care if they remember our name, I want our customers to come in and ask for the person who helped them the last time. ‘I’m just furnishing you with a palette,’ I say, but my team are the ones I want the customers to recognize.” As an independent furniture store, Dianne can offer special items and customization of pieces. “We do the best we can to make everybody happy,” she adds. Many of Garden City Furniture’s customers elect to customize their choices or purchase pieces right off the floor. And the company can deliver within two days. “The quality of our furniture and the service that we offer can’t be compared,” Dianne says. “These are pieces that you won’t have to replace in a couple of years. We look hard and long at furniture before we offer it in our store. After forty years of going to the furniture market, it takes a lot for me to say, ‘Here’s a great product.’” Garden City Furniture Globe Phone Map-marked-alt Facebook

D.R. Horton

A National Homebuilding Company with a Local Presence And Family Feel by Melissa LaScaleia Locally, D.R. Horton serves the entire Grand Strand area, from Shallotte, NC, to Pawleys Island, SC, and inland to Conway and beyond. While D.R. Horton is a nationwide organization, the Myrtle Beach division is served by a group of seventy-five locals who live and work in the community and treat their clients like family.  As the nation’s largest homebuilder by volume since 2002, the company’s size affords them greater buying power, which creates more value for the customer.    Forty-two years ago, Donald R. Horton had a vision of livable and affordable new homes built with unmatched efficiencies and uncompromising quality, and a business that would grow by making customers’ dreams a reality. That philosophy of creating value every step of the way was the company’s signature focus when Horton unveiled his first neighborhood in the Dallas/Ft. Worth area over four decades ago.  As the company grew from a local homebuilder to a regional homebuilder, to ultimately the largest homebuilder in the United States, that philosophy has never wavered.  Today, D.R. Horton continues to demonstrate their leadership in residential development through design innovation, superior craftsmanship, and responsiveness to the needs of their customers. In the past five years, the company’s standards have garnered a following of satisfied customers— as one in every four people in Myrtle Beach buys a D.R. Horton home. Kate Barr has worked with them for a little over three years as a sales agent for the Meridian and the Summit at Meridian, developments in the Market Common. Meridian altogether was the number one best-selling community in the tri-county Grand Strand area in 2019. “D.R. Horton is a brand that focusses on treating customers like family,” she says. “And I support those values. I love representing the homes and community of Meridian— as it really is the ideal location in Myrtle Beach. It is close to everything and has so much to offer. We’re a part of the active Market Common lifestyle, amenity-rich area.” The Meridian is a master planned community with resort-style amenities featuring two collections of homes— standard single-family, and luxury-based, higher-end homes which feature more upgrades.  D.R. Horton offers the lowest pricing on single-family homes for the Market Common area. The new amenity center and pool at Meridian with a zero-entry feature and baja shelf. The Meridian’s recently opened amenities include a resort style pool with a zero-entry feature and a baja shelf— an expansive shallow-water step that serves as an entry point into the pool.  The baja shelf is appealing for adults who want a lot of sun and only a little water, and is perfectly suited for small children and their parents to play in with ease.  There’s also a hot tub, an air-conditioned pickle ball court, corn hole and fire pit areas, and sidewalks and walking trails throughout the entire community.  D.R. Horton is currently working with the City of Myrtle Beach to tie their walking trails into those at the Market Common, and in general, is keeping pace with the growth and expansion happening along the Grand Strand. “There is a continuous focus on buying land in desirable areas where people want to live,” Kate says. “New designs are always coming out, along with innovative upgrades and features based on surveys D.R. Horton conducts and the feedback we receive from customers about what they want.” “One of the biggest things that sets us apart is that we have homes for every stage of life,” she adds. D.R. Horton’s Myrtle Beach division offers four lines of homes within its family of brands: Express Homes provide entry-level homes for value-focused buyers; D.R. Horton’s flagship brand provides homes that are engineered for maximum livability and value for the price;  Emerald Homes provide a luxury option for the move-up buyer; and Freedom Homes are geared toward active adults who are looking for a low-maintenance home as they head towards retirement years. “We have so much variety,” Kate says. “We have homes in over eighteen communities in the Grand Strand area, so if you want a D.R. Horton home, we have something for everyone in every area, that can meet every price range. There are few times someone calls me and says they want something that I can’t find for them. We have a strong presence here.” The Meridian and the Summit at Meridian communities are located at 2913 Skyler Drive in Myrtle Beach. They are available for viewing Monday through Saturday from 10am to 6pm, and Sunday from noon to 6pm. Community model homes are open for viewing M-Sa 10am-6pm; Su noon-6pm.  D.R. Horton Globe Phone Map-marked-alt Facebook

Einstein’s Dog Sitting Services, LLC and Cat-Care

Pets are Family Members Too by Melissa LaScaleia Cindy Bright is the owner of Einstein’s Dog-Sitting Service, LLC & Cat-Care, a pet service for people who are busy, working, or away from home and want to make sure that their pets are well cared for in their absence or while they are tending to life’s other obligations. Cindy offers 30, 45 and 60 minute visits for dogs. Additionally, she can create a customizable schedule, offering any combination of those times to suit her clients’ needs. “A mid-day dog walk is anytime from 11am to mid-afternoon,” Cindy says. “It includes going outside for a walk and potty break, playtime, fresh water, and a treat. I also do in-home visits for both dogs and cats. I’ll take dogs out two to three times a day for walks, or to play in the backyard, and visit cats one or two times a day, depending on what the owner wants. Cat-care visits last for 30 minutes.” Cindy administers any medications the animals take, and gives them water and food according to the schedule the owner requests. She also provides transportation to and from the groomer or the veterinarian for scheduled appointments made by the pet parents, if needed. In addition to dogs and cats, she also cares for birds, fish and rabbits. “As far as in-home visits for those out of town,” she says, “I take care of the home as well: the lights, curtains, trash, mail, TV/radio, and watering plants. This gives the home a lived-in look.”  Cindy worked as a registered nurse in hospital emergency rooms for twenty-seven years as a career. “I was looking for a change,” she says. “And one day, my neighbor needed to go out of town and asked me to take care of her dogs while she was gone. I had so much fun, I thought, ‘I can do this.’ I got some books and began doing research, and decided to start my own business. Now I’m in my thirteenth year as my own small business owner. “Being a nurse is very helpful in caring for pets. Many pets get medicines, and a lot of pets get the same medicines that people do. The equipment used and ways of administering the medicines are very similar.” Cindy has a list of accreditations. She is a member of Pet Sitters International; her company is bonded and insured; she is certified in Pet CPR and First Aid; and has background clearances. Her business is licensed and renewed in Horry County yearly. What’s her favorite thing about this career? “Every pet has their own personality,” she says. “And that is the best part— getting to know who they are.” Einstein’s Dog-Sitting Service, LLC Currently offering services in Myrtle Beach, Socastee, Surfside, Garden City, and Murrells Inlet areas.  Globe Phone Facebook

Mr. Store It Self-Storage

Close By Storage with a Family Feel, That’s Almost as Good as Home by Melissa LaScaleia Mr. Store It Self-Storage, located on Socastee Blvd. just outside the Market Common, is a locally owned company that has been in business for over thirty years. They are managed by a dedicated team that is loyal to serving the needs of the community.  Penny Tharington is the bookkeeper, but wears many additional hats. She’s worked for the company owners for as long as Mr. Store It has been in business.  Clarice Linkous has been the office manager for over fifteen years and oversees the day-to-day operations. She handles questions, inquiries, and customers’ needs.  Her son, Dale, who graduated from Myrtle Beach High School, is the property manager and lives on-site. Previous to Mr. Store It, he was part of the military police, and has been working in some capacity with security and law enforcement since the tenth grade.  “We all work fluidly together and with great deal of care for what we do,” Penny says. “We take a lot of ownership and pride in our respective jobs. We work well with the owners, and receive a lot of support, but as a team, we’re very self-directing.”  “I’ve worked with the owners for such a long time, this is like my second home to some degree,” she adds. “There has always been the opportunity to grow and learn, and it’s kept things fresh and interesting. The working relationship that we all have as a team is very positive— we value each other’s opinions, listen, and learn from our mistakes, to ensure that customers receive the best service. It’s just a great firm to work for.”  “We treat people like we like to be treated,” Clarice shares. “And consequently we receive a lot of referrals. People come to us all the way from North Myrtle Beach and Pawleys Island because of how we treat our customers.”  With over thirty different storage sizing options to choose from, and options between climate and non-climate controlled units, Mr. Store It has a space to fit everyone’s needs. All units are on the ground floor with drive-up access.  Storage facilities aren’t just for people relocating or in between housing options. Many rent a small unit, a 5×5 space in which to store their holiday decorations, keepsakes, or yard equipment. Attorneys and business owners without a home office often require a space to keep their files safe. And those who spend part of the year in Myrtle Beach store excess belongings here.    “Some people have been with us for 20 years,” Clarice says. “But when a customer comes in, we don’t just rent them a storage unit, we dig deep to make sure they get what they need. We take them out to show them the climate controlled storage versus the non-climate controlled. We make sure that they are getting what they need and not paying for more.”   “Mr. Store It has been a real convenience for the Market Common area,” Penny notes, “because many people move here from the North where they have basements; but we don’t have basements here. They find they don’t have enough garage and storage space, and they like that they can get here so easily to get their things. We give them all the information to help make a smooth relocation, and they appreciate that.”   Clarice and Dale in the office. “We are family— with our employers and Penny,” Clarice says. “It’s a real joy for me to be here. And Dale feels the same way.” Mr. Store It hires all local contractors to help maintain their property and keep it in excellent condition.  “Some of the people we hired because we met them when they rented storage from us and we forged relationships,” Clarice says. “We want to help support our community. We’re proud of it.”   Mr. Store It works with a pest control company that visits regularly to ensure critters stay out of peoples’ things. They also have professionals routinely tend to the air conditioning vents in their climate controlled units to make sure that their large duct filtration system, which traps mold and dust, is working properly.   “It’s just like having your things in your home. We’re very proud of the property,” Clarice says.  “We treat people’s stuff like we want ours to be treated. And as a result, I think people are very comfortable here. I feel like we have one of the finest properties on the beach.”   In addition to its 24 hour on-site management, Mr. Store It implements other security measures that are partly architectural, and partly technological.   With over thirty-sized storage options from which consumers can choose, Mr. Store It has options for everyone’s needs. “We have 24 hour surveillance cameras all over the property that are linked right back to the office,” Clarice says. “We have the widest hallways on the Grand Strand, both for ease of maneuverability as well as safety. It lends a more spacious air too. There are no hidden hallways, and there are exits at the end of both main buildings.”  Clarice truly loves her job and appreciates her employers and work environment.  “Really we are a family— with our employers and with Penny,” she says. “And I think they look at us the same way. It’s a real joy for me to be here. And Dale feels the same way, and his wife and son love it too. So we’re just a happy little family.  “People ask me when I’m going to retire, and I say, ‘I hope not for another 10 or 15 more years.’ Most people are shocked. But I love my work and being out on the lot and making sure it’s clean and running the way I want it. I love what I do. And I’ve got all that I can do.”   “The managers on-site know the business,” Penny adds. “They take pride in doing a great job … Read more

Ocean Lakes Golf Cars

Serving Ocean Lakes and the Entire Grand Strand Community by Melissa LaScaleia Ocean Lakes Golf Cars is a division of the Jackson Companies, of which Ocean Lakes Family Campground is also a part.  In the late ’80s, the owners of Ocean Lakes Family Campground started a small golf car rental business with roughly forty golf cars so people could traverse the extensive 310-acre property with greater ease.  Today, with over twenty-two miles of paved roads as well as one mile of beach front property, the rental fleet has grown to 1000 golf cars to accommodate the needs of campground guests as well as the public. Ocean Lakes Golf Cars is located inside of Ocean Lakes Family campground. Everyone is welcome to visit Ocean Lakes Golf Cars to view their sales floor of available golf cars to purchase, as well as inquire about custom accessories, parts, and repairs. Simply approach the guard gate to receive a pass to go to the golf car facility. “Most people don’t realize the extent of what we have to offer our community,” says Paul Jones, the golf car manager for Ocean Lakes. “We want the public to know that Ocean Lakes Golf Cars is available for everyone, not just guests of our campground. We want to serve a greater segment of the population and show residents our great service and outstanding products. “We just finished a remodel of our showroom and are proud to show what we have available. If you already own a golf car and need it serviced, give us a call and we will come pick it up, service the car, and deliver it to you. Over the years, our outreach has increased, and today we sell almost five hundred golf cars a year.” Ocean Lakes Golf Cars Sales and Service is open seven days a week. At their showroom, they have over two hundred golf cars. One of the brands they carry is the new Club Car Onward Golf Cars, which are powered via electric; gas; or Lithium Ion HP, an innovative, high performance AC drive battery. They also sell reconditioned golf cars. Paul Jones, golf car manager for Ocean Lakes Golf Cars, holds the coveted plaque commemorating Ocean Lake’s success. “We are a family,” he says. “And I credit all the success we’ve had to that.” — Photo Meganpixels Parker “No one reconditions a golf car the way we do,” says Paul. “We do what’s called a frame-off restoration. We disassemble the entire golf car and acid-wash the aircraft-grade aluminum frame that Club Car uses in all of their golf cars so even the frame looks brand new. The salt from the ocean air is harsh on metal; even though it will not rust aluminum, it still leaves an impact. So we take the extra step to fully refurbish it so the car is pristine for our customers. Our attention to detail and quality of workmanship that we put into the restoration process is what sets us apart from everyone else.” In October 2018, Ocean Lakes opened a new 11,000 square foot production facility across the street from the campground. Here, they assemble new vehicles; this is also where the extensive reconditioning process takes place. They have one of the largest inventories of parts, accessories, wheels and tires in the Southeast. “Having this facility lets us expand our offerings so we have more choices for our customers and can customize anything,” says Paul. “We now offer a larger selection of paint schemes, custom accessories, trim, wheels and tires. We can show our customers the build process from beginning to end, and they can be as involved in the process as they like.” Some of the most frequently requested installs are: lift kits, Bluetooth stereo systems, wheels and tires, and seat upgrades. “We’ve done a lot of custom cars over the years— creating beach scenes in paint or incorporating colors from peoples’ favorite sports team,” Paul says. “We add accessories that fit peoples’ individual tastes. Our website shows some current ideas for custom car options.” Ocean Lakes Golf Cars is an authorized Club Car dealer. Club Car conducts a week-long, on-site training every year for Ocean Lake’s service technicians, giving the campground an edge in the latest technology, so they, in turn, can provide outstanding service. Ocean Lakes Golf Cars has been affiliated with Club Car for more than sixteen years, offering their cars to rent, and in 2015 began selling the new Club Car Consumer product line. Ocean Lakes has won Club Car’s coveted Black & Gold Elite status every year for the past three years (2017, 2018, and 2019) for ‘outstanding sales performance and customer service.’ This is a mark of distinction which sets Ocean Lakes Golf Cars among the top 10% of Club Car dealers in the world. The honor was given because Ocean Lakes Golf Cars, ‘achieved extraordinary levels of sales and service, demonstrated exceptional financial performance, implemented successful marketing strategies, and maintained top-notch facilities.’ Michael T. Williams, Director North American Commercial and Consumer sales, and Ben McElmurray, Regional Manager Southeast Region, Commercial Utility and Retail Sales stated: “It means you achieved an extraordinary level of service and representation of Club Car, as well as exceptional sales performance. It means you are in the top percentile of your peers.” Ocean Lakes Golf Cars has eleven full-time, factory-trained Club Car service technicians working in their service department. They service most makes and brands of golf cars, and provide service from Georgetown to North Carolina along the coastal areas. And they offer pickup and delivery service along the Grand Strand. “Ocean Lakes Family Campground has been very successful over the years, starting with our Board of Directors and senior leadership, down to our newest teammates,” Paul says. “We are a family. And I credit all the success we’ve had to that. Speaking on behalf of our teammates, we want to see that every guest who visits Ocean Lakes creates family memories that will last a lifetime.” Ocean Lakes … Read more

Uncommon Chocolatier

The Coastal Insider

Market Common’s Neighborhood Candy Store Is a Sweet Spot to Stop by Melissa LaScaleia Along the Grand Strand is a not-so-common chocolate shop— Uncommon Chocolatier— so dubbed in playful reference to the shop’s location in the Market Common— a beloved locale to the shop’s owner— Don Konieczny. This is the first retail venture for Don and his business partner Christine Falvo, both aficionados in their profession.  The two have thirty years of combined experience in the professional chocolate world. They previously worked together in the wholesale chocolate industry before Don decided to pursue his dream of doing what he was passionate about on a smaller scale and keeping it more personal. “Our goal is to always produce the highest quality product delivered with the best service,” Christine says. “We keep it really small and tight so that we can control the quality that we produce. We take great pride in the way our product looks. We’re both extremely passionate about what we do.  “We didn’t have a name until we had a place,” she adds. “We wanted to fit into the community— to be ingrained in it personally and to be thought of as their candy store.” And what better way to become beloved to a community then to serve up delectable chocolate confections taking into account the tastes and preferences of your clientele? That’s just what the two have set out to do, and to much enthusiastic acclaim from those who frequent their shop. One of the ways in which they do that is through meeting people’s dietary needs. They offer gluten-free and vegan products; additionally, everything is highly customizable to your specifications so they can accommodate any allergy. Did we mention it tastes good too? Here, all the fudge is lovingly hand-crafted by Don himself, with chocolate sourced from Belgium, which Christine exalts as being “in a class all by itself.”  Callebaut, the company that processes the chocolate they use exclusively, is an ethical company using ethical manufacturing practices. “We use them because they are an industry leader in development, production, selection, and quality,” Christine says. “They are on the forefront of everything.” The Uncommon Chocolatier carries over forty flavors of fudge in their store at any given time. To date, the two have produced about 120 flavors, which they rotate seasonally.  They produce thousands of pounds of fudge per week at their factory in Pennsylvania, and then drive the finished product themselves back to Myrtle Beach. “Its the sheer number of flavors and the quality of our product that sets us apart,” Christine says. To determine what they will make, they look at what’s trending and any new flavors or flavor combinations that are coming out. They also ask the community for suggestions and take requests for new product creations. Past creations include fireball fudge, and unicorn fudge— a brightly colored confection that swirls into a kaleidoscope of flavors. Have any ideas you want them to fulfill? Stop by your neighborhood chocolate shop, they’d love to know. Uncommon Chocolatier Phone Map-marked-alt Facebook

AIM | Acupuncture & Integrative Medicine

The Last Resort, with the Best Result by Melissa LaScaleia With AIM | Acupuncture & Integrative Medicine, owner and acupuncturist, Dr. Tonya Weber, DAc, LAc brings her world-renowned skill in treating difficult to manage chronic conditions, like fibromyalgia, neuropathy, sciatica, and lyme disease to the Grand Strand. Tonya was introduced to acupuncture as a patient. She used to suffer from cluster migraine headaches, so named for their debilitating pain that is a step above the norm. She was blessed, however, with a fabulous primary care doctor near her hometown of Pomaria, South Carolina— Dr. Carroll Pinner, who referred her to an acupuncturist in Columbia. “This was the late ’80s, early ’90s and acupuncture was still fringe medicine,” Tonya says. With successive treatments, Tonya went from having 3-5 headaches a week to having them 1-2 times a year, and with a milder intensity and shorter duration. Six months later she had her life back. This experience led her to relinquish a career in her family’s business, and pursue a doctorate in acupuncture. She would go on to receive her Master of Acupuncture from the Academy for Five Element Acupuncture and DACM from Pacific College of Oriental Medicine, San Diego. After school, she returned home and worked with Dr. Caroll, eventually opening her own clinic. After many years in successful private practice, Tonya was looking for a fresh start. A unique opportunity presented itself to work for Steiner, the largest spa company in the world, through their partnership with cruise ships. Tonya began traveling the world, lecturing and treating people from all walks of life. “I loved being an ambassador for the acupuncture profession,” she says of her time at sea. “Often I would introduce people to this technique who had never experienced it before, to amazing results. People started finding out what ship I was going to be on, and planned their vacations around that.” After ten years, Tonya retired from life at sea and relocated to North Myrtle Beach to be closer to her mother. That same year, she opened the doors of AIM | Acupuncture & Integrative Medicine, where she specializes in chronic pain with an emphasis on geriatrics. “I value the population who really values life,” she says. “With each passing decade, we realize our mortality and tend to value life a little more. I love my patients, they are the best patients in the world.” Tonya treats a variety of people with complex conditions or who require surgeries, but cannot for whatever reason, have them. “I don’t think a lot of people really understand acupuncture,” Tonya says. “I get results because I’ve combined many alternative therapies. The scientist in me layers treatments. No two patients are identical but I start from a framework developed from many years of clinical practice and work around that framework for each person. My typical patient has been everywhere else and told there’s no hope. Those are the cases that I really excel at.” Tonya incorporates several different modalities into what she offers her clients— among them, ATP Resonance BioTherapy™. ATP is a non-invasive and painless technique for treating pain that uses a low-level electrical current. “We’ve identified a few hundred micro-frequencies that stimulate different tissues,” she says. “Then we stimulate that specific tissue to function optimally. Quite often in medicine, all we’re doing is stimulating the body to do what it was designed to do. When we’re sick and not repairing, it’s because we don’t have the building blocks, or we just can’t get back on track.” Another therapy, O3 Regenerative Therapy™, reduces inflammation, as ozone is highly antibacterial and antiviral. “A lot of pain occurs when inflammation gets out of hand. With ozone,” she cautions, “you must be certain that your provider is fully knowledgeable, as the way it’s administered and applied is important for it to be effective and safe. We also have auricular ozone, which is a gentle stream of ozone into the ears that helps clear brain fog and is also great for depression.” The clinic also offers EAM, or ElectroAcupuncture Medicine, which stimulates the body to release specific neurotransmitters it may be lacking. This, like regular acupuncture, is a pain-free treatment. “Einstein said that the medicine of the future will be electricity,” Tonya says. “And we’re seeing that more and more— electricity being used in medicine with great results.” Like everything else that she does, Tonya puts her own twist on the traditional cosmetic and anti-aging acupuncture protocol treatments that she offers with a procedure called NoTox Botox. “We bring in a red light machine, and connect an ATP Resonance machine to a hydrating mask that carries a microcurrent to the skin, neck, and décolletage,” she says. “It’s like a face lift without the scalpel.” By the end of the summer, Tonya intends to have the infrastructure in place to offer Major Auto-Hemotherapy (MAH) Ozone Treatment— ozonated blood treatments. “This helps with any kind of autoimmune issue, as well as chronic pain and inflammation,” she says. “It helps healthy people to be healthier, and is proving to be a huge game changer in the world of anti-aging protocols.” Tonya conducts consultations for each patient she sees to make sure she understands their health history and needs. This allows her to craft a comprehensive treatment plan for them which will give them the best possible results. She matches 100% of the proceeds from every consultation, dollar for dollar, and donates them to several children’s charities. In 2018, Tonya founded an advanced mentoring program with her colleagues and two best friends. Renegade Acupuncturist, Inc. hosts seminars around the country specializing in advanced acupuncture training techniques and business coaching. “My colleagues and I were seeing a lot of information on the web, and Facebook in particular, doctors telling other doctors what to do,” Tonya says. “But giving really bad or inaccurate advice, and more often than not, they had little experience. We wanted to create a resource for doctors that was grounded in experience.  “My colleagues and I … Read more

What is ER Home LLC?

Affordable Interior Design That Makes a House Your Home by Melissa LaScaleia ER Home LLC is an innovative interior design company owned and operated by Eric Richards. The Insider caught up with Connie and Jim Allcorn, recent clients of ER Home, to get a firsthand perspective on what it’s like to be on the receiving end of his talents and skills. The couple relocated to Myrtle Beach several years ago, and bought a house in the Market Common where they live with their dog, Maxie. The brand new home didn’t feel personal to Connie, and she felt like she was living in her past with a lot of antique furniture. She decided to enlist the aid of ER Home after seeing the advertisement month-to-month in the Insider and hearing rave reviews from neighbors. Connie shares her experience: “One of the things that really struck and impressed me about Eric was the quality and variety of his initial questions. “He asked me: how much involvement did I want to have in the process? Did I want to go shopping with him? He came over, walked through my house, and asked me what my prized possessions were that I didn’t want to part with. He spent time with my husband and I to get an understanding of how we spend time in our space; the colors that I like; and what it is I really wanted. It’s only once he gets to know you that he makes recommendations about what he thinks you should get rid of. “He asked me what my budget was and what I was looking to spend for what I wanted. And he really worked to stay within that budget while giving me what I wanted. He’s very good because he has the knowledge to understand how much things cost, and can forecast if there could be a problem ahead of time, so you can reorganize your plans and budget if need be. “Unlike a lot of other designers who come in and say this is what I can do, trying to get you to tailor your wants to their vision, he really does try to get a feel for his customers, and took a lot of time to understand our needs. To make the design make sense for our lifestyle, he came up with ideas that I never would have imagined and created space where it seemed previously there was none. “Initially, I told him to come up with a plan for one room, and determined that if I liked it, I’d move forward with the rest of the house. My husband and I left town while he was working, and when we got back, we were blown away by what he had done to make it more functional. I was amazed that somebody could do what he did. Most people contract out, but he did the majority of the work himself, which really impressed me. “He told me to take a couple of days and see if there was something I wanted changed. But we were happy as larks, and scheduled him to do the entire house. Once Eric gets started on a job, he takes everything down himself and packs it for you, so that there’s very little work on your part as the customer. “He redid our entire 4 bedroom 3 bath house in two weeks. He put in new flooring in the master bedroom, painted everything, and outfitted all the rooms with new furniture. He turned a bedroom upstairs into the antique room, solving my problem of not wanting to part with my family heirlooms, but not wanting them throughout my entire house. It flows beautifully with the rest of the design. “I also appreciated that he imparted his experience about the design process in general to help me make more savvy decisions. He shared that most people get tired of their design scheme within 5-7 years and want to change things, so he recommended that we not overspend on particular items. He helped to guide me on things. “He really does try to work with you in the most thoughtful of ways. When my husband and I both got sick, and then I had to have surgery, Eric moved his schedule around and juggled things to accommodate my new needs. “He came back in December and decorated for the Christmas holiday. He has so much fun doing what he does and it shows. It was absolutely amazing. I was like a kid in a candy store not knowing what to touch first. “Right after the holiday, I had him come in and redesign my garage. He took down the shelves that came with the house and rebuilt them, and arranged how things were; we were amazed at how he utilized the space so we knew where everything was. At some point, I’ll have him redesign our laundry room. “When my neighbors came and saw, they were totally blown away and amazed by what he had done. “I took a liking to Eric because I didn’t feel like he was a phoney or outrageously priced. And coming from Atlanta where I lived for forty years, that was my previous experience. At this point in my life, I want comfort— I want when I sit in a room to like it and feel comfortable. And since I’m new here, I don’t know where to go to find what I want. Having someone who knows where to go makes a world of difference. He made our house a home. I can’t recommend Eric highly enough.” Eric has always been passionate about the creative process. In college he studied furniture design but when he took courses in interior design, he captivated his teachers with the artistry of his visions. He followed his natural talents to pursue a career in interior design, and to round out his skills, obtained full knowledge in construction— a skill he considers essential for his creation process. With his company, ER … Read more

American Red Cross and the Importance of Blood Donations

Make a Difference, Donate Blood by Melissa LaScaleia The American Red Cross provides life-saving blood to hospitals around the country every day of the year. But the ongoing presence of Covid-19 across the globe means that the typical places where the Red Cross holds blood drives— like schools, colleges, and offices— have been temporarily closed, canceling a majority of all blood drives. The blood collected at these drives is necessary for accident victims or those requiring surgery. Hospitals rely on the donations from the American Red Cross to continue serving and saving people. By the first week in April, more than 200 drives across South Carolina had been canceled or postponed. That equates to over 6200 units of blood. To put this number in perspective, each blood donation equates to roughly one unit of blood, which potentially helps save up to three people’s lives. “All of the drives were canceled at once, and it has a ripple effect of needed blood that will continue throughout the summer,” says Ben Williamson, director of communications for the American Red Cross of South Carolina.” The American Red Cross responded to the cancellations with urgent requests for blood donors as well as new locations from which they could host their mobile blood drives. Blood donation is classified as an essential service, and the American Red Cross is considered critical infrastructure. Hospital patients have to have blood. “A week or two ago, we put out a call to the media, businesses, our board members, and all the organizations that work with us, asking them for advertising and support,” Ben says. “Belin United Methodist Church, Waccamaw Community Hospital, Tanger Outlets, and the YMCA are just a few of the great partners that have responded, as well as other venues in Horry and Georgetown Counties. “We are in such a better place today than we were two weeks ago. The South Carolina community has stepped up in a huge way. People have come out to donate blood in such large numbers that we’ve been able to meet the critical need for blood. “But we need to follow this statement up with realism as well as a repetition of our request for your help— our need for blood is ongoing. Blood is perishable. It’s not something that we can put in a storage bank and take out when we need it. So, we constantly need blood from folks who can come and give.” “One of the challenges with blood donations is that we’re competing with the other things on people’s schedules,” he adds. “Right now, many people have more time on their hands, and we want them to remember that they can put that to good use by coming to donate. And because we are considered an essential service, donors have license to travel to give blood.” If you are healthy and eligible to donate blood, make an appointment by calling 1-800-REDCROSS or visit www.redcrossblood.org for a list of new blood donation locations near you. You can check your eligibility online by filling out their health screening questionnaire in advance. At this time, contacting the Red Cross via internet or phone is the best method of verifying a location to donate. Appointments are highly recommended both to ensure appropriate space is maintained between donors in keeping with CDC recommendations for social distancing, as well as to monitor how much blood is collected with how much is being distributed to hospitals. “We may not have a slot tomorrow or two days from now, but definitely in two or three weeks we will,” Ben says. “This will be an ongoing need in the ensuing weeks and months.” The Red Cross has implemented steps and procedures during the COVID-19 crisis to ensure the safety of all volunteers and donors. “Medical personnel right up to the Surgeon General consider donating blood safe,” Amy Brauner, executive director of American Red Cross, says. “There have been no cases of this virus, nor any respiratory virus, being transmitted through blood, and this has been verified again and again. The American Red Cross is dedicated to procuring life-saving blood, just as they are to protecting all donors and volunteers. Above, a list of the protocols they are following to keep everyone as safe as possible. “Should the donor develop any symptoms or diagnosis in the ensuing days afterwards, they contact Red Cross, and that blood donation is isolated, quarantined, and disposed of. This isn’t necessary, but it is out of abundance of caution.” “We are also screening donors when they arrive,” she adds. “Volunteers wearing masks take their temperature before they enter the facility. We are staggering appointments to follow social distancing guidelines. Volunteers are disinfecting before, during and after each donor gives. And donors are given hand sanitizer before, during, and after the donation.” All blood donors receive a number that links them with their blood donation. The donor is able to track their donation in their Red Cross mobile app, and follow their donation’s journey to see where it went. It may go to a multitude of places, including across the country– wherever the need is the greatest. “It’s been humbling to see the response of people stepping up and giving back, as folks deal with this and the impact it is having on their own families and jobs,” Ben says. “When our hospitals were letting us know that there was an urgent need for blood, we were overwhelmed by the support we received. People spread the word on the radio and through advertisers. And there were a large amount of people who showed up everyday to roll up their sleeves, to make sure that there was blood on the shelves so hospitals could be prepared to help everyone in need. We hope that this support continues. Executive director for the American Red Cross, Amy Brauner (left), and biomedical account manager, Meggin Heath (right), welcome donors at local neighborhood blood drives. “Our community is known for helping one another through major disasters. Helping … Read more

NSI Security Systems Solutions

Driven by Technology, Dedicated to Security by Melissa LaScaleia The technology driven NSI Security Systems Solutions in Myrtle Beach is jointly owned by Charles Bell and his son Chuck— both U.S. Army veterans. Chuck is third generation military in his family. His grandfather served in WWII and Korea; he served in Iraq. “I realized I didn’t want to go to college, so after high school I enlisted in the Army as a mechanic,” Chuck says. “Towards the latter end of my career, I got more involved in the security side of things. After four years in the military, I moved back to Massachusetts, where I’m from, and began working for my father with NSI Security.” NSI Security Systems Solutions began in 1986 as a locksmithing company. In the military, Charles worked in the engineering corp division; creating NSI Security was a natural extension of his interests. “My dad was invested in the security world pre-9/11, implementing security systems and cameras for commercial businesses, the government, banks, and schools long before it was cool,” Chuck says laughing. Over the years, NSI Security has transformed from locksmithing to advanced technology solutions, with a niche specialization that few people are qualified to perform.  They are certified by Government Services Administration (GSA) to install and repair government safes and vault locks. “There are only two types of locks the government will use,” Chuck says. “And there aren’t a lot of people who know how to install or repair them. My dad was doing this before there was a certification for it. But after 9/11 everyone realized that you can’t have somebody walking onto an Air Force Base without clearances, or who isn’t fully versed in the ins and outs of how this equipment works. We have to have constant background and security clearance checks to perform these services.” After 9/11, as the need for greater security amongst government and corporate buildings exploded, Chuck and his father found themselves traveling all over the country— a lot. “Our work was taking us from Maine to Florida,” Chuck says. “And we began to get tired of all the driving. My dad had been coming to Myrtle Beach for fifteen years and had a second home down here. So we decided to open a second location for NSI Security in Myrtle Beach, and I moved here last year to run it.”  Today, the father and son pair have a local team of nine employees assisting them with the multitude of security services that they provide at the municipal, corporate, and residential level. They continue to offer the locksmithing services that put then on the map, as well as installation and service for access control card readers, alarms, security cameras, full security systems, and everything that falls under the umbrella of security— including hardware. “A lot of people don’t know how to do the hardware and the security, but we can do both,” Chuck says. “It really sets us apart. “We can also orchestrate security systems for entire towns. We continue to evolve with the times as things change. The technology, just like a computer, changes all the time. And it’s incredible. We just got a camera that reads people’s body temperatures as they walk by. Whoever is monitoring it will get an alert if someone has a high temperature. The technology-driven NSI Security Systems Solutions is at the cutting edge of their industry in terms of the products they offer as well as their skill in installations and repairs. “We envision the temperature camera being installed in senior care centers and hospitals. It’s the first line of defense right now, who’s walking through your doors— because you’re putting everyone else at risk. Dealers are connecting us with those who want this product, because they know they can trust us. There aren’t a lot of people who have the knowledge and credentials to install these.” Another Coronavirus-driven product is a doorknob that has an antimicrobial coating on it. They’re available commercially as well as residentially. Some other things they offer include a cloud-based commercial access control system that can be managed from a cell phone. “The technology enables you to unlock the door to your business or home remotely using your phone,” Chuck says. “If you have a visitor, you can see the individual on camera. And companies can also use it for employees to clock-in and out. The demand for this has been overwhelming.” The company also builds a trailer equipped with cameras on the outside and solar panels on the roof– the latter provides a hotspot for internet communications. The trailers are built to client specifications and are available to rent or buy. It can be used as a mobile office during the day, then to monitor the area remotely at night. “We can transport these trailers anywhere,” Chuck says. “I’m marketing them for construction sites, concerts, marathons, festivals, and events like Bike Week. Any place where security is needed but you can’t be everywhere at once, or need to monitor the area after hours. It’s a fantastic way to secure a location when you’re not there because you can see what’s happening from anywhere in the world.” Since arriving in Myrtle Beach, NSI Security has been servicing a lot of HOA facilities helping to secure pools and recreation areas with pin codes. “We are happy to offer demos for our products at our shop,” Chuck says. “That way people can really see and learn about all of the technology solutions that we have.” “I’m very glad we came to Myrtle Beach,” he adds. “Everyone is friendly, and the community has embraced us as a company. There are a lot of businesses here that we can help with our services. We pride ourselves on doing clean work, staying on top of answering our phones, and returning calls in a timely manner.” NSI Security Solutions does all jobs, big and small, as well as emergency locksmith services for everything except vehicles. They give local, senior, and veteran … Read more

CertaPro Painters

We Do Paint, You Do Life by Melissa LaScaleia CertaPro Painters is a family owned and operated franchise that is new to the Myrtle Beach area. The company was started by husband and wife team, Doug and Robin Bland in 2019. Their son, Ryan, is working as the residential sales associate; their daughter, Taylor Teters, is the office administrator. “My father’s main goal in beginning this enterprise was to offer people professional service while positively contributing to the community, and leaving a legacy for his children and grandchildren,” Taylor says. “Recently, my brother and I have come on board to work with our parents to help get this off the ground.” CertaPro Painters does residential and commercial interior and exterior painting, as well as re-finishing and painting of kitchen and bathroom cabinets, and some carpentry work. They service people along the majority of the South Carolina coast, from Little River to North Charleston, including the inland areas of Conway, Longs, and Loris. “Our family has been vacationing in Myrtle Beach for the past twelve years, every year at Marina Inn at Grande Dunes,” Taylor says. “We rented the same condo every year. My dad first came to Myrtle Beach after college, and has been vacationing here ever since. My mother has vacationed here since she was a child. They both know and love this area.” As a young adult, Doug met Robin in his native Virginia and began a career in corporate America working for Xerox. The company relocated them to Columbia, South Carolina, but the two had a vision of moving to the beach. The CertPro team from left to right: Robin Bland, Doug Bland, Taylor Teters, Ryan Bland, and Camden Bland. — Photo Rachel Ogg/Latoya Grayson Several years ago, they did just that. Doug decided to leave his career of twenty-five years and began looking for a way to contribute more to his local community, the community that he loves so much. In exploring his options, Doug thought that CertaPro, with their values on professionalism, superior organization, and client-centered focus, would be the best fit for him. And they thought he’d be a great fit for their brand. “CertaPro is very thorough with their training,” Taylor says, “and very particular about whom they allow to partner with them because they want to maintain the high standards of their brand, and don’t want anybody to fail. They are staking you out as much as you’re staking them out.” When Doug first began, he worked as a one-man show until Taylor and Ryan were ready to come aboard. “We all moved here in stages,” Taylor says. “In 2013, I spent a year at Coastal Carolina University. I loved it here but missed my family so much, I moved back after a year. In 2017, my brother moved here to offer dolphin and jet ski tours. My youngest brother, Camden, is taking classes at HGTC currently and is expected to join the family business in the near future.” Part of Doug’s philosophy in giving back and paying kindness and service forward is exemplified by the way he runs his business. CertaPro goes the extra mile in everything that they do. If they see something broken that they can fix while they’re working in your home, they’ll take care of it for you. It’s all part of their pay it forward philosophy. “If someone has a problem and we can fix it, we do,” Taylor says. “We go the extra mile. Anything and everything that we see while we’re there painting, we’ll take care of. Whether it’s dusting a chandelier that nobody noticed, or fixing a leaking sink, it’s the small things that we notice and care about and do something about that really distinguish us from other companies. That’s what sets us apart.”  As part of their process, CertaPro will send out daily updates to keep clients informed about what was completed that day, and what the game plan is for the next day. “This is part of our CertaPro certainty pledge that shapes a customized service with you,” Taylor says. “We create a road map from start to finish so you can track our progress.” During COVID-19 restrictions, CertaPro is still open and functioning, as they are considered an essential business. In addition to providing hand sanitizer at every in-person estimate, the company has introduced virtual online estimates in which customers can send in pictures, measurements, and descriptions and receive a quote for their project. To ease their clients’ minds and ensure complete satisfaction, CertaPro enlists the aid of cleaning crews to come in and clean all areas that were touched during the project. “We’ve had great feedback,” Taylor says. “Our customers are pleased we’re going the extra mile to ensure their safety as well as our own. This is also a perfect time to schedule exterior paint jobs. We’re still following our goal— to improve the beach, one house at a time.” CertaPro Painters Globe Phone Facebook Instagram

Clemmons Law Firm

Practical Solutions For Those With Financial Struggles by Melissa LaScaleia Clemmons Law Firm, LLC is a law firm focusing primarily in bankruptcy and real estate law. The firm also provides other essential legal services in the areas of estate planning such as wills, trusts, health care directives and related services.      Alan Clemmons, David Haar and Sheri McAllister are the three attorneys representing Clemmons Law Firm. This firm was founded by Alan Clemmons in 2005.  Sheri received her J.D. in 1988 from the University of South Carolina and finished her law studies with a LLM in International Commercial Law in 1992 from the University of Aberdeen, Scotland.  Prior to joining Clemmons Law Firm this year, Sheri practiced law from home while raising her daughter, working as in-house counsel for her husband’s company. Her practice consisted of a general practice with emphasis on community associations. Sheri is excited to be a part of Clemmons Law Firm and work with other attorneys in an office setting. She handles the firm’s Chapter 13 and Chapter 7 bankruptcy cases. Since COVID-19, many people are facing financial difficulties. Bankruptcy is a means to relieve financial burdens and is a service Sheri is happy to offer clients. Sheri explains the two types of bankruptcy currently offered by Clemmons Law Firm. Chapter 13 is an option allowing individuals with regular income (and in some instances, sole proprietors) to interrupt creditors’ pursuits of foreclosures and other forms of collection. Chapter 13 allows the individual to regroup and craft a repayment plan that usually lasts three to five years. Chapter 13 bankruptcy is a good option if an individual is behind on mortgage payments. Sheri McAllister has been practicing law for over thirty years, and handles the bankruptcy proceedings for Clemmons Law Firm’s clients. “Helping people get back on track with their finances is how I serve others,” she says. “Facing the foreclosure of your home or the repossession of your car is extremely stressful,” Sheri says. “I want people to know they have options to protect assets, to obtain relief from a creditor’s efforts to collect debts, and to start fresh financially. Clients that pursue bankruptcy will also obtain the benefit of credit counseling as a prerequisite to filing bankruptcy, which will assist them with financial decisions going forward. It is important to note that each case is different; therefore legal counsel is necessary to customize a plan that works best for an individual’s particular financial situation.” Another bankruptcy option for clients of Clemmons Law Firm is a Chapter 7 bankruptcy. Chapter 7 is typically known as straight liquidation bankruptcy. It generally allows the client to eliminate general non-priority unsecured debts such as credit card debts and medical bills. “Some debts are not dischargeable in bankruptcy so it is also important to seek the advice of legal counsel for guidance with a Chapter 7,” Sheri says. “This type of bankruptcy allows the client to protect some of their assets or a portion of the equity in their assets (usually homes, cars and other essential items) by way of specific exemptions. The goal is to not create a destitute situation for people in financial trouble, but to seek ways to protect their basic necessities, alleviate some of the financial stress, and allow a fresh start.” Sheri enjoys helping people, and enjoys her ability to give back to the community via pro-bono work. She volunteers for the South Carolina Bar, and offers free legal advice in remote counties for those who otherwise would not be able to afford it.  Clemmons Law Firm is also dedicated to giving back to the community through their program known as Closings for a Cause in which a portion of proceeds from each real estate closing is donated to a specific charitable organization each month. “Helping people to get back on track with their finances is how I serve others,” Sheri says of her passion for her profession. “I enjoy reading, writing, and problem solving. When a client comes in with a problem, I like to analyze the situation and try to provide a solution. I also try, if I can, to prevent people from getting into bad or worse situations. “With so many people out of work right now because of COVID-19, I want people to know and understand that they have options, and they have support. They don’t have to face these challenges alone. That’s why I’m here, doing what I do.” Clemmons Law Firm Globe Phone Map-marked-alt Facebook

BB&T Is Now Truist

It’s Business As Usual, With Surety and Excellent Service by Melissa LaScaleia Jim Kondravy is a mortgage loan officer for BB&T, now Truist. He and his wife and three children moved to Myrtle Beach in 2015. “My wife has an autoimmune disease, and she wasn’t doing well where we lived in Philadelphia with the cold, wet winters,” Jim says. “But every year, when we vacationed in Myrtle Beach, she felt better.” So Jim sold their house and possessions and left his career in the North. He and his family embarked on a new life journey— to warmth, sunny skies and healthier living in Myrtle Beach. In searching for a career, Jim heard a lot of positive feedback from the community about BB&T. Soon after the move, he accepted a position working for them as a branch banker at their Carolina Forest location. He did so well, that in 2017, the company asked him to become a mortgage loan officer. Jim found his niche in this environment, and has been working for the company in this capacity ever since. “I’m taking care of my clients from the day they want to get qualified on a loan to the day they close on their house,” Jim says. “And ensuring that when that day comes, they have big smiles on their faces. “As a company, the most important thing to BB&T, now Truist, is client service. We want to offer the most competitive loan rates and facilitate a seamless experience from beginning to end. We know that if we take care of our clients, they’re going to be happy. “With all the regulations involved in buying a home, it’s overwhelming for most people. Holding someone’s hand and helping them through the process is really the best way I can ensure the experience stays stress-free and positive.” For Jim, taking care of his clients means building strong relationships with everyone he interacts with to ensure the maximum amount of ease and communication for his clients along every step of their mortgage-loan journey. “Today, everything is technology based,” Jim says. “But what separates me from everyone else is that I’m relationship-based. I have relationships with real estate agents, closing attorneys, insurance agents— all the people involved with the home buying process.” As a mortgage loan officer with BB&T, now Truist, Jim Kondravy works to make the entire client experience of applying for and getting approved for a mortgage loan as smooth as possible. “I haven’t been living here very long, but I’ve rapidly built my business because I make myself available by email, phone, and text. It doesn’t matter if it’s during normal business hours. People can get ahold of me, and if they can’t, they know I’ll respond as quickly as possible. To me, this is part of relationship building— that the people I work with know they can reach me when they need me. It creates trust.” Recently BB&T purchased SunTrust. The acquisition was finalized in December 2019, and as it was a merger of equals, the two banks became a new entity— Truist. Over the next few months, BB&T will be updating all of their marketing materials, signs, and letterhead to reflect this change and their new name. “Change is difficult for people, it can be scary for them,” Jim says. “So we’re trying to make the transition as worry-free and smooth as possible. But for our clients, there’s really not much of a change.  “This merger grants us access to better technology which allows our internal processes to run more smoothly and efficiently. This, in turn, helps us serve our clients better. Now we can do more and do it better while continuing with our great client service. There’s always room for improvement, and that’s what I’m trying to do— get better everyday, for our clients.” The current COVID-19 epidemic has created a lot of uncertainty within the economy, the mortgage world, and the real estate market. But Truist is still taking loan applications, funding loans, and serving them. “Right now, people are calling me saying, ‘I’m supposed to close tomorrow on a house and the bank is telling me that I can’t.’ But because Truist is so well-funded, we are able to be lenders. For current and new clients, it’s business as usual, with the same excellent service.” As a company, Truist is taking all the necessary precautions such as working from home, and limiting face-to-face client contact. “There’s a lot of scary things happening right now for people, a lot of lenders aren’t able to procure loans, and some people can’t close the loan,” Jim says. “So we’ve made accommodations— in manpower, for clients, for agents, and for the builders we work with— to make things happen.” BB&T, now Truist Phone Map-marked-alt Linkedin Phone

Lewis Crematory and Funeral Services

Honoring the Memory of Those You Love With Affordable Service by Melissa LaScaleia Lewis Crematory and Funeral Services is a full-service crematory and funeral service provider located on Highway Bypass 17 South, just north of the hospital in Myrtle Beach. Kelvin Ford Lewis, a Conway native, opened the business in July 2018. The business provides traditional, memorial, chapel and ship out services— in which the body is embalmed here and shipped to the location family members designate. “I’ve been in the funeral business for more than twenty years,” Kelvin says. “I previously owned a crematory in North Carolina; then sold that business. I’m licensed in South Carolina and North Carolina. In creating my business, I wanted to provide a low-cost service and facility for Horry and Georgetown County, and felt that Myrtle Beach would be a good location for my vision.” Kelvin got started in the industry as a boy helping to tend the local cemetery, Westside Memorial Gardens in Conway, as well as the local funeral home, whenever they needed assistance. “The funeral home was owned by Billy Jordan,” Kelvin says. “He also owned Palmetto Funeral Home in Conway. Over the years, my involvement progressed, and I adopted the profession. What I like most about this business is to be able to serve families in their time of need.”  Bill J. Gray is the manager of Lewis Crematory and Funeral Services, and has been licensed since 1975. “I’m licensed in Virginia, Ohio, and South Carolina and also Board Certified by the National Board of Funeral Service,” he says. “As a young boy, I had good friends in this industry and did some labor work around the funeral home. And that progressed, as it does for many of us in this industry, to going to college and getting licensed. You’re sort of born into the niche of the funeral service. The recently renovated chapel of Lewis Crematory and Funeral Services has been expanded to accommodate greater numbers for a visitation or memorial service. — Photo Meganpixels Parker “There is an influx of people retiring and moving here from other states. And there aren’t enough affordable funeral homes to support the population needs for this service. So we’re evolving as more people move down here, to serve them. Today, we are a full service crematory and funeral service provider at the most reasonable price in the state.”     “By law, all funeral homes have to follow the same guidelines, protocols, rules, and regulations as to performing a service,” he adds. “We charge a fraction of what the competition does, but adhere to the same standards and protocols as designated by the state. We have an onsite crematory so that your loved one never leaves our care.” Lewis Crematory and Funeral Services recently renovated their chapel, so now the space can accommodate more people for a visitation. With the advent of COVID-19, they are now offering outdoor services and drive-through memorial services. People can drive past, circling the building, to acknowledge the family gathered on the premises outside, to show support via their presence in a way that is safe and respectful for all. They are also offering a similar graveside service— rather than gathering as a group for the burial, the family can stay at the gravesite and receive those who have come to pay their respects as they drive past on the cemetery roads. “These are just a few of the options that we can offer grieving families during this time,” Kelvin says. “It’s whatever the family wants. There are a lot of options to choose from— some people elect a full service, others a private one.” Lewis Crematory and Funeral Services Globe Phone Map-marked-alt Facebook Envelope

Horry County Citizens Crisis Response Nonprofit 501(c)(3)

A Pillar of Positivity and Support in An Uncertain Time by Melissa LaScaleia Jonny McCoy is a very busy man. The lawyer and civil rights activist just concluded a civil settlement that awarded his Horry County client $11.5 million.  Thousands of residents along the Grand Strand watched as he stood up for this citizen at a press conference, and almost overnight his Facebook page grew exponentially as reams of people began following him wanting to know what happened. He was approached by countless sites asking him to speak and share the story. Ten days later, the Coronavirus pandemic had spread to the doorstep of South Carolina. In the wake of his success, Jonny used his internet popularity to help the community cope with this novel crisis. On a Friday, he started a private Facebook page, Horry County Citizens Crisis Response, to make sure that the community could stay connected. Within two hours, 2,000 people had joined the group; within five days, those numbers jumped to 15,000. “I made this page because this global situation doesn’t feel like the type of crisis where we’re going to know what’s going on from our government and officials,” Jonny says. “So this is a way to connect everybody who wants to help with everyone who needs help in any capacity— whether it’s food, supplies, financial assistance, or something else— so that we’re able to help people efficiently and effectively. I wanted a central location for everybody to be able to find information.” As fast as the Facebook page grew, Jonny has kept and is keeping stride with the pace, implementing systems to manage the traffic, and most importantly, the requests. “After I created the page, the first thing I did was ask for help,” he says. “It was incredible the response I got from the community.” In less than five days, thirty volunteers were working together to monitor the page with 100,000 comments and engagements— and counting. “It’s crazy what they can do,” Jonny says of his volunteers. “They love doing this. One of the women helping runs a Good Vibes Cat Facebook page with 600,000 people on it. We have business owners, city legislatures, congressmen, stay-at-home-moms, and well-connected community members. These are sophisticated people in their own lives, who are all stepping in, assisting us.”  The team works around the clock, moderating requests to join, making sure that the right people are on the posts, and that there is no bullying, profanity, or unkindness present. There was already one incident of bullying, and Jonny responded to it as he seems to handle things— swiftly and by stepping up to the plate— permanently blocking the user from the group and with a message (here significantly shortened): “That’s not what I created this group for,” while the community responded by bringing the family who had requested help the supplies that they needed. Terrance Herriott (left), newly appointed CFO of HCCCR, and Jonny McCoy (right) show off the paperwork that officially designates the Horry County Citizens Crisis Response nonprofit 501(c)(3) status. — Photo Jonny McCoy “Volunteers are immediately contacted by one of our amazing directors,” Jonny says. “And if you post that you need something, you’ll also be immediately contacted. Whatever you need, whatever you want, we can get it for you now. People are just sitting and watching this page. We have tabs for where you can get childcare, transportation, jobs, online tutoring— everything you can imagine, we have tabs for it. If you’re alone in your house with no toilet paper and your AC stops working, we’re the ones to contact.  “We already procured a refrigerator for a 93-year-old lady. And if people are treating people unethically and unfairly, whether it’s a business or a person, we’ll post that to 15,000 people in the community.” HCCCR already has two huge storage facilities, but until there is more information about how long the virus stays on boxes and goods, Jonny does not want to initiate a supply chain. Instead, he is pending a partnership with a local church, Wellspring, with the intention of routing all donated supplies through them. “People want to bring milk to the elderly, or donate a case of water, so we’re connecting them with people who need those items,” Jonny says. “But it’s a logistical nightmare. So instead, our volunteers will bring their donated items to Wellspring’s distribution center to supplement the process that that organization has implemented already. And we will help Wellspring facilitate who needs what from our Facebook site. There will be just one person at Wellspring organizing the goods so that contamination will be minimized. We’re trying to keep as few people as possible involved on the ground, to keep everyone safe.” Additionally, Jonny is partnering with Meals On Wheels, a national 501(c)(3) nonprofit, and BackPack Buddies, the North Carolina-based nonprofit. “These organizations already have the kitchens and infrastructure in place for the safe-handling and production of meals,” Jonny says. “So we’re asking them what they need to be able to accommodate more people. They tell us. We give it. Without even taking in a dollar, through donations of services and goods, we’ve already expanded the pantry space for Meals On Wheels so that they can provide for everyone in and around Horry County in the event of an emergency food situation. We can also help them in coordinating the effort to get the food out to more people than just the elderly.” Several days after the creation of the Facebook page, Jonny had his accountant establish Horry County Citizens Crisis Response as a legitimate nonprofit 501(c)(3). Terrance Herriott, the assistant vice president of Conway National Bank, is HCCCR’s new CFO; Jennifer Mullen is the executive director. Jonny has big community plans for the new nonprofit— it’s here to stay. “We view ourselves as community members coming together with all of our fellow citizen’s backing, manpower, and support— united in responding to whatever crisis is happening in the moment. This response will be ongoing, we just … Read more

Anderson Brothers Bank

Treating Customers Like Family by Melissa LaScaleia Anderson Brothers Bank is a full service community bank offering a complete range of competitive loan services and deposit products. They trace their roots back to the 1930s, when tobacco farmers needed financing for their crops. During the Great Depression, there wasn’t an option for farmers to secure funding, so the Anderson family offered it to them out of the back of an old tobacco warehouse in Marion County. Over the years, the bank has evolved— blending the elements of traditional personal service, local market awareness, and advanced technology to meet the financial needs of its customers. They have all the services that a larger corporate bank has, including 24 hour ATMs, online and mobile banking, credit card options, and investment services— but with small-town benefits. “We’re still a local bank with local decision making; that’s how I would define us today,” says Bryan Lenertz, the Horry County area executive for Anderson Brothers Bank. “We have an ownership culture; which means we empower our customer service team to handle the requests of our customers quickly, and hopefully, on the spot.  “But if not, our employees will stay with you because they care, getting you to the right person. At our bank, people are more than just numbers, and everyone who works here ensures that that’s a reality.” Anderson Brothers Bank is both a conventional bank offering a suite of commercial deposit services (like cash management, RDC, bill pay, etc.); commercial loans of all sizes; and home mortgages. They are also a consumer lender, and offer home, auto and personal loans to customers with credit scores as low as 550. “We do way more consumer lending than pretty much any other bank, providing lending services for people who may not be able to get loans elsewhere, just as we did from the beginning,” Bryan says. “36% of our loans are non-real estate consumer loans, both auto and personal. We help the average consumer way more than the average bank does, and it’s something that we’re proud of.” Heads of the Anderson Brothers Bank location on Grissom Parkway, from left to right: Debbie Guyette, loan officer; Bryan Lenertz, Horry County area executive; Holly West, branch manager. (Photo by Meganpixels Parker) Just as it was almost a century ago, today, Anderson Brothers Bank is locally owned and closely managed by the Anderson family. The third generation team includes: David Anderson as president and CEO, Tommy Anderson as vice president, and Neal Anderson as the chairman of the board. Bryan has been working for Anderson Brothers for the past eight years, and oversees eight branches throughout the region. He chose to work for Anderson Brothers after meeting David, the president. “He was forward thinking, with new ideas, and thinking outside the box,” Bryan says. “It’s a really neat bank to work at because Mr. Anderson isn’t a micro manager. He gives people the space to make their own decisions, and if you make a mistake, it’s seen as an opportunity for growth, to do something differently next time. There’s a lot of freedom and autonomy to do your job and try to do it well in your own way. As a result of that, each of our branches has a slightly different feel. All of them still offer the same excellent service, they just have a different feel relative to their geographic location, and who works there. “Banks are so regulated now, that really what sets them apart is the people. Knowing that, we try to hire the best possible people with great personalities, who are personable and caring.”  Anderson Brothers Bank was voted Best Bank 2019 by the Horry Independent Readers’ Choice Awards; Pee Dee’s Best Financial Institution, Financial Planner, and Mortgage Company in 2018 and 2019; and they were ranked amongst the top three in Forbes’ List of America’s Best In-State Banks for South Carolina in 2018. “Just like any other local business, we give you personalized attention,” Bryan says. “But because we are small, we have more invested in serving you to the best of our ability because our success depends on your patronage, and our local focus ensures that we can give you that quality of attention that a larger bank can’t. We can deal with things differently, and make decisions based on local market knowledge, and at a more personal level. At a big bank they have to do everything by the book, there’s very little leeway. You have to qualify in all their criteria.” “When you’re considering your money and financial decisions, it’s important to trust who is serving you,” he adds. “It’s important for you to know that the problems, issues, and questions you have will be handled one-on-one— versus calling someone on the phone in a different state, where you’re treated more like a number rather than a person. I’ve worked at both; so I know this firsthand.”    The bank offers more consumer lending options for people with credit scores as low as 550 than any other bank in its class. Anderson Brothers Bank was ranked amongst the top three banks in a Forbes ranking for South Carolina in 2018. (Photo by Meganpixels Parker) Supporting your local bank helps support the local economy too. Anderson Brother’s employees are local, and a part of the same cultural environment as the patrons that they serve. “We don’t hire our employees on financial ability alone,” Bryan says, “we hire them based on their people skills as well, which is just as important. I want to make sure the customer is taken care of. That helps to differentiate us from a lot of other banks.”  “Our staff is very involved in community events,” Bryan adds. “They tell us what they’re doing each weekend to help their neighborhoods.” Some of the things their employees do are support the local chapters of the American Heart Association, American Red Cross, the United Way, and the Rotary Club. They participate in the annual Ground Zero … Read more

Will Parker Law, LLC

Practicing Law in a Personal Way by Melissa LaScaleia Will Parker attended the University of South Carolina Law School and passed the Bar Exam in 2006. Since that time, he’s worked under several prominent attorneys.  He established his own law firm, Will Parker, LLC in December 2017 to serve the needs of accident victims and those facing criminal charges on the Grand Strand. “I knew God was calling me to branch out on my own,” he says. “And the more obedient I am to that call, the more clearly my path unfolds before me. In the past year, my firm has experienced exponential growth.”  To begin, he’s expanded into a new 1500 square foot office space, which his wife, Erin, designed. From one part-time person, he’s grown to three full-time staff members. And his firm also had its first 7-figure settlement. Will was recently interviewed for an article by the Post and Courier featuring one of his clients. It received so much attention, he believes it may help to instigate reforms. “The article highlighted a situation with one of my clients that was unfair; and a lot of weight was given to it,” Will says. “I believe that in putting a spotlight on it, we were able to inspire some helpful changes to the social security system which are currently being reviewed. “Through growing and getting bigger, we’ve been able to help more people. And that’s the best part of what I do and why I do what I do.” Today, Will primarily practices in the arenas of criminal law and personal injury. With the former, he mainly focusses on smaller-level drug charges. The team of Will Parker Law from left to right: Ruth Millar, Will Parker, Janeen Salone, and Alexis Gunnell. — Photo Meganpixels Parker/Rachel Ogg “The way you practice law is going to be an extension of who you are and the experiences you’ve had in your life,” he says. “I’m in recovery myself. I can relate to and understand what those clients are going through, and I can get them in touch with people who can help them make better decisions. I try to step in when I think I can help redirect someone’s path and help them receive a second chance to get their life back on track. The way I speak to a judge and jury is coming from that place of authenticity, of having been at one time in my life, on the other side.” Similarly, Will has been the victim of an accident where the driver didn’t have adequate insurance, and he had to shoulder a heavy financial burden. And he’s felt the pain of losing a loved one as an accident victim as well. “I’ve been on all sides of the situation, and that broader perspective gives me a deeper level of empathy and understanding of how to handle the variety of cases I see,” he says. “If you’re in an accident, an attorney can help in several ways. Firstly, the business model of insurance companies is to pay as little as possible. They know many tactics to minimize or avoid paying the full value of a settlement. Once you have an attorney, the company can’t speak to you, which protects you from potentially agreeing to accept little to nothing. The sooner you get an attorney the better. We get a lot better results when we take the client by the lead from the beginning. And, as Horry County is one of the most conservative counties in the state, this isn’t the place to get in a wreck and try to represent yourself.” An attorney is able to send a letter to physicians who will treat accident victims and agree to be paid at the time of settlement. This allows you to obtain the treatment needed when you need it. Attorneys are better able to find, discover and obtain all available insurance policies that a lay person would not likely be able to discover on their own.  An attorney absolutely needs to be involved when any kind of release is signed, as an accident victim may sign away rights to collect under certain policies. “Moreover, personal injury claims often seem like they don’t receive the respect that they deserve,” Will says. “In the way I treat my clients, I aim to change that.” Will values his ability to spend time with his clients one-on-one no matter the case.  Will values his ability to spend time with his clients and prides himself on his accessibility no matter the case. —Photo Meganpixels Parker “I know the bigger I get, the harder it is to do that,” he says. “So I hired appropriate staffing and put systems in place so I’m still a major part of the client relationship.” All of Will’s clients have access to his personal cell phone number, so he can better maintain a relationship with each client personally. When you call his firm, you’ll be put in contact with him immediately if he’s available— there’s no screening process. “I try to be as real and as down to earth with my clients as I can so they understand who I am, and if they want me to represent them,” he says. “I’m branding something different from other firms. The priorities in my life are serving God, family, and community. Those values drive me, and from honoring them, I’ve seen incredible results, and believe I’ve been blessed.” In keeping with that philosophy of service, Will’s firm recently partnered with a local radio station and helped sponsor a food drive for the Lowcountry Food Bank. “We took the fundraiser to the next level,” he says. “We printed out t-shirts, passed out candy, and my staff and family and friends came and participated. We really pushed the donations, and they received triple the amount they usually do. It’s the values that are important to me. So any way I can reflect that in my law firm, I do.” Over the course of the … Read more

Swift Services Heating, Cooling & Electrical

Providing White Gloved Service Without the Overhead— Just Follow the Snowman to Comfort by Melissa LaScaleia Swift Services Heating, Cooling & Electrical provides installations, maintenance, repairs and replacements on all heating and cooling systems from the border of North Carolina to Georgetown in the South, and as far inland as Aynor and parts of Marion County.  The company can optimize the air quality in your home through a number of HVAC services including air duct cleaning, repair and replacement; UV light installation; and filter changes. They also conduct free home energy reports to test the efficiency of your system as older units burn more watts, driving up the price of your electric bill. The report tells if there are parts within your system that are not running optimally, which if switched out, could save you money. The company is owned by Joseph Mascetti, who has lived in Myrtle Beach for the past twenty-five years. He’s been working in the heating and cooling industry for thirty-six years. Today, Swift Services Heating, Cooling & Electrical celebrates their eighth year of business accompanied by numerous accolades. Every year since their inception, they have been either a winner or finalist for both the Chronicle and Herald’s Reader’s Choice Award; and they’ve won the Best of the Beach Award for the past seven years in a row. In addition to their usual placements, this year, they were also recipients of the Angie’s List Super Service Award. And their newly implemented electrical service division won the Best of the Beach and Best Electrician in the Herald’s Reader’s Choice Award too. Swift Services added their electrical department this past fall, staffed by fully licensed and trained electricians. All of their electricians have to complete training through Swift Services electrical programs weekly, as well as attend monthly conferences for continuing education. Swift Services offers a variety of electrical services including but not limited to replacements and installations for panels; indoor/outdoor lights; ceiling fans; generator installations and repairs; electrical hookups for dishwashers and garbage disposals; and installations and replacements for smoke detectors. They offer their customers a variety of memberships, including an electrical membership option. One is an annual membership which includes discounts on services as well as emergency priority service. If at any time you call for emergency service, you are guaranteed top of the list if there are fifty people ahead of you in the queue. And they offer monthly as well as annual payment plans. The annual membership includes a free home inspection during which technicians will inspect the circuits and wiring in your home and adjust for optimal safety, efficiency, and economics. “Sometimes, if you have old wiring or old circuit breakers, that can cause your bill to be high,” says Scott Stewart, marketing director for the company. “But one of the most important reasons to have this done regularly is safety— especially as people are acquiring and relying more and more on so many electrical items. It’s unsafe to plug so many things into a surge strip, especially with older homes. Many people don’t know this, or do, but ignore it. But it can overload the circuit causing outage or fires.” “Our electrical offerings have provided us a better opportunity to give our customers the ultimate customer experience,” he continues. “Now they can have the service they’ve received for years with our HVAC service, with electrical as well. It gives them a one-stop shop.” Swift Services also offers two annual service agreements for their HVAC customers. The bronze membership includes one free tune-up on your heating/cooling system a year; the silver membership includes two.  There are reasons you might want to schedule regular services,” Scott says. “From living near the ocean, the salt in the air increases rust and decreases the longevity of a system. The older your system gets, the less efficient it becomes which causes higher electric bills. And, with new systems, the focus is on reducing energy output, so the cost of installing a new one could equal what you saved on your bill in a year, yielding incredible savings down the road. “The way we run our business is 100% oriented with our customers in mind,” Scott says. Above, the team. — Photo Meganpixels Parker “Additionally, regular maintenance will help to extend the life of your system. When you have a drastic change in temperature, as we do here, it puts strain on the unit. Maintaining it twice a year helps prevent it from shutting down when the temperatures hit extreme highs in the summer and extreme lows in the winter.” Members receive 20% off on any service; silver membership gives you a discounted diagnostic fee in the event that something breaks, and just like their electrical service, all members receive emergency priority service so you don’t have to wait in the queue. For all after-hours service calls, there is a live person who answers the phone so you will be taken care of quickly. You never have to leave a message and wonder if they received it or not.  “We don’t charge an emergency evening, weekend or holiday fee,” Scott says. “If your unit breaks on Christmas Day at 1am it will cost the same to have it fixed as if you were to call on a Tuesday at 2pm. We don’t charge an hourly rate for labor; we charge by the service.” For installations, Swift Services will conduct a free home survey to make sure that you receive the appropriate system for your house, as they are not a one-size-fits-all, and there are a lot of factors that determine which is right for your house.  Additionally, the company registers all of their equipment and installations through the county permitting office, which means the county will come out to inspect the installation to verify that everything is done properly. “We stand by the work we do giving our customers a 100% guarantee,” says Scott. “This is just one more step that shows our accountability.” They are also accredited … Read more

Beach Landscaping

Our Grass is Always Greener by Melissa LaScaleia Matt Freedman, the owner of Beach Landscaping, is originally from the Washington, D.C. area. He and his father, Bob Freedman, have been running their landscaping and hardscaping business together in Myrtle Beach for the past twenty years.    The two learned their profession hands-on, on the job. Since those early days, Matt has become an expert in plants and landscaping— investing in formal education, attending classes, and logging hours in the study of plant identification, pesticide application, and weed identification and control. Beach Landscaping has gleaned area accolades as a result of their strong work ethic, attention to detail, and professionalism. “One of the reasons why we were able to get business from the onset was that we called people back and followed through with what we said we were going to do,” Matt says. “It was basically our customer service, and we stick with that to this day. It’s huge for people that we’re here and we’re accountable for what we provide.” “We try to maintain as much communication with our clients as we can,” he continues. “We have a lot of different avenues and infrastructure in place so that when people call, they have access to someone on our team who is there for them, to listen to and assist them quickly and easily. “We have a lot of long-term customers— we’ve learned what they want, and we take care of them. Additionally, our team is pretty stable which helps make us more effective at customer service, because we are familiar working with one another.” Beach Landscaping offers numerous landscaping services for both businesses and residences along the Grand Strand: regular lawn mowing and maintenance services like resodding and lawn repair; bed design, planting, and maintenance; bush, perennial, palm and other tree pruning services; full landscape design; and irrigation installation and servicing.  They also cover you and your yard for spring and fall cleanup, overturn soil, give recommendations on what plants would thrive in specific areas of your yard, and conduct soil testing and treatment for lawns that need more perk. Beach Landscaping offers design and execution for hardscapes, paver patios, walkways, and retaining walls. These latter skills evolved over time, Matt explains, as along the way, they hired and met individuals who were skilled in these additional areas, until Matt and his father were able to expand their repertoire of offerings on their own. Their ability to successfully teach themselves new skills, and consistently offer excellent services with great attention to customers is both impressive and inspiring. “In the last year, there’s been a lot of growth in our company,” Matt says. “We’ve become better organized all around, and we’re expanding a lot of our hardscape offerings. We’ve purchased new lawn care equipment and are more effective in our lawn care maintenance as a result.”    Beach Landscaping recently expanded their hardscaping options, offering functional outdoor living spaces that tie in the landscaping with the designs— additions like patios, walkways, fire pits, retaining walls, and more. —Photo Meganpixels Parker Today, Beach Landscaping remains a family owned and operated business— with even more of Matt’s family members joining to make the company a success. Matt and Bob spearhead the operation, and Matt’s wife Tracy manages the accounting and scheduling. Matt’s brother, Andy Freedman, will be joining the team this spring, helping to further develop the hardscaping side of the business. Andy worked as a VP of sales for a large corporate company for twenty-five years.  “He knows how to get stuff done, and brings a lot of sales knowledge and enthusiasm,” Matt says. “He’s excited to join my dad and I with the family business.  “Hardscaping is something that we’re really pushing now because a lot of homes are built with small patios in the back. People want to have more of a comprehensive outdoor living space. It’s more in keeping with the Myrtle Beach lifestyle— to be able to be outdoors and have a place to relax. Hardscaping entails the planning and creation of a functional space that involves patios, walkways, outdoor kitchens, driveways, pool decks, fire pits, outdoor fireplaces, and retaining walls. Then, we put in more trees and do additional landscaping to complete the ambience, and tie the landscaping together with the design.” Another new addition to their team is Terri Stevens, who just relocated to Myrtle Beach from Northern Virginia, where she owned her own landscaping and hardscaping company for twenty-two years. Terri is happily retired from running her own business, but still passionate about what she does; she’s found her new home with Beach Landscaping, as she will be running the project division along with Andy. “Terri is a highly skilled artist,” Matt says. “She executes everything having to do with hardscaping, from architectural layout and design elements, all the way through to completion. With her on our team, we’re now able to complete projects with a much quicker turnaround time.” The additions to their Beach Landscaping family mean that the company is able to do everything they’ve always done, and now a lot more of it. The only thing they don’t do is take down large trees— which requires special safety equipment and highly specialized training.  Matt’s favorite aspect of his work is hardscaping. “I enjoy building something for clients that is fresh and original,” he says, “that I know will bring them and their family and friends greater peace in their own home environment, and joy in their surroundings.” For those who prefer to do things on their own, Beach Landscaping has put together a series of informational videos so people can educate themselves about how to properly take care of their yard and lawn. To date, they’ve completed twelve videos that are available on their website and Facebook page. “Our first video was on recognizing lawn disease and treating it,” Matt says. “We also created one on the scale insects that affect trees and shrubs—how to identify them and what to do … Read more

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