Milano Kitchen & Bath Center

June 15, 2022September 30, 2021 by The Coastal Insider

Luxury, Prestige, Refinement by Melissa LaScaleia The dynamic husband and wife team Jack Abutbol and Dana West-Abutbol met in sunny Southern California thirty-five years ago. Jack grew up in Israel and has been a builder his entire life. Dana was born in Chicago, and grew up in LA where she became a successful actress. In 2008, when the market had an extensive correction and construction in LA slowed down, the two turned their gaze to Florida where housing prices had dropped across the board. Taking advantage of Jack’s construction knowledge, the couple purchased a myriad of locales around Florida— then renovated, rented, and eventually sold them. “In Miami we opened Milano Kitchen & Bath,” Dana says. “We wanted to do something for the individuals and builders in the area looking to renovate, and when we had the opportunity to take over a large stock of kitchen cabinets, we purchased everything and stored it in a warehouse. It was a great opportunity, and really just fell upon us.” This spring, they planned to return to California, but Jack had an associate in Miami who needed a kitchen for his second home in Myrtle Beach. Jack and Dana detoured to offer assistance; then one client led to another and another. The two realized there was a need in the Myrtle Beach area for what they had to offer, and by June made a commitment to stay. “We have people relocating here from up North, from NY and NJ, from Europe,” Dana says. “They want cabinets, shower heads and vanities of a particular quality and caliber, and there’s no access to them. We have 40 or 50 types of vanities with the option of quartz or porcelain; European shower systems and jet showers; a variety of faucets and sinks; and LED mirrors in many shapes and sizes. The options we provide are much more elegant than what is usually found, and people here are wanting those options.” Milano Quartz & Porcelain, their recently opened sister company, exclusively carries quartz countertops. Quartz is a man-made material that is superior to the granite countertops of yesteryear for their beauty, durability, and maintenance. Dana has found that most people in the South are still using granite countertops in the kitchen, due to the lack of availability and knowledge about the benefits. “Granite is old school in a bad way,” she explains. “Quartz is much more durable. It doesn’t need any maintenance, versus with granite, every eight months you need to seal it because it’s naturally porous and will absorb everything spilled on it. Quartz is more sanitary than anything else, and the range and intensity of colors are just stunning.” Milano Quartz & Porcelain procures all of their vanity cabinets from Spain, and all of their kitchen cabinets and hardware from Europe. Jack favors the streamlined, frameless European styles which maximize space and have a smooth, sleek finish. “Traditional cabinets have a face frame that covers the front of the cabinet,” he explains. “When fitting them in a kitchen, you will always have a gap at some point between the cabinets. This is dead space. Frameless cabinets are much more beautiful. The cabinet box is thicker and more stable. There are no lines so it looks like one continuous cabinet. “The majority of cabinets found in this country are wood and painted. Over time, especially with the humidity here, the doors crack and warp, and you have to be careful how you clean them or the paint will wash off. The ones we carry, we don’t have those problems. They come in a variety of lacquers, wood grains, and different kinds of veneers. You can clean them with pretty much anything and they will stand the test of time. People can special-order anything they like. Most of our cabinets are semi-customizable anyhow, and I can modify to any size kitchen.” Dana (left) with business partner Koby Zyroa (right) at their grand opening. While many might balk at the challenges of trying to special-order anything at the present time, clients of Milano Kitchen & Bath need not. The company is a beacon of abundance and availability of products in a world that has become known for traumatic shipping times and a paucity of available raw building materials. “If this area is planning to build 100,000 units in the next three years, I can supply all of them,” Jack says. “Even before Covid, we always bought ahead and had fully stocked warehouse facilities. We’re able to deliver a 72-hour turnaround time because I ship from my warehouses in Miami.” “For builders that’s huge,” Dana says. “With prices going up, a lot of builders are getting hurt. But we’re able to eliminate a lot of the pain for them; and the prices are really good too.” Part of what makes them able to accomplish this feat is the extensive relationships they’ve built over the years. They have exclusive distributorship for all quartz and porcelain for South and North Carolina through Rafaella Porcelain and Quartz, in New Jersey. This is a prime partnership, and one that ensures while the rest of country has to wait, Myrtle Beach has access to whatever of raw materials for building kitchens and baths that residents wish. “When you’re purchasing your own slabs of quartz, you want to pick them out yourself,” Dana says, “because it’s going to enhance your kitchen like nothing else.” To give their customers this opportunity, they opened Milano Quartz & Porcelain down the street, which has a showroom large enough to display their huge quantity of quartz and porcelain, as well as cabinets and peripheral items that they carry. “Were excited to introduce the area to these updates and trends which are common in other areas of the country,” Dana says. To do so, they teamed up with longtime friend, Koby Zyroa in a joint partnership. “Koby has lived in Myrtle Beach for twenty years,” Jack says. “He has several businesses here— restaurants, ice cream parlors, and wholesale merchandise … Read more

Grand Strand Bathtub Repair, Refinishing and More

June 15, 2022September 30, 2021 by The Coastal Insider

Don’t Replace It, Restore It With Artistry and Skill by Melissa LaScaleia Steve Dunham is the owner and man-power behind Grand Strand Bathtub Repair, Refinishing and More. He hails from Southern California, where he worked in the grocery store business for many years. When he and his wife decided to move back to her native state of Pennsylvania, Steve began fixing up his house in preparation to sell it. In so doing, he noticed there was a crack in his bathtub. Upon investigating his options to replace or restore it, he discovered a franchise opportunity in restoring bathtubs. After he and his wife relocated, he decided to purchase the franchise for his local area. “Within two weeks I was in training in Utah,” he says. “I also had a friend, Larry Brown, who had a franchise in bathtubs. He took me under his wing for about a year and trained me as his apprentice. I learned from doing it— hands on.” Steve can repair and refinish any type of fiberglass or porcelain bathtub or shower, fixing cracks, chips, and holes; he also repairs things like vinyl fencing and windows that are cracked or broken. And if you have a weak shower or tub bottom, he can install a fiberglass inlay to give you a brand new bottom. “Once the floor cracks in a tub or shower, people think they need to get a new one, but I can fix it and match it perfectly, and it will be stronger than it was when it was new,” Steve says. “Today, there’s a trend—replace items rather than repair them, but that’s because no one knows how to fix things. But why would you replace this item when you can refinish or repair it for a third of the cost?” Steve has been working in this industry for the past twenty-three years. In addition to numerous accolades garnered from customers over the years, Steve is proud of his uniformly 5-star customer reviews found on his Google results page. “I’ve been very lucky with my choice of career and life,” he says. “Being self-employed gives me a sense of freedom which I truly love. “What I do is very fulfilling to me; I can save people a lot of money. I take something damaged or old and make it look new again. It’s not like building something, it’s an art. I have a different approach and process with the way I match colors than most, and it’s incredibly accurate. There aren’t a lot of people who do what I do.” Steve’s process is much more simple and less time-consuming then the construction involved in a replacement: “I’m not going to be in your house for days or a week with a messy replacement process,” he says. “I’m in and out. It’s convenient— no mess, no dirt, no hassle.” In the event that you’re tired of your shower doors, Steve can remove them, repair the holes, and match the color exactly so you can’t tell they were ever there. He can also refinish tubs and showers to change their color; and people are hard-pressed to notice any real difference between a refinished versus a new tub. Grand Strand Bathtub Repair also offers a walk-through conversion which will turn your existing bathtub into a walk-in bathtub or a walk-in shower. The installation lowers the front skirt of the tub. If someone has knee, ankle or hip problems or is elderly, the ledge is hard to navigate. With the tub cut-out, you can step on the walk-through and get yourself into the tub with ease. Steve has installed hundreds of these over the years, in residential homes as well as retirement communities, because of their utility. “And there’s also an installation I can do if people want to use their tub to take a bath in after I’ve done the cut-out,” Steve says. “The cut-out facilitates greater safety and ease getting in and out of the tub and therefore gives you more confidence. Many elderly/handicapped people have a hard time getting over the railing. At some point it becomes scary. I’ve installed countless of these in retirement homes, and it’s a great idea for handicapped people as well.” The walk-through conversions are fantastic for the same reasons: they are easily accessible, safe, and economical. “I can do this job in less than one day,” Steve says. “It’s not a big mess. Since Myrtle Beach has so many retirees, when you hit a certain age, it’s important to seriously consider this benefit. I also install grab bars, which add an added level of stability and security as well as confidence for handicapped and older individuals.” Steve works residentially as well as commercially— for hotels, vacation lodges, retirement communities, and more. He takes pride in the work that he does— in the level of experience that he brings to the table, as well as his attentiveness to his customers and professionalism. “The knowledge and capabilities that a person has when they’re offering me a service means more to me than a lot of things,” he says. “I really pride myself on the detail I put into my work, and the time I devote to it.” “I try to return calls the same day, but always with promptness,” he adds. “When I schedule, I follow through, and I’m very good at communicating with my customers.” Steve is happy to now call Myrtle Beach, which reminds him of his native Southern California, home; and to continue to bring his skill in repairing and refinishing to the area where he’s had so much success. Grand Strand Bathtub Repair, Refinishing and More Globe Phone Facebook

Magical Home Makeovers

June 15, 2022September 30, 2021 by The Coastal Insider

The ER Home $5000 Room Makeover Prize-Winning Story by Melissa LaScaleia Interior designer: in·te·ri·or de·sign·er (noun): Someone who solves a problem you didn’t know you had in a way you don’t understand. (See also, wizard, magician.) This is how Eric Richards, the mastermind behind ER Home most aptly defines what he does. And he’s well equipped to do so. Eric has been a designer for thirty years and has created a company that is a one-stop-shop for any and all home refurbishment needs. His impressive skillset includes: painting, wallpapering, flooring, tile work, custom furniture design and building, refurbishment, carpentry, kitchen remodeling, electrical, plumbing, decorating, and feng shui. For more than half of his career, Eric has been traveling the country executing design projects small and large. He completed the redesign for two medical facilities in Philadelphia; and for several years he was the designer for Lowes Motor Speedway, a multi-billion dollar racetrack venue in Charlotte in which he designed their five-star restaurant, glassed-in penthouse suites, ballrooms, meeting rooms, and boardrooms. Luxury Living magazine featured him in their Christmas-design edition, for which Eric decorated his sprawling seventeen-room house from top to bottom in August. Eric’s success isn’t just due to his inherent talent and skills, it’s also thanks to the thoughtful way he works with his clients. He takes a lot of time to understand their needs, to make the design make sense for their lifestyle. In May, ER Home, in partnership with the Coastal Insider and Real Living Home Realty Group, ran a contest in which one lucky winner would receive a $5000 room makeover for any one room in their house, completely free. All contestants in Horry County were eligible, and no room was off limits. “I have been so blessed with so many wonderful clients over the years that to be able to give back to someone that would not request it and feel their joy and gratitude is just phenomenal,” Eric says. Eric and a small panel of judges from the Coastal Insider and Real Living Home Realty Group reviewed the submissions and decided on the winner collectively. There was no specific criteria to be met for the contest; all factors were taken into consideration— greatest need, greatest desire, most moving entry. Before: the Copley’s plain bedroom. The winners, John and Michelle Copley, live in Emmen’s Preserve in the Market Common; they were notified on July 27, and Eric reached out to them soon afterwards to learn about their vision and how he could make some magic for them. The couple had recently purchased the house, and their daughter Chelsea entered their submission. In it, she spoke about how in growing up, her parents had always put her and her sister’s needs before their own, allocating all available resources to support their passion for playing sports. At their house in Ohio, where John and Michelle raised their family, their master bedroom remained unfinished— as the couple always found it more important to spend on their family, any money that would otherwise have gone to the room’s redesign. The couple’s dream was to retire in Myrtle Beach, but Michelle was able to secure a transfer for her job in the area, and the two moved earlier than they had hoped. With the current escalation in home prices, once again, any hope of a redesign for the master bedroom had to be put on hold. Chelsea was hopeful of having her parents receive a master bedroom redo as a present for well-meaning parents who had sacrificed for their family all of their lives. “They are a wonderful family,” Eric says in speaking about the winners. “These are parents who were so selfless all their lives— they never did a lot for themselves. It was all about their church, daughters and community, and it feels nice to do something for them.” The day the contest winner was announced, Michelle and her youngest daughter, Hunter, were at Crepe Creations Cafe. “Chelsea was working that day, and she told us to make sure we watched Facebook for the announcement,” Michelle says. “So we did, and that’s how we found out we had won. We were shocked. Chelsea didn’t find out until later in the day.” After: Eric made magic with calming coastal colors. Michelle and John had just moved into their forever home in the Market Common the day before they won the contest. So they had a chance to settle into their new home with the pleasure and anticipation of having a master bedroom customized just for them. “I didn’t have a vision,” Michelle says. “I just knew I wanted it to be beautiful so that when you walk in, you say, ‘Wow.’ Eric was absolutely wonderful to work with. He met with us as a family and got an idea of what we’re like and what our tastes are. And then he just did his thing. From the time he started until he finished I didn’t see anything. It was a complete surprise.” “I did have a little anxiety,” she admits with a laugh. “But it wasn’t because I was worried I wasn’t going to like what it looked like; it was more of a natural anxiety of the unknown, of not really being in control.” Eric completed his renovations and the big reveal came on Friday, September 10. John was out of town and surprised Michelle by showing up just in time to share the first glimpse with her. “My initial impression was, ‘Oh my goodness! I can’t believe I’m living in something so beautiful!’ It looks like something out of a magazine. I never could have done what Eric did. And to be honest, my husband and I probably would have made do with what we had.” Eric painted the room sea salt— a light blueish green color. He changed the furniture to white, and incorporated art work, lamps, and accent pieces to give it a homey, welcoming feel. “There’s not one thing I regret about our … Read more

The 113th Tactical Fighter Wing at MBAFB

June 15, 2022September 30, 2021 by The Coastal Insider

A Mark of Distinction for the MBAFB

by Melissa LaScaleia

At different points throughout the last century, various wings were stationed at the Myrtle Beach Air Force Base, leaving their footprint and making history. One of these was the 113th Tactical Fighter Wing. The wing was called to active duty on February 1, 1951, in response to the invasion of South Korea by the North Koreans on June 25, 1950. As the South was surprised by the attack, their military was slow to mobilize to their defense, and most of the U.S. Air National Guard was called to come to their aid.

The 113th was assigned to Air Defense Command, and redesignated as the 113th Fighter-Interceptor Wing. The group was comprised of pilots from the District of Columbia Air National Guard 121st and the Delaware Air National Guard 142nd Fighter-Interceptor Squadrons. They flew Republic F-84C Thunderjets along with F-51D Mustangs; the wing served for 21 months.

In October 1961, the 113th was called into action for the Berlin Crisis. And in 1964, they made history when they became the first Air National Guard tactical fighter unit to fly to Europe non-stop, in operation “Ready Go.” The unit completed three air-to-air refuelings of their F-100 aircraft (supported by Air National Guard tankers) after taking off from Andrew Air Force Base, Maryland, and landing at Hahn Air Base in Germany. The accomplishment earned them accolades, as it demonstrated the Air National Guard’s ability to deploy immediately and successfully in support of regular forces.

On April 22, 1968, the 113th replaced the 354th Tactical Fighter Wing at the Myrtle Beach Air Force Base, as the 354th deployed to Korea for the Korean War. The 113th Tactical Fighter Wing had once more been recalled to active duty that January. The 113th included the 119th Tactical Fighter Squadron from Andrews Air Force Base, Maryland, as well as the 121st Tactical Fighter Squadron from Atlantic City Airport, New Jersey. The 113th was assigned the task of establishing a replacement training unit (RTU) for the F-100 pilots in Mrytle Beach while their regular wing was overseas. In September 1968, the first 15 pilot students arrived and training commenced.

The arrival of the 113th in Myrtle Beach was not without a certain measure of pride for the Myrtle Beach Air Force Base, as the wing was considered one of the top Air National Guard units in the country. It was one of three which was designated by the secretary of defense as having achieved “peak combat readiness.”

In 1959, the 113th was also one of the first Air National Guard wings in the country to be equipped with the North American F-100 Super Sabre. Pending the return of the 354th and their reactivation and reinstatement at Mrytle Beach in April 1969, the Air National Guard members who had been assigned to Myrtle Beach Air Force Base returned to their original bases. For several years, the Myrtle Beach Air Force Base was a proud recipient of the skill and military prowess of this renowned guard unit.

All About Spiders and Therapy

June 15, 2022September 30, 2021 by The Coastal Insider

Charlie’s Corner is the domain of Charlie, the furry four-legged lady’s man of Market Common. Each month, he’ll share information to help all new, visiting, and existing doggie community members get the most out of life alongside their human companions. Here, we’ll feature his reflections on what it’s like to be a dashing downtown doggie, as he reminds all of us how to play well together. This month, Charlie admits to a doggie weakness and decides on his Halloween costume. A lot of people have been talking about how this past pandemic year has elicited time for greater introspection which in turn has yielded inner growth, and in some cases, monumental shifts or major life changes. Not to be left behind, I would also like to report such findings. In my personal case, it has resulted in greater self-honesty. Specifically, I have finally come to grips with the fact that I have fears. This may come as a surprise to those of your who think that I am particularly stalwart, as I boldly share the inner workings of my doggie mind and put myself out there so transparently every month in my column. But yes, full disclosure. One of my canine foibles is that I try to hide my fears. And in particular, I have a phobia of… spiders. I have never mentioned this before to anyone, so this is a vulnerable moment for me. But alas, spiders make my fluffy coat stand on end. It’s especially nerve wracking for me because I walk in the grass where they often live, and I don’t wear shoes, so I might accidentally step on one. Or one might crawl on me without my noticing (ewwww). I’m also waaaay closer to the ground than you humans, so at times I’ve found myself face to face with their beady eight eyes (shudder), and all of their fangs (yikes)! I know that some humans share my fears, so it’s nice to know I’m not alone. However, I’m having a hard time accepting that this is a phobia of mine. Personally, I feel that as a pooch, I should be cooler with other animalian or insect brethren, because you know, for the most part, we canines don’t share traits with other humans that could make you all more squeamish of spiders and us less so— things like cultural conditioning around cleanliness (rolling in the mud anyone?); the sense of keeping the great outdoors outside of your living space; talking (I said for the most part, remember?). But I am never one to let something detain me from my doggie happiness or passion for building community for very long— whether it’s a personal foible, some needed research, or extricating myself from an unsavory love match. So I decided to empower myself to combat this great fear and asked the Wizard of Oz what to do. Just kidding; I did something even better— I Googled it. In my searching, I discovered a psychological technique called cognitive behavioral therapy which can help neutralize the intense fear and anxiety that people feel in certain situations. The technique aims to change behavioral responses to stimuli and improve emotional regulation. I could definitely use some emotional regulation when facing an 8-eyed hairy, mini-monster, so sign me up. But how specifically to achieve that zen-like state? A little more investigating and I discovered something called exposure therapy. With this, you expose someone to whatever it is that they fear, but in small doses and safe environments, consistently, until they build a tolerance. Since my doggie brain usually keeps me firmly locked in the now moment, I’m not sure how well this will work. But hopefully something like potty training, because that I definitely can do, thank you very much. After some pondering, I decided on a course of action to behave more like a normal doggie, undaunted by spiders. Life is on my side my friends. As it’s Halloween this month— the season when we all tend to get a little more up close and personal with things spooky and macabre— I’ll be sure to have consistent exposure to those fuzzy arachnoids. Plus, what better way to face my fears from a place of safety than to impersonate one for my costume? It’s such an easy get-up too. I’m already furry— I just have to dye myself black and add double the amount of legs I already have; and four times the number of eyes. Perhaps adopting the traits of my great nemesis will help me have greater compassion and appreciation for them. Who knows, we may even become friends! What do you think? Until next time,

Healthy Substitutions

June 15, 2022September 30, 2021 by The Coastal Insider

Living Well Nutrition- Healthy Substitutes

by Jen Kavanagh

Do you calorie count as a way to lose or maintain weight? Staying slim doesn’t have to be about severely restricting calories, carbs, fat or even the frequency with which you eat. A very simple way to manage your weight without restricting all your favorite things is to use healthier foods, mainly veggies, to substitute for the heavier fatty and carb-laden foods that can contribute to weight gain. The following are a few great alternatives that you can incorporate into your diet that are super simple, delicious, and will help you cut back on surplus fat and calories without sacrificing the taste of your favorite foods.

CAULIFLOWER – This amazing vegetable is packed with nutrients. I use it as a substitute for mashed potatoes, tabouleh, tater tots, pizza crust, rice in a stir fry and much more. 1 cup has just 29 calories compared to 248 calories for a cup of rice. It has just 2 grams of carbs versus 48g of carbs found in rice and potatoes, and it tastes amazing.
SPAGHETTI SQUASH AND ZUCCHINI – These two veggies can be used in place of noodles. Spaghetti squash is great for Bolognese or making a healthy lasagna. Change the flavor profile by using it in a Southwestern or Mediterranean dish.
CUCUMBER – Cut a long seedless cucumber into thin angled slices shaped like a baguette and use it as a base for bruschetta. Yum! There are almost no calories in cucumbers versus 100 in each slice of Italian bread.
KALE CHIPS— These give you the same crunch and salty satisfaction as potato chips but kale is one of the most nutrient dense veggies currently known. Use nutritional yeast to get a parmesan flavor, or keep the flavor more minimal with sea salt.
NUTRITIONAL YEAST— This flaky food item adds cheesy flavor and protein without the saturated fat.
GREEK YOGURT— It can be used as a substitute for heavy cream, mayonaise or sour cream.
ALMOND MILK/OAT MILK— Use either instead of regular cow’s milk. There’s less fat, sugar, and calories.
APPLESAUCE— This can replace the fat in baked goods.
COCONUT/ALMOND FLOUR — Both are great substitutions for regular flour, adding fiber and protein to your diet. As a bonus, they’re gluten free.

Remember that the above are just suggestions. Every little step you take to make small sustainable dietary changes will help set you on a much healthier course for the future and help you reach your wellness and weight loss goals.

Living Well Nutrition

The 16th Annual Little River Shrimp Fest

June 15, 2022September 30, 2021 by The Coastal Insider

by Emily Smith This October, the second seafood festival that earned Little River the moniker of seafood capital of South Carolina returns to the Grand Strand. The other, which is held earlier in the year to no less acclaim, is The Blue Crab Festival. The Little River Shrimp Fest is held annually as the weather cools, prolonging the summer season of festivals and revelry. This October is the 16th year that the Little River waterfront will transform once more into an event grounds celebrating shrimp, live music, and community. This year’s celebration will be held Saturday, October 9, and Sunday, October 10, from 9am-5pm. Although Shrimp Fest hasn’t been around as long as other local festivals, it has solidified its place as an irreplaceable one in Horry County. What originally began as the Shrimp and Jazz Festival changed in 2012 in an effort to be more appealing to music lovers of any genre. Live entertainment has always been an anchor for the event, and since its evolution, the festival has consistently showcased bands from all backgrounds, including much beloved beach music. Beyond live music is of course the delectable shrimp. Little River’s community developed through generations of fishing and shrimping, and it is an aspect of local history that is brought to the forefront and celebrated with this annual event. Although shrimp is never off the menu in these parts, its culinary role reaches new heights during the fest. The waterfront restaurants have another opportunity to show off the many delicious ways to prepare and enjoy shrimp. Vendors will line the roads along the historic waterfront on both days, providing unique crafts, food, and local art. What started long ago as a mini art show, has, in recent years, exploded into more than one hundred vendors for a true street-style festival. Mineola and Waterfront Avenue will both be closed to traffic during the weekend. Parking is provided in multiple off-site lots; shuttles will run back and forth throughout the event. In addition, a water taxi will run between Harbourgate Marina in North Myrtle Beach and the festival grounds. For $20, guests can park at the marina, ride the taxi, and gain admission to the festival. Regular admission is $5 per day; children under 12 are free. Outside food and beverages are prohibited. Visit www.littlerivershrimpfest.org to learn more about the event and see the entertainment lineup. The Little River Chamber of Commerce & Visitors Center hosts additional information and can be reached at 843-249-6604.

The American Red Cross Volunteer Surge Campaign

June 15, 2022September 30, 2021 by The Coastal Insider

by Melissa LaScaleia This August, The American Red Cross launched their Volunteer Surge Campaign which will be running through the end of November. The mission is simple: to recruit more local volunteers. “The why is because we’re continuing to see more disasters while our volunteer numbers have decreased,” says Ben Williamson, regional communications director for the Palmetto, South Carolina region. “On a local level, we’re in the middle of hurricane season, and we need volunteers to help support our communities. But the goal is to beef up our local volunteer force to support either a local or a national disaster.” Many speculate that Covid has played a large role in dwindling volunteer numbers, because many people still aren’t comfortable going out and about and prefer to wait until things become more settled. “We’ve also seen a shift over the past six months or so— many people have had a major life change— they’ve lost a job, gotten a new one, or moved— and they’re still adjusting and getting back into a routine,” Ben says. Ideally Red Cross would recruit 250 new volunteers in South Carolina in order for them to best serve our state in the ways they always have. Because of their national network, Red Cross can deploy volunteers across the country. But it saves money, time and resources when the local community supports itself and is available to help neighboring states. One of their most pressing needs at this time is for volunteers to work in shelters in the event of a hurricane or other natural disaster. “Whether that’s setting up dormitories, registering people, serving food, or passing out essentials— there’s a lot of tasks to be done and we need people to be able to do those things,” Ben says. “There’s no Red Cross without volunteers.” “Committing to us doesn’t mean you have to commit for years,” he adds. “Even if it’s only for a few months or a few weeks, or just one event. Even if you can volunteer through the end of hurricane season at the end of November— that’s a huge help.” Red Cross is also seeking volunteers who are health professionals and have some sort of background in a medical profession— doctors, paramedics, EMTs, or RNs. “We understand that that group of people are very busy and have had a very trying two years,” Ben says. “But we want to let people know that if you have that background and are willing and able, that’s what we need at this time.” If you’re not assisting in a medical capacity, you don’t need to have any particular training or experience to volunteer with Red Cross. All of their training is conducted virtually, and it takes no more than three hours to complete. Recently Red Cross volunteers have been supporting a number of disasters nationwide. In August, more than 60 local volunteers deployed to assist with Hurricane Laura; California wildfires; flooding in Tennessee; and flooding in NC outside of Asheville. “At some point in life, we all have to give back and this is a really good way to do it,” says Gigi Spell, a volunteer. “There are people that need help, and we get to be that help.” “To be able to offer that support, even if it helps a little, is well worth it,” adds Jeffrey Roediger, another volunteer. Currently, Red Cross is having to make adjustments to how they manage their tasks because of the volunteer shortage. “We want to remind everyone that it’s really the volunteers who make our organization run, as 90% of everything that we do is carried out by volunteers,” Ben says. “Right now, there are volunteers working multiple deployments for us. We have staff who have to take time off from their normal job to assist with relief situations. Red Cross will always be there, but we may have to adjust our services that we offer if we don’t have adequate people to offer them.” “We’re grateful for those people on our team who give so selflessly,” he adds. “And we’re excited to make new relationships in order to better support our communities not only in SC, but also across our country.” For more information click on the icons below. Globe Globe

Spooky Monster Eyeballs With Meat Sauce

June 15, 2022September 30, 2021 by The Coastal Insider

October is the month when our palates start to lean more towards nourishing, warming foods in anticipation of the colder season ahead. It’s also the month when we get in the mood to create a little fun and a lot more spookiness.

This recipe combines all of the aforementioned qualities, and is sure to delight children and the young at heart of all ages. Add angel hair pasta or spaghetti to the spread to serve up the monster’s hair. Butter and Parmigiano-Reggiano cheese are the perfect way to adorn the coiffure.

Use a food processor for the onion, garlic and parsley to make this recipe even faster.

Spooky Monster Eyeballs With Meat Sauce

2 eggs

½ cup whole milk

½ lb ground pork

½ lb ground lamb

1 lb ground beef

1 white onion, diced

3 garlic cloves, minced

2 cups Italian flat leaf parsley, leaves only, chopped

1 cup Italian-flavored bread crumbs

1 tsp himalayan salt

Sauce

2 Tbs extra virgin olive oil

5 garlic cloves, minced

2 14-oz cans of whole peeled tomatoes

1 tsp himalayan salt

½ cup red wine

1 cup fresh basil, roughly chopped

In a large bowl, beat the eggs and milk together; add the remaining ingredients and mix by hand. Preheat oven to 350 degrees. Roll the mixture into individual balls, approximately 1.5 inches in diameter. Place the meatballs on a large baking sheet with sides, (spacing doesn’t matter), and cook about 20 minutes or until brown. At this point, the meatballs are cooked, and can be safely consumed, or cooked further in a sauce.

To make the sauce, gently crush the tomatoes with your hands; set aside. In a large pot over medium heat, add the olive oil and garlic, stir for a moment then immediately add the tomatoes and salt. (Do not brown garlic or sauce will taste burned.) Bring the sauce to a boil. Add the wine and the meatballs, cover and reduce the heat to a simmer. Cook for 1 hour, stirring occasionally. Remove from the heat, add the basil, and let meatballs rest for one hour or overnight, to allow the flavors to develop more strongly.

Q&A with Glenn and Paula Hero

June 15, 2022September 30, 2021 by The Coastal Insider

Have Lived in Eight States, and Are World Travelers and Outdoor Enthusiasts by Melissa LaScaleia Introduce me to your family. We are Glenn and Paula Hero. We have two fur babies: one indoor cat, Buddy; and one semi-feral cat, Lucy, who found us when she was a baby kitten. We had just moved to Myrtle Beach, and she came crawling out of the woods and was ravenous. We fed her and she stuck with us. She roams around outside, but has been coming back to us every day now for the past six years. Where are all the places you came from? What area of the Grand Strand do you now call home? We lived in eight different states— New Jersey, California, Texas, Wyoming, Virginia, North Carolina, South Carolina, Florida, and Connecticut. Each state has such wonderful things to see. This country is so spectacular. In our retirement years, we’ve been to 25 countries around the world including, China, England, Italy, Sweden, Denmark, Russia, Greece, Poland, Estonia, and Croatia. It broadened our perspective about people. We decided to retire to Pawleys Island and today live in Heritage Plantation. Why did you move here? Before we moved here, we lived in Charlotte for twenty years. We had a realtor who helped us buy our house, and we became good friends with her over the years. She came to visit Pawleys Island and eventually moved here, and encouraged us to come explore it too. When we came to Pawleys, it reminded my husband of Groton Long Point, Connecticut, an idyllic little coastal New England town where he grew up. We decided to retire here too. What is your favorite place along the Grand Strand? Either Brookgreen Gardens or Huntington Beach State Park. They’re both so beautiful. What are your favorite things to do here? Fishing, both surf and beach fishing. We love to walk on the beach too. Bicycle riding, and anything else outdoors. What do you like the most about living here? There’s less hustle and bustle, it’s peaceful and quiet. The people where we live are extremely friendly, kind, and very generous with their time. How has your lifestyle changed or what new activities have you adopted since moving here? I’ve been writing poetry for my own edification for years, and now I have more time to do so. My husband is more active in the American Legion and the United Sates Submarine Veterans Incorporated, Myrtle Beach chapter. What is one thing that your neighbors don’t know about you? My husband used to audit tax returns; he once audited the Playboy Club in Atlantic City and in New Jersey. I’m an identical twin. Is there anything that you miss or would like to see in Myrtle Beach? More theatre and Broadway shows.

Bob German, Part 1

June 15, 2022September 30, 2021 by The Coastal Insider

A WWII Navy Veteran Who Served In the South Pacific: Part 1 of 2 Celebrate Our Veteran gives voice to the stories of the U.S. military veterans living amongst us. The actions of these brave and dedicated people, who have served our country both in active military duty as well as administrative positions, have and continue to contribute to the protection and preservation of us and our country. We hope that this section of our paper is an opportunity for our community to hear and see veterans with new eyes, and for veterans to receive recognition and honor for their experiences and life journeys. This month’s Celebrate Our Veteran recounts the story of Bob German as told in his own words. To be continued in next month’s Celebrate Our Veteran column. Click here to read Part 2. by Melissa LaScaleia “I was born on July 17, 1924, at 438 Ilchester Ave., in Baltimore, Maryland. It’s been said that if you have something significant happen to you, you will always remember it. And I remember so much of my life, good events and bad. When I was three years old, my mother was in the hospital and my father took me to visit her. On the way inside, I took three stones off a planter and put them in my mouth. When I got to her room to see her, she looked at me and said, “Bobby, come here.” I shook my head no, and refused to go. Then she said more sternly, “Bobby, I said come here.” So I did. And she scooped the stones out of my mouth and asked me, “What did you do that for?” I said, “Mommy, I brought you present.” This is my first memory. My mother kept those stones until she died at 105 years old. Every summer, from the age of six to sixteen, I stayed with my grandparents in Virginia. My mother had her own business as a beautician, and she couldn’t watch me and run her business at the same time. My parents remodeled our home so that the kitchen was downstairs and the beauty parlor was on the first floor. At that time, it cost 25 cents for a woman to have her fingernails painted, and the same amount for a shampoo and to have your hair set. At the end of every summer, I didn’t want to come back; I guess you could say I was over-loved. In 1939, I dropped out of high school and started an apprenticeship as a tool and die maker. I didn’t want to be drafted into the army, so I enlisted in the Navy on December 12, 1941, five days after the bombing of Peal Harbor. I was 17 years old when I first attempted to join. I brought the papers home and gave them to my Dad to read and sign. He read them and looked at me and asked, “Are you sure?” And I said, “Yes I am.” So he handed them to my Mom, and she started to scream. She said, “No enlisting now.” Drafting began when you were eighteen years old, and I didn’t want to be drafted. I wanted to choose my own path and go into the Navy. But my mom wouldn’t sign the papers. So I had to wait three months or so, until I turned 18 and could join on my own. The flag from the U.S.S. Bluefish hangs on Bob’s wall. There were twenty-six houses on each side of the street that I lived on in Baltimore. And there were 48 people from them who served in WWII. It was the largest entry of males and females into the service of any city in the U.S. To celebrate, they hung a cable across the street and suspended the American flag from it, as well as a flag with the same number of stars on it as people who had volunteered from our street. At the end of the war, all 48 came back alive. And we had all been in every branch of the military— Marines, parachute jumpers, Army, Navy. And there were no hazards either. I guess we were street smart. And those on submarines, which I was, suffered a 53% casualty rate– the largest percentage of death tolls of all branches of the military. Because I had two years under my belt already of real-world experience, they automatically gave me a designation of MM2C— a motor mate second class. That was my rating. I served in the Navy until two months before the end of the Japanese surrender in World War II. During the time I served in WWII, I made three patrol runs. Two on the submarine Angler 240, and one on Bluefish 222. Those submarines sank 30 enemy ships during the war. We set off from Midway Island on our first patrol run, and we hit a small patrol boat and sank that with our deck guns. Three days later we came across four Japanese convoy ships that were headed for the Marshall and Gilbert Islands to resupply the enemy with soldiers and supplies— two tankers and two merchant ships. We carried twenty-four torpedos with us and used well over half of them in sinking those four ships. So we turned around and headed back to Midway to refuel the boat. After three days, a Japanese submarine spotted us on the surface and shot four torpedos at us. We didn’t have anything to attack them. But we managed to escape. After we refueled, that’s when we were sent on a rescue mission. There were American, Dutch, English, and Philippine citizens trapped on the island of Panay. They were being protected during the war by the guerrilla natives of Panay, who were hiding these people in the jungle and in caves. If the Japanese had found them, they would have suffered terribly at their hands. The guerrilla chieftain had sent word to General McArthur in Australia to coordinate a rescue mission. The Japanese were … Read more

Coastal Insider September Edition

June 15, 2022September 1, 2021 by The Coastal Insider

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September 2021

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A MESSAGE FROM OUR TEAM

The housing market boom that’s been occurring across the country has been making headlines for months now. And Myrtle Beach has been at the very forefront of the dynamic action. We hope you gain better perspective about what’s been happening with the real estate market in our area from the data and information we’ve included in our front page article, and use it to help guide you in your own real estate decisions. My boyfriend and I have been thrust into this dynamic and changing landscape, as we started looking for a home in Myrtle Beach during Covid when prices fell dramatically. We were taking our time browsing and planning what would be the best investment for us, and then, to our frustration, it seemed home values skyrocketed almost overnight. But with rental rates also reaching epic highs, it is still more affordable to buy a house than rent one. It’s been difficult for us to find a good investment in our price range in the area we want. As soon as a house hits the market, you have to be ready to make an offer that same day or it will be snapped up.

I have a tendency to drag my feet with big decisions, but in this intense seller’s market, I’ve had to be more decisive. In early August, we found a home in Conway that is absolutely perfect and put in an offer. We were lucky because the previous deal had just fallen through and the seller was highly motivated to conclude a deal. Normally there are multiple offers on homes in my price range, and a bidding war will ensue. The seller benefits from this, and can usually expect to sell their home over asking price. But luck was on our side; our offer was accepted. It came at the perfect time and I consider it a massive blessing. The next month is going to be a whirlwind of getting everything ready for the closing, but we are excited for this next stage of the journey. The prospect of being a homeowner is both exciting and stressful. And then we’ll begin the inevitable process of embarking on repairs and decorating. Some of those tasks will be more enjoyable than others I’m sure, but I can’t wait to get started!

Rachel Ogg

Places

Magical Winter Wonderland: Myrtle Beach Edition

Melodies and Magic: A Symphony of Christmas Cheer Prepare for a magical journey with the Myrtle Beach Violin Concert—capturing the festive spirit with enchanting melodies and harmonious wonders. The violin’s magical notes create a symphony of holiday joy, setting the stage for an unforgettable Christmas celebration. Dazzling Flames at Broadway: A Fiery Festive Spectacle Fire Throwers ignite Broadway at the Beach, adding a festive spark to the holiday ambiance with their captivating performance. Watch flames dance, transforming the night sky into a captivating fiery wonderland that mesmerizes both young and old alike. Alabama Theatre’s Christmas Special: A Magical Extravaganza Step into the enchanting world of the Alabama Theatre’s Christmas Special—a heartwarming spectacle that encapsulates the true magic of Christmas. Dazzling acts, heartfelt stories, and holiday charm make this special a joyous family treat, promising laughter and cheer. View On Instagram Festive Delights at Broadway: A Winter Wonderland Beckon As Broadway at the Beach transforms into a winter wonderland, immerse yourself in the festive delights that surround you. Stroll along festive streets, savor holiday treats at cozy cafes, and let the enchantment of the season unfold in delightful moments. every corner. Festive Retreat in Myrtle Beach Amid the holiday hustle, escape the chaos and find solace in Myrtle Beach’s enchanting holiday extravaganza. Embrace simple joys, from twinkling lights to heartwarming moments, and immerse yourself in the warmth of the season. In this retreat, create timeless memories and revel in the charm of Myrtle Beach’s holiday wonderland.

December 10, 2023

Health

Nourishing Your Digestive Health During the Festive Season

Holiday Digestive Wellness: Tips for a Healthy and Joyful Celebration As the holiday season approaches, it’s essential to focus on supporting your digestion for overall well-being. Your gastrointestinal (GI) tract, a complex system of interconnected hollow organs from your mouth to your digestive tract, plays a pivotal role in maintaining your health and supporting immunity. As you indulge in festive feasts, consider these tips and products to keep your digestion in top shape, ensuring a healthy transition into the new year. Product Recommendations: Cellcore BioToxin Binder: Aids in detoxification and supports a healthy gut environment. Supreme Nutrition Illicium Supreme: Traditionally, star anise (Illicium) was used to treat nausea, indigestion, expel gas and more. Cellcore CT-Zyme: Supports enzymatic processes crucial for efficient digestion. Equip Prime Protein: Incorporate this protein into warm beverages or blend for a nutritious addition to your diet. Salted Caramel flavor adds a delightful touch. Also one of the few companies who have test heavy metals via a third party. Crucial Four mSalt: Rich in trace minerals, magnesium, potassium, calcium, and sodium, supporting electrolyte balance. Organic Raw Honey: A natural sweetener with potential antimicrobial properties. Vitamix Blender: Ideal for creating smoothies or incorporating nutritious ingredients into your meals. VerVita Inspiracell: Supports methylation, an essential biochemical process for overall health. Metagenics Vitamin D3 with K2: Promotes bone health and overall well-being, crucial during the winter months. NuNaturals Pure Monk Fruit: A natural sweetener without added sugars, perfect for those watching their sugar intake. View On Instagram Ceylon Cinnamon: Known for its potential benefits, including anti-inflammatory properties. Much healthier than cassia (the standard)! Iron Glycinate: Supports healthy iron levels, essential for various bodily functions. KSM Ashwagandha: Helps manage stress and promotes a relaxed state, ideal for holiday gatherings. Melatonin 0.25 mg: Reduces histamine response to food, potentially minimizing redness and inflammation. Cut the 1 mg into 4s. Redmond Re-Lyte Electrolyte Mix: Supports hydration and provides essential electrolytes for overall well-being. Holiday Digestive Wellness: Nourishing Tips for a Smooth Seasonal Journey This holiday season, prioritize your digestive health to ensure a smooth transition into the new year. Incorporating these products and mindful eating practices can contribute to a healthier and more enjoyable festive experience. Remember, taking care of your digestion is an investment in your overall well-being.

December 8, 2023

Restaurants

Hi-Pot’s Hot Pot Magic: Festive Feasting for Christmas Joy

Savor the Season with Hi-Pot’s Festive Feast An unforgettable holiday experience is an exceptional and delightful gift to bestow in the spirit of Christmas, the season of happiness. Hi-Pot, situated amidst the jubilant atmosphere, offers more than mere indulgence in delectable hot pot; it provides an engrossing expedition into the enchantment of seasonal flavors. Festive Hot Pot Delights: A Culinary Wonderland Upon entering Hi-Pot, one is not merely welcomed into a dining establishment but rather transported to a gastronomic paradise brimming with joyous delicacies. Picture a hot pot bubbling with seasonal ingredients like succulent meats, fresh veggies, and holiday-themed broths that warm both the stomach and the soul. It’s a Christmas feast in a pot, bringing friends together for a shared, interactive dining experience. Deck the Broths: A Symphony of Flavors The expertise of broths takes precedence over the hot pot at Hi-Pot. Consider what it would be like to dip your preferred ingredients in broths such as “Tom Yum Soup” or “Spicy & Pork Bone Soup.” Each pot narrates a story of holiday flavors, transforming your dining experience into a sensory symphony where flavors intertwine like sugarplum fairies. Sip and Jingle: Festive Drinks to Delight An assortment of festive beverages is available at Hi-Pot to ensure that your holiday celebration includes an appropriate toast. From Mango and Thai Iced Teas to warm and soothing Hot Teas, every sip is a journey through the season’s best flavors. It’s the perfect accompaniment to the hot pot adventure, adding an extra layer of merriment to your festive feast. View On Instagram A Joyful Atmosphere: Where Every Bite Feels Like Christmas Beyond the delectable dishes, Hi-Pot decks its halls with festive decorations and cheerful melodies. The ambiance is a perfect blend of holiday warmth and culinary invigoration. Each bite embodies the spirit of a Christmas carol, and each moment becomes a seasonal celebration. Gift Cards: Share the Hi-Pot Magic This holiday season, give the gift of Hi-Pot magic with their special gift cards. Let your friends unwrap an experience filled with laughter, warmth, and the joy of creating delicious memories. This item of gifting transforms the holiday season into an exceptionally remarkable occasion. Hi-Pot is therefore the location to be if you wish to enhance your holiday celebrations with a touch of enchantment. It is not merely a dining experience; rather, it is a jubilant journey through which each moment is transformed into a joyful memory. Come, unwrap the joy at Hi-Pot this Christmas!

December 6, 2023

Business

Presents for Paws: Creating Joy in Every Wag and Meow

Holiday shopping for your furry friends just got a whole lot merrier. Kitty or canine, we’ve fetched the pawfect presents to make this season extra special for all. 1. PawTalk Recordable Pet Buttons In the dark about what your favorite furry companion most wants? Enhance communication between you and your pet with voice recording buttons. With PawTalk Recordable Pet Buttons, you record a word and train your pet to push the button of what he/she wants— walk, treat, potty break, play time, cuddles— you decide! Includes four colorful, paw-shaped buttons. Get PawTalk Recordable Dog Buttons Here https://amzn.to/47Dc8hc 2. Venison Flavor Dog Chew Nurture your pup’s wild side with USA-made Healthy Edibles Wild Venison chew treats. These long-lasting, flavorful treats are made with real venison and come in the shape of bones. Indulge your dog’s taste buds and enhance his digestion without any artificial colors, flavors, or preservatives. It’s a holiday present for your four-legged friend. Get Venison Flavor Dog Chew Here https://amzn.to/4a9T6AG 3. Ice Cream Mix for Dogs Who says ice cream isn’t healthy for dogs? Make your pup’s day with Puppy Scoops Ice Cream Mix. Just add water, freeze, and voila – creamy doggie ice cream is ready! With sure-fire flavor favs like peanut butter, it’s a delightful way to celebrate special occasions or simply beat the heat. Now your dog can join in the holiday dessert decadence alongside you. Get Ice Cream Mix for Dogs Here https://amzn.to/47Ai7D8 View On Instagram 4. Edible Bubbles for Dogs Play time and snack time at the same time? It’s the ultimate puppy paradise. Edible Bubbles for Dogs are flavored, non-toxic bubbles that are safe for pets and kids, creating a bubble bonanza playground in your backyard. Let your pet chase and pop their way to pure joy with peanut butter flavor—outdoor entertainment with a tasty twist. Get Edible Bubbles for Dogs Here https://amzn.to/3N592u0 5. Toys Dog Toothbrush Combine play and dental care with the Toys Dog Toothbrush. This chewable toothbrush not only keeps your pup entertained but also promotes dental hygiene. The squeaky base adds an element of surprise, making brushing more exciting. Tough and durable, it’s ideal for teething pups and those with a penchant for chewing. Get Toys Dog Toothbrush Here https://amzn.to/3Rl3pub This holiday season, shower your pet with love and laughter. From interactive toys to tasty treats, these presents are sure to make tails wag and whiskers twitch. Your furry companions deserve nothing but the best. After all, they’re not just pets— they’re family.

December 5, 2023

Festivals

Cozy Christmas: Introvert’s Fuzzy Socks & Festive PJ’s

For some, the holidays aren’t about bustling parties, they’re about soaking up the spirit of the season from your own cozy enclaves, engaging in self-care and your favorite activities. Fuzzy socks, a plush throw, a few pillows and a glass of wine— who needs big parties when you have the perfect at-home setup? Remote in One Hand, Wineglass in the Other The ultimate power move: remote control mastery with a wine glass in hand. While some may choose caroling, others claim the title of king or queen of the remote. A Christmas movie marathon curated by the reigning monarch— you. Sparkling Ambiance While some may be out chasing the holiday light displays in the cold, introverts bask in the warm glow of their own beautifully crafted, festive environment. With the room illuminated solely by the soft glow of Christmas tree lights and some candles, it’s a cozy, rejuvenating haven— small talk not required. Blanket Burrito Bliss Why mingle at parties when you can engineer the ultimate couch fort? Pillows strategically placed, blankets arranged in a fluffy, all-encompassing welcome, your favorite bottle of cabernet or pot of tea on the coffee table, your phone in “do not disturb mode”… Welcome to your holiday sanctuary. View On Instagram Festive Pajama Couture Forget ugly Christmas sweaters; introverts embrace the true spirit of holiday fashion with a collection of festive pajamas. Whether adorned with reindeer, snowflakes, or Santa hats, these cozy couture choices would rival any high-fashion holiday ensemble. Solo Karaoke Serenades While extroverts may hit the karaoke bars, the stay-at-homers can unselfconsciously belt out holiday tunes in privacy from wherever they please. The bed or kitchen table as a stage? Of course! Repeating your favorite song again and again? Why not? The only audience member is the stuffed snowman on the shelf, and he’s not judging you. Savoring Presents Your Way The joy of unwrapping presents is not a social event; it’s a private one. No need for polite smiles or chit-chat – just pure, unfiltered glee as each gift is unveiled in solitude. In the introvert’s holiday playbook, the emphasis is on self-care, solo celebrations, and savoring the season in a way that brings joy without the packed schedules or the stress of social obligations. Cheers to a quiet, cozy, and introvert-approved Christmas!

December 4, 2023

Places

Joy Unboxed: Picking Toys or Experiences for Kids

Unwrapping Joy: Choosing Between Toys and Experiences for Kids Wonder and Wilde: A Whimsical Wonderland for All Ages Embark on a joyful journey to Wonder and Wilde, where the holiday spirit comes alive. This boutique is a treasure trove of cute and festive finds for every age group. From cozy sweaters to adorable ornaments, it’s a haven for those seeking unique holiday-themed treasures. Magical Threads at The Joggling Board Boutique At The Joggling Board Children’s & Ladies Boutique, holiday fashion takes center stage. Discover cute and stylish outfits that add a touch of magic to your little one’s wardrobe. From festive dresses to cozy winter wear, this boutique is a holiday fashion wonderland. View On Instagram Hannah B’s Boutique: Tween Wonderland For the trendy tweens, Hannah B’s Boutique is the go-to spot for holiday chic. Dive into a collection of cute holiday-themed outfits that blend style and comfort seamlessly. It’s the perfect place for young fashionistas to express their holiday spirit. Soar High with Klig’s Kites Add an exhilarating twist to your holiday adventure at Klig’s Kites. Feel the wind in your hair as you fly festive kites adorned with holiday colors and characters. It’s a fun-filled experience that brings an extra dash of excitement to the season. Big Air Fun: Jump into Holiday Joy Looking for a high-flying holiday adventure? Head to Big Air and bounce your way into festive fun. With holiday-themed trampolines and exhilarating attractions, it’s a one-stop destination for families seeking an action-packed holiday experience. Underwater Wonderland at the Aquarium Escape to an underwater wonderland at Ripley’s Aquarium. Dive into the magic of the holidays with mesmerizing sea creatures and special holiday exhibits. It’s an educational yet enchanting experience that adds a unique touch to your festive celebrations. Wonderworks: Where Science Meets Holiday Magic Unleash your curiosity at WonderWorks, where science and holiday magic collide. Explore interactive exhibits and hands-on activities with a festive twist. It’s an exciting destination for families seeking a blend of learning and holiday-themed entertainment. Fun Warehouse: Holiday Thrills for Everyone Wrap up your holiday adventure at the Fun Warehouse, a hub of excitement for all ages. From roller skating to laser tag, experience holiday-themed thrills and create lasting memories with family and friends. In Pawleys Island, the holiday season is not just about decorations; it’s a time to embrace the magic, fun, and excitement that these unique destinations bring to the coastal landscape. So, gather your loved ones and dive into a world of holiday joy on Pawleys Island!

December 3, 2023

Restaurants

Skip the Kitchen, Dive into Myrtle Beach’s Holiday Dining Hotspots

Festive Food Getaway: Relish a Stress-Free December in Myrtle Beach Tired of the holiday cooking pressure? Escape to these 3 idyllic spots in Myrtle Beach for a delicious and stress-free dining experience this December. Chosen for their delectable offerings perfect for damp coastal days and their festive atmosphere, each spot is sure to brighten your holidays. Crooked Hammock: Relaxing Brewery Vibes For a laid-back holiday dining experience, head to Crooked Hammock at 4924 Hwy 17 S, North Myrtle Beach, SC 29582. This brewery and restaurant exude classic brewhouse vibes, offering craft beers and down-home style dishes. The outdoor space provides a relaxed setting for both large groups and intimate dinners. LuLu’s North Myrtle Beach: Bites, Sips, & Coastal Cheers! LuLu’s North Myrtle Beach, nestled in Barefoot Landing, is more than a restaurant; it’s a seaside escape. Indulge in hearty burgers, fresh seafood, and crafted sandwiches that transport you to coastal paradise. With vibrant outdoor seating, it’s where every meal becomes a celebration of sun, sea, and smiles. Sip on delightful cocktails as you soak in the beachy vibes. Vegetarian options? Absolutely! LuLu’s crafts an experience that caters to all tastes, ensuring everyone leaves with a satisfied heart and a happy palate. Visit LuLu’s North Myrtle Beach at 4954 Hwy 17 S for a taste of coastal culinary magic! View On Instagram River Oaks Pizzeria: Delicious New York Flavor in Myrtle Beach Craving pizza or Italian classics? River Oaks Pizzeria at 154 Sapwood Road Unit 107, Myrtle Beach, SC 29579 is your go-to spot. This family-owned pizzeria brings a taste of New York to Myrtle Beach, serving up delicious dishes with a side of community camaraderie. Escape the kitchen stress, gather your loved ones, and explore Myrtle Beach’s culinary delights this holiday season. With these diverse options and unique flavors, the city offers the perfect getaway for those looking to enjoy the festivities without the added burden of cooking.

December 2, 2023

Attractions

Tis the Season: Grand Strand’s Parade Wonderland

Festive Magic Unleashed: Grand Strand’s Charming Holiday Parades! Grand Strand’s festive season ignites with enchanting Christmas parades, promising magic and captivation for audiences of all ages. Coastal North Myrtle Beach to historic Georgetown, every parade blends holiday spirit with regional cultural heritage, enchanting spectators. 1. Very Broadway Christmas Parade (Dec 2, 11AM to 12.30pm) The Very Broadway Christmas Parade kicks off the season, a dazzling procession winding through Myrtle Beach’s iconic Broadway at the Beach. With colorful floats, marching bands, and an appearance by Santa Claus, it sets the perfect tone for the Yuletide season. 2. North MB Christmas Parade (Dec 2, 5.30am) North Myrtle Beach’s early risers, against the rising sun, get a dose of holiday spirit at the Christmas Parade. Begin your day positively with the parade, showcasing festive displays from local schools, businesses, and organizations, all beautifully adorned. 3. Christmas Parade in Georgetown (Dec 2, 11am to 2pm) Georgetown transforms into a winter wonderland during its Christmas Parade—a timeless showcase of Southern hospitality and festive charm. The charming streets come alive with the sights and sounds of the holidays, making it a must-see event for everyone. View On Instagram 4. Murrells Inlet Christmas Parade (Dec 3, 3pm) The Murrells Inlet Christmas Parade adds a coastal flair to the traditional experience, celebrating by the waterfront with unique charm. Spectators can enjoy the spectacle from The MarsWalk, creating unforgettable memories against the picturesque backdrop of the Inlet. 5. Conway’s Christmas Parade (Dec 9, 10am) The historic streets of Conway become a holiday tableau during Conway’s Christmas Parade. An age-old tradition, the event unites the community for a festive celebration with floats, music, and December camaraderie’s warmth. 6. Surfside Beach Christmas Parade (Dec 9, 2pm to 4pm) Surfside Beach invites locals and visitors to join in the merriment with its Christmas Parade— a lively procession that winds through the heart of this coastal town. From classic cars to spirited marching bands, the parade captures the essence of the community— and togetherness. 7. Golf Cart Christmas Parade at Barefoot (Dec 10, 3pm) Adding a touch of whimsy to the holiday lineup, the Golf Cart Christmas Parade at Barefoot turns the traditional parade concept on its head. Residents and visitors decorate their golf carts with flair, creating a unique and merry spectacle that brings an added dose of laughter and delight to the season. As the Grand Strand transforms into a Yuletide paradise, these Christmas parades promise to be a highlight of the season, bringing communities together and spreading the joy of Christmas throughout the coastal region. So, mark your calendars, bundle up, and get ready to be swept away by the enchantment of the Grand Strand’s Christmas Parade Extravaganza!

December 1, 2023

Outdoorsy

Beachcombing for Wellness: Myrtle Beach’s Sandy Steps to Health

Beach Bummin’ for Your Health: Myrtle Beach Edition Slip into your flip-flops and unleash your inner beach bum, because, guess what, folks? Walking along the beach is not just a stroll—it is a sandy pathway to a healthier, happier you! And where better to embrace this beachside fitness revolution than the sun-kissed shores of Myrtle Beach? 1. Cardio Enhanced with Vitamin Sea You can get your cardio in Myrtle Beach while enjoying a side of Vitamin Sea, so there is no need to endure the monotony of gym walls and treadmills. Imagine this: brisk, heart-pounding steps on the beach, the steady crash of waves in the distance, and the sun casting a rainbow of colors over the sky that Pantone can not even begin to imagine. 2. Squats, Lunges, and Shell Collecting Who needs a fancy gym for squats and lunges? Walking along Myrtle Beach’s shores will engage every muscle in your body. Add some flair by incorporating shell collecting into your routine—trust me, the lunges for that perfect seashell are the real glute burners. 3. Laugh Your Abs Off (Literally) According to popular belief, laughter truly is the best medicine, and a trip to Myrtle Beach is just what the doctor ordered. As you stroll, take in the sights: families attempting to set up beach tents, seagulls mastering the art of precision food theft, and the occasional daring crab making a run for it. In other words, a good laugh is like a crunch for your abs. View On Instagram 4. Motivational Talks by the Ocean The ocean is more inspiring than any TED Talk ever could be. Let the waves inspire you to keep moving forward, literally and figuratively. The tides may change, but your commitment to health remains unshaken. 5. Sunset Zen and Self-Reflection Wrap up your beach stroll with a front-row seat to the grand finale—a Myrtle Beach sunset. It is not just a feast for the eyes; it is a moment of zen, a chance for self-reflection, and the perfect way to end your beachfront fitness fiesta. So, fellow beach enthusiasts, lace up those sandy sneakers, embrace the beachy resistance, and let Myrtle Beach be your fitness playground. Life is like a beach; all we can do is walk on it, as the saying goes.

November 29, 2023

Restaurants

Burgers & Beyond: River City Cafe’s Burger Sensation

Burger Adventure: Where Taste Meets Excitement! Welcome to River City Cafe, where burgers aren’t just a meal; they’re an adventure! Voted #1 in WMBF’s Best of the Grand Strand 2021, our burgers have earned their place among the best. But why the burger craze? Budget-Friendly Bites Firstly, burgers are budget-friendly! Compared to pricey dishes, a hearty burger often costs less, offering more bang for your buck. Plus, it comes with a generous side of fries. Convenient and Mess-Free Secondly, burgers are convenient. Easy to eat and digest, they’re served on a bun for a mess-free, hands-on experience. And the bun matters—check our August 2020 blog to learn more. Sides That Wow Thirdly, the variety of side items is a game-changer. At River City Cafe, burgers pair perfectly with fries or colossal onion rings. Spice up your fries with cheese, chili, bacon, or jalapenos. Or try our sweet potato waffle fries for a unique twist. Familiar Yet Exciting Fourthly, burgers offer familiarity. Sometimes we dine out for comfort and familiarity, and burgers deliver just that—reliable, delicious satisfaction. View On Instagram Beyond Ordinary: Burger Extravaganza Lastly, burgers are far from boring! Explore our diverse menu featuring traditional and unconventional creations. From a classic house cheeseburger to the extravagant Kitchen Sink with grilled cheese sandwiches as buns, we’ve got it all. Passion for Burgers: Over 30 Years Strong At River City Cafe, burgers have been their passion for over 30 years. They’re affordable, customizable, and far from mundane. With options like pineapple, peanut butter, bacon jam, or even mac ‘n’ cheese toppings, we want you to love your food. So, join us for a burger experience that goes beyond the ordinary. It’s all about the burger!

November 28, 2023

Attractions

Brookgreen Gardens: Home to the #1 Christmas Lights in South Carolina

The Garden of Wonders That’ll Light Up Your Life! So, you’ve heard of Brookgreen Gardens, right? If not, where have you been hiding? This place is like Willy Wonka’s Chocolate Factory, but for nature lovers. They’ve got it all—nature, art, wildlife, and even a sprinkle of local history. And guess what? They’re about to turn it up a notch with Nights of a Thousand Candles, their holiday extravaganza! Picture this: from November 26 to January 2, every Thursday through Sunday, the gardens transform into a magical wonderland. It’s not just a light show; it’s a masterpiece! Millions of lights are doing the tango with the landscape and permanent art installations. It’s like Christmas threw up glitter all over Brookgreen, and we’re here for it! A Glittering Legacy: The Birth and Brilliance of Nights of a Thousand Candles Now, the Nights of a Thousand Candles wasn’t born yesterday; it’s been around since 1999. Started by a bunch of holiday enthusiasts, the event kicked off as the Luminaria Festival. Fast forward, it’s now a dazzling spectacle that covers every nook and cranny of the sculpture gardens. And here’s the kicker—they use REAL candles. None of that fake stuff. We’re talking 2,700 candles every evening, totaling a whopping 35,000 during the event. That’s more candles than a birthday party for the Queen! View On Instagram Lauren Joseph, the marketing maestro at Brookgreen, spills the tea on their candle magic. With a hundred staff and volunteers, they light up the place in 20 minutes. The floating candles take a bit longer, thanks to the crew in hip waders doing the water waltz. Expecting 65,000 party animals over 20 nights, the event is hotter than a turkey on Thanksgiving. Lauren’s got one word for you: tickets. Grab them fast, or you might miss the glow-up of the year! But hold on, there’s more! The model train display is flexing its muscles, live entertainment is ready to rock, and the food options are like a culinary rollercoaster. Pizza, BBQ, fish, tacos—you name it, they’ve got it. It’s a feast fit for royalty. Brookgreen at 90: A Magical Celebration Continues Fast forward to 2021, and Brookgreen turns 90, but the party’s not stopping. Nights of a Thousand Candles is not just a spectacle; it’s a gateway drug to everything Brookgreen has to offer. Conservation, horticulture, sculptures—imagine it as Disneyland but with more culture and fewer mouse ears. So, folks, grab your tickets, mark your calendar, and get ready to be lit up at Brookgreen Gardens. It’s not just a family tradition; it’s a holiday spectacle that’ll have you saying, “Move over, Rudolph, Nights of a Thousand Candles is stealing the show!”

November 27, 2023

Coastal Home Insider September Edition

June 15, 2022September 1, 2021 by The Coastal Insider

The Coastal Insider and Coastal Home Insider From entertainment, leisure and beaches to local businesses and community, we bring it closer to you. Plus advertising with us is in alignment with our mission! * Take a peek at our past editions * Check out our latest Coastal Insider Issue Click to view Coastal Insider * Take a peek at our past editions * Check out our latest Coastal Home Insider Issue Click to view Home Insider Stay connected with our top stories delivered every month! A MESSAGE FROM OUR TEAM The housing market boom that’s been occurring across the country has been making headlines for months now. And Myrtle Beach has been at the very forefront of the dynamic action. We hope you gain better perspective about what’s been happening with the real estate market in our area from the data and information we’ve included in our front page article, and use it to help guide you in your own real estate decisions. My boyfriend and I have been thrust into this dynamic and changing landscape, as we started looking for a home in Myrtle Beach during Covid when prices fell dramatically. We were taking our time browsing and planning what would be the best investment for us, and then, to our frustration, it seemed home values skyrocketed almost overnight. But with rental rates also reaching epic highs, it is still more affordable to buy a house than rent one. It’s been difficult for us to find a good investment in our price range in the area we want. As soon as a house hits the market, you have to be ready to make an offer that same day or it will be snapped up. I have a tendency to drag my feet with big decisions, but in this intense seller’s market, I’ve had to be more decisive. In early August, we found a home in Conway that is absolutely perfect and put in an offer. We were lucky because the previous deal had just fallen through and the seller was highly motivated to conclude a deal. Normally there are multiple offers on homes in my price range, and a bidding war will ensue. The seller benefits from this, and can usually expect to sell their home over asking price. But luck was on our side; our offer was accepted. It came at the perfect time and I consider it a massive blessing. The next month is going to be a whirlwind of getting everything ready for the closing, but we are excited for this next stage of the journey. The prospect of being a homeowner is both exciting and stressful. And then we’ll begin the inevitable process of embarking on repairs and decorating. Some of those tasks will be more enjoyable than others I’m sure, but I can’t wait to get started! Rachel Ogg

Myrtle Beach

June 15, 2022August 31, 2021 by The Coastal Insider

The Fastest Growing Area in the USA by Real Living Home Realty Group, Your Real Estate Market Experts Close your eyes and imagine your picture-perfect place to call home, a place to grow up, grow old, and live the life you have always wanted to live along the South Carolina coast. Now imagine the rest of the country shares that same vision. When the pandemic hit, living in a big city lost its luster for many people, and the idea of life, love, and the pursuit of happiness at the beach became more appealing. The increased demand to live along the Carolina coast has created an economic and real estate boom. According to U.S. News & World Reports, Myrtle Beach, South Carolina is ranked the #1 Fastest Growing Place in the country this year. The desire to have more space for less money, live closer to family, or simply live a life with fewer restrictions, caused many to reevaluate their lives and where they call home. The demand has exceeded the supply of available homes for purchase; market-wide, inventory levels were down 62.9%. Single-family inventory decreased to a 1.3-month supply and a 1.0-month supply for condos. To receive the most up to date real estate market trends please fill out the form below. Previous Next In a neutral real estate market, the supply of homes for sale will range from a 5-6-month supply. Anything less than that equates to a strong seller’s market. Anything more than that equates to a strong buyer’s market. “As expected during a normal summer real estate season, more homeowners have decided to put their homes on the market,” says Jim Parker, broker-in-charge of Real Living Home Realty Group in the Market Common. “But what is unusual is that even more buyers have decided to make a home purchase.” The median sales price of single-family homes in our area was up 18.6% to $299,925 and 13.3% to $170,000 for condos in July 2021 vs. July 2020. Those numbers are still lower than the national average of $380,000, which makes Myrtle Beach more financially accessible than many places, while also ensuring a greater return on an investment. Homeowners across the area have seen a substantial increase in home equity, with the average homeowner seeing an increase of $26,300 in their home’s valuation in 2020 alone; and that number only continues to grow as home values appreciate. (See Figure 1) Figure 1. Single-family homes along the Grand Strand also saw growth in selling prices. North Myrtle Beach saw the greatest increase in selling prices, with homes averaging around $441,000 in June 2021. Little River saw the greatest increase in closed sales. With a whopping 92.9% more homes sold this year compared to last, and with an average sales price of $277,129, it is still one of the most affordable communities in which to purchase a home along the Grand Strand. The area that saw the most homes sold was in Carolina Forest, with 679 more people calling it home this year. The most affordable place to call home is in Conway, with an average house selling price of $224,500. (See Figure 2) Many who delayed their home-buying plans during the peak of the health crisis have since decided to get in now, as interest rates remain low but home values continue to steadily increase. Figure 2. Many people feel that purchasing a home this year is their best choice not only from a price perspective, before prices increase further, but is also a strong long-term investment strategy. According to the experts at Real Living Home Realty Group, if you are thinking of buying a home, this summer and fall season may be your best opportunity to buy the most square-footage for the least amount of money. Jennifer Hamilton, director of sales at Real Living Home Realty Group, has heard the gamut of thoughts and perspectives when it comes to whether clients should buy a home now or wait. This is her opinion on the market: “We have had a number of buyers concerned about paying too much for a home now, and what that will mean for their future investment,” she says. “Although home prices will continue to rise, so will interest rates. Around 1963, the Department of Housing and Urban Development began tracking the average values of homes over the years. Values have increased, not decreased over time.” (See Figure 3) To receive the most up to date real estate market trends please fill out the form below. Figure 3. Shaded areas indicate U.S. recessions. According to Jennifer and the Real Living team, even if you purchased a $350,000 home this year, your equity growth is expected to reach $82,338 by the year 2026. (See Figure 4) As homeowners gain equity in their homes, the option arises to list their current home for sale and use the equity to purchase a newer, larger, more attractive home. So, if you are thinking about selling your home, you may have more equity in your house than you realize. Using that equity to purchase a new home while interest rates are still low may be a savvy investment decision. With the continued limited supply of existing homes to purchase, all eyes have been on home builders to provide a much-needed boost to meet buyer demand. Figure 4. At the end of 2020, the United States reached a housing supply shortage of nearly 3.8 million units nationwide. According to experts, the new construction boom needs to last for at least three years to make up for the past shortfall that occurred during the 2008 housing crash. However, increasing material and labor costs, along with supply chain challenges, have contributed to significantly higher construction costs and delays, with builders passing these costs on to homebuyers. The surge in lumber prices in the past year alone added $35,872 to the price of an average new single-family home nationally. Many new construction communities require buyers to sign an escalation clause, allowing the builder … Read more

The Seacoast Artists Gallery

June 15, 2022August 31, 2021 by The Coastal Insider

Art At Its Best Along the Grand Strand by Melissa LaScaleia The Seacoast Artists Gallery is a non-profit 501(c)(3), whose mission is to provide an atmosphere conducive to creativity, sharing, and mentoring for artists in the Grand Strand area. The gallery functions as an artist and art-lovers community spot, where chosen members can showcase their art to the public. “We want to make sure we have a place for local artists to congregate, to mingle and mix and support each other, and share their skills with other artists in the area,” says Nick Mariano, the gallery’s director. “Our Art Buddies group meets monthly, and was formed so members can offer constructive critiquing of each other’s work in a learning-focused, supportive environment.” The gallery is associated with the Seacoast Artists Guild, which has over 300 members from a wide geographical area that encompasses the Grand Strand, Calabash, the Charleston area, Columbia, and even other states. As director, Nick’s priority is to share the gallery’s art with the community, which showcases selected works from the gallery’s 70 member-artists. “The gallery hosts a wide variety of art in many mediums,” Nick says. “We have beach and landscape photography and paintings; still life photography; bronze castings; ceramics and pottery; glass-blown sculptures; and sculptures made from old instruments. This is not your typical gallery; it’s quite a lot of fun. The selection is ever-changing, with new art displayed every month. There is something here for every taste and every budget.” The gallery showcases works from visiting as well as member artists, to bring the community a diverse array of local art at its finest. Many local businesses struggled during Covid, but Nick is grateful that the gallery has been flourishing. “People have been buying a lot of art over the past year,” he says. “I think because people have been at home more and are interested in revitalizing their space, improving it and looking at something new.” Nevertheless, Nick is always trying to attract more people who are walking by off the street and into the gallery. “Many people stop and look in the window, but they don’t come inside,” he says. “I’ve added members’ art along the front window in order to catch people’s attention and draw them in. I’ve also started a monthly Visiting Artist program. For this, I display the works of an artist who is not a member of the gallery, but has a following elsewhere. Many of these artists have won prizes for their art both locally and nationally. Some are instructors and have taught over the years in the Grand Strand area. A few even have their own galleries, but are thrilled to be able to show their work at Seacoast.” As an additional way to reach out to the community, Nick has been putting together promotional videos and expanded the gallery’s Facebook page. There is also a scannable QR code at the gallery’s front door, so passersby can be immediately connected to the gallery’s current artists and activities. “On our Facebook page, we highlight one member artist each day for a week,” he says. “It’s a nice way of promoting our artists and sharing with everyone what the artist has been up to, as well as getting people interested in what the gallery has to offer. People locally and from out of state are beginning to notice us and want to join the guild or display in the gallery.” The gallery is currently hosting art classes in a variety of mediums that are open to the public. They also host one-day specialty classes, in which artists explain their craft and methods, and teach people techniques so they can refine their creative process. Nick is looking forward to the time when the gallery will be restarting their monthly receptions, so members and the public can see what the gallery is doing in a more festive environment. Their Fall Art Show is scheduled for October, and this year it will be live. Last year’s was virtual due to Covid. Members and the public are welcome to attend the awards ceremony and social. It will be advertised in the Insider ahead of time. The gallery is a space where everyone, including beloved furry companions, are welcome to convene to share ideas, be inspired, and enjoy what’s on display. For Nick, the purpose of his work at the gallery isn’t just to sell art, but to afford people the chance to see it. “It’s not about trying to get people to buy things,” he says. “We just want people to know that we’re here. We’re one of the bigger art galleries in the area, and we showcase teaching artists— many of whom have won numerous awards.” In keeping with their mission of supporting and promoting artists of all ages, the guild offers two annual scholarships of $1,000 to high school seniors who are pursuing the field of art in college to help them further their art education— one to a Horry County student, and one to a Georgetown County student. This year they gave a grant to a local school to purchase art supplies so they could expand their art program. The Cushman Fund was started in honor of one of the gallery’s deceased members. It funds grants and scholarships that promote art within the community. Gallery members create art and donate it to the gallery; all proceeds from those sales directly support the Cushman Fund. “It’s our way, as artists, of giving back to the community and helping young people pursue a career in art,” Nick says. “We want to be a gallery that serves our community. It is surprising that many people who have lived in the area for years still don’t know that there is an art gallery in the Market Common. “We hope that after they read this article, they’ll stop by and see the various categories of art that we have on display and for sale. We also encourage artists to join our guild and take … Read more

CertaPro Painters

June 15, 2022August 31, 2021 by The Coastal Insider

by Melissa LaScaleia CertaPro Painters is a local, family owned and operated franchise started by husband and wife team, Doug and Robin Bland. Ryan, their son, works as the residential sales associate; and Camden, their youngest son and a student at Coastal Carolina University, also helps out. CertaPro Painters is one of 330 national franchises. They offer residential and commercial interior and exterior painting as well as kitchen and bathroom cabinetry refinishing, and some carpentry work. Refinishing is one of their most requested services, as the process typically costs a third of the price of new cabinets, and the results look brand new. They also offer hurricane preparation services. “Right now we’re at the very beginning of hurricane season and we’re already at our sixth storm,” Doug says. “Painting your home is a vital way to protect it, because you’re sealing its surface; it’s not just to beautify it.” Often, when people think of the damage inflicted by hurricanes, they think of projectiles and wind damage. But the majority of damage is due to flooding or water intrusion. When painting a home, one of the services CertaPro provides is a thorough preparation of the surface, in which they conduct any needed carpentry repairs like rotting wood, loose pieces, or holes. All of these things are opportunities for greater damage down the road. Painting and tending to this beforehand can go a long way in getting ahead of the damage, and can often prevent it from occurring. “It’s important too, if you use removable hurricane shutters, that you immediately tend to those holes created in the house after a storm to prevent rot,” Doug says. “And this is another area where we can fill in the blanks.” CertaPro Painters services customers along the majority of the South Carolina coast, from Little River to North Charleston, including the inland areas of Conway, Longs, and Loris. In speaking about his company, Doug says, “We’re trying to change how the painting industry is done as a whole. One of our family members will manage a customer’s request from beginning to end, so the customer feels comfortable knowing that if they have any questions or problems, they’re working with one person who knows their situation instead of multiple channels and people. It gives them a voice. “Your home is your biggest personal investment, and we like our customers to feel comfortable having us in it. All of our painters undergo background checks. We make sure they have access to all the latest tools and resources, and validate their skill level and assign them a project that is aligned with it.” For Doug, having a personal approach in the day-to-day administration of what he does is what sets him apart and helps him build customers for life. “We wanted a different spin on what the painting industry has traditionally been,” he shares. “We heard too many stories about people paying down payments in the thousands of dollars never to hear from the contractor again, or to not hear from them for many weeks, causing a great deal of anxiety.” For this reason, CertaPro doesn’t require a deposit upfront for any of their projects. And they don’t require payment until they finish a project. “We want our customers to know that we’re committed, will follow through, and will work hard to satisfy them,” Doug says. Before CertaPro, Doug worked in business management for Xerox for 25 years, orchestrating large-scale million-dollar projects. “Xerox was known as a worldwide leader in corporate training,” he says. “When I look at what made me a success at project management, it was because I cultivated qualities like accountability, creating a customer for life, and a disciplined approach; these are all key factors that translate from one industry to the next. As I looked to make a career change and be more involved in the local community that I loved, I looked for something that fit those core values. “CertaPro fit in every aspect; they are different from your normal painting company. And in working with my team and customers every day, those values dictate how I run my business.” John Pettry, CertaPro’s job-site supervisor, has been with the Myrtle Beach team since the beginning. “He has a background as a Marine,” Doug says. “And his talent and skill level is unparalleled. I have yet to come across a skill or technique he cannot do. I have some customers who when they ask us to come back, will specially request John. He and his wife, Jenny, have been an integral part of our company, and we appreciate them so much.” Camden works part-time at Sherwin Williams, where he’s learning a lot about the painting industry and has been a saving-grace for the family business. There’s been a raw materials shortage with increased shipping delays since January, do to a big freeze that affected manufacturing headquarters in Texas, as well as challenges brought about by Covid. That shortage is ongoing, and will likely continue throughout the rest of the year. “Camden has been instrumental in helping us to find creative solutions in meeting our customers’ needs for paints as well as the colors that they want,” Robin says. “His knowledge of colors and tints enabled him to create a custom color palette that was similar to what we were using before, that we could mix into a white base to get a variety of colors.” “It’s a real team effort, what we do, but we accomplish it daily together,” Doug adds. CertaPro Painters Myrtle Beach Facebook Instagram Globe Phone

17 on 17

June 15, 2022August 31, 2021 by The Coastal Insider

Elko is Celebrating 17 Wonderful Years on Hwy 17 Bypass by Melissa LaScaleia In 2004, Micheal and Kimberly Elko moved from New Jersey to Myrtle Beach. The husband and wife team purchased multiple businesses specializing in pools, Olhausen pool tables, hot tubs and HotSpring Spas and created Elko Spas, Billiards & Pools. “Our showroom is fully stocked and totally awesome. There are walls of accessories, water care supplies, game room products, and HotSpring Spas on display,” says Kimberly. Elko sells and services most major brands of hot tubs, pool tables, saunas, and pools. They are an authorized service and repair as well as a warranty center for most major brands, but are capable of repairing everything. They conduct pool and spa water testing, and provide analysis as well as solutions for optimal water health. They build fiberglass in-ground swimming pools offering 3D design. Elko Service also offers swimming pool and hot tub cleaning, maintenance, and repair service for residential and commercial properties. They offer free design work for your spa or game space. With her background in design, Kimberly is able to assist clients with color matching and design layout. They also sell Doughboy above-ground pools. A HotSpring Spa can address a range of life and health issues, from arthritis and sleep disorders, fibromyalgia, stress, injuries, and calming hyper children. Elko is also a part of many groups including: BNI, Horry Georgetown Builders, Coastal Power Women, Myrtle Beach, Conway, North Myrtle Beach, and Georgetown Chambers. Elko Spas, Billiards & Pools Globe Phone Facebook Map-marked-alt

The Jerk Shack

June 15, 2022August 31, 2021 by The Coastal Insider

Cold Drinks, Amazing Food and Good Times by Melissa LaScaleia Taylor Peugh was born and raised in sunny L.A. He served for eight years in the United States Marine Corps, and after some exploration, took up residence in Charlotte, NC. He became an entrepreneur, starting several companies and real estate ventures. The Jerk Shack is his latest endeavor. “I met my wife, Kim, in Charlotte,” he says. “And her family lives in Murrells Inlet. After five years of driving back and forth for holidays, we decided, in July 2020, to relocate to Myrtle Beach.” In August, The Jerk Shack restaurant became available for purchase, and Taylor and Kim decided to embrace their new life at the beach as well as a new adventure. They bought it— and took over operations the following month. Today, The Jerk Shack is a bar and grille that offers dinner-sized salad plates, burgers, tacos, wings, and other bar-food classics all day long, all served with the zeal and open-heartedness that the dynamic husband and wife team bring to the table both literally and figuratively. “I had no prior experience in a restaurant or in the industry,” Taylor laughs. “And in the middle of Covid, I thought, ‘Let’s buy a restaurant.’ I owned a number of home services businesses, like carpet cleaning and things in that category. But because of Covid, we stopped those services. I was looking for something new, and the challenge of a restaurant sounded like fun to me.” Upon first taking over the business, Taylor’s goal was to, in his words, “Get really loud really fast.” He took out ads on the radio, took to social media to engage the community, and offered a variety of daily specials. “My philosophy with my customers is like how one would approach successful dating,” he says. “The first time you think, ‘It’s okay, I’ll come again.’ The second time: ‘You have my interest.’ And the third time, ‘Yeah, I’m into this.’ If you come to my restaurant three times, I consider you to be my longterm customer, and I’m going to take care of you and I want you to have a great experience every time you come through the door.” Like all restaurants during the age of Covid, The Jerk Shack is experiencing staffing shortages, but for Taylor and Kim, working around that has been entertaining for them— as this go-getting couple consistently rise to whatever challenges their new endeavor brings. Above, the interior of The Jerk Shack which Taylor and Kim purchased during Covid and transformed into a whopping local success. “We focus on everything that’s going right,” Taylor says. “We focus on everything that’s going right,” Taylor says with enthusiasm. “Our location is great and we always provide cold drinks, amazing food and a good time. We sample all the products and take the time to taste-test each finished item on the menu. We use the best possible ingredients we can find.” The Jerk Shack hand-presses their hamburger patties rather than using pre-made ones. Taylor explains how a hand-pressed patty tastes better because there’s more air in it; when you take a bite, it doesn’t taste compressed. One of their most popular menu items is their Island Rice Bowl, which offers a choice of three types of rice and six types of protein and includes plantains and seasonal vegetables. “I have a really great team that makes everything possible,” Taylor says. “They are the ones who will assist me, saying— ‘That’s not to our standards, let’s remake it.’” Taylor and Kim are happy to call Myrtle Beach home, and enjoy giving back to the community. They encourage anyone who has a fundraiser they’d like help with to reach out to them. “We want to be good stewards of the community, as we feel that’s part of what it means to be a small business owner,” he says. The couple are very involved in the local Toys for Tots movement, and have commenced collecting toy donations for the holiday season at their restaurant already. Those donations are guaranteed to stay in Horry County. “Toys for Tots really impacted my life growing up,” Taylor says. “Without them, I wouldn’t have had a Christmas. Last year’s turn out was great— we had to rent a U-Haul to drop all of the toys off— and this year we want it to be just as good. It’s a great feeling to give back to our community.” “If you haven’t been to our restaurant, come out,” he adds. “And if you have, come back.” The Jerk Shack Facebook Phone Map-marked-alt

Ocean Lakes Golf Cars

June 15, 2022August 31, 2021 by The Coastal Insider

Serving Ocean Lakes and the Entire Grand Strand Community by Melissa LaScaleia In the late ‘80s, the owners of Ocean Lakes Family Campground started a small golf car rental business with roughly forty golf cars, so people could traverse their extensive 310-acre property with greater ease. Over the years, it evolved to become Ocean Lakes Golf Cars, a division of the Jackson Companies, of which Ocean Lakes Family Campground is also a part. Today with over twenty-two miles of paved roads, as well as one mile of beach front property, the rental fleet has grown to host 1000 golf cars to accommodate the needs of both campground guests as well as the public. Everyone is welcome to visit Ocean Lakes Golf Cars to view their sales floor of available golf cars to purchase, as well as inquire about custom accessories, parts, and repairs. Simply ask for a pass at the guard gate of the Campground to visit the golf car facility. “Most people don’t realize the extent of what we have to offer our community,” says Jeff Caldwell, the golf car sales and services supervisor for Ocean Lakes. “We want the public to know that Ocean Lakes Golf Cars is available for everyone, not just guests of our campground. We want to serve a greater segment of the population and show residents our great service and outstanding products. “We just finished a remodel of our showroom and are proud to show what we have available to anyone in the market for a golf car. If you already own a golf car and need it serviced, give us a call and we will come pick it up, service the car, and deliver it to you. Over the years, our outreach has increased, and today we sell almost five hundred golf cars a year.” Above, the fleet of Club Cars available to rent or buy. Ocean Lakes Golf Cars Sales and Service is open seven days a week. At their showroom, they have over two hundred golf cars for sale to suit anybody’s preferences. One of the brands they carry is the new Club Car Onward Golf Cars, which are powered via electric, gas, or Lithium Ion HP— an innovative, high performance AC drive battery. They also sell reconditioned golf cars. “No one reconditions a golf car the way we do,” says Jeff. “We do what’s called a frame-off restoration. We disassemble the entire golf car and acid-wash the aircraft-grade aluminum frame that Club Car uses in all their golf cars so even the frame looks brand new. The salt from the ocean air is harsh on metal; even though it will not rust aluminum, it still leaves an impact. So, we take the extra step to fully refurbish it, so the car is pristine for our customers. Our attention to detail and quality of workmanship that we put into the restoration process is what sets us apart from everyone else.” In October 2018, Ocean Lakes opened a new 11,000 square foot production facility across the street from the campground. Here, they assemble new vehicles; this is also where the extensive reconditioning process takes place. They have one of the largest inventories of parts, accessories, wheels, and tires in the Southeast. “Having this facility lets us expand our offerings so we have more choices for our customers and can customize most anything,” says Jeff. “We now offer a larger selection of paint schemes, custom accessories, trim, wheels and tires. We can show our customers the build process from beginning to end, and they can be as involved in the process as they like.” Ocean Lakes can customize just about anything. Their newly remodeled showroom is a repository of colorful options from which customers can glean inspiration for their own design choices. Some of the most frequently requested installs are lift kits, Bluetooth stereo systems, wheels and tires, and seat upgrades. “We’ve done a lot of custom cars over the years— creating beach scenes in paint or incorporating colors from people’s favorite sports team,” Jeff says. “We add accessories that fit people’s individual tastes. Our website shows some current ideas for custom car options.” Ocean Lakes Golf Cars is an authorized Club Car dealer. Club Car conducts a week-long, on-site training every year for Ocean Lake’s service technicians, giving the campground an edge in the latest technology, so they, in turn, can provide outstanding service. Ocean Lakes Golf Cars has been affiliated with Club Car for more than seventeen years, offering their cars to rent, and in 2015 began selling the new Club Car Consumer product line. Ocean Lakes has won Club Car’s coveted Black & Gold Elite status every year for the past four years (2017, 2018, 2019 and 2020) for ‘outstanding sales performance and customer service.’ This is a mark of distinction which sets Ocean Lakes Golf Cars among the top 10% of Club Car dealers in the world. The honor was given because, according to Club Car, Ocean Lakes Golf Cars, “Achieved extraordinary levels of sales and service, demonstrated exceptional financial performance, implemented successful marketing strategies and maintained top-notch facilities.” Michael T. Williams, director of North American commercial and consumer sales, and Ben McElmurray, regional manager Southeast region, commercial utility and retail sales, stated: “It means you achieved an extraordinary level of service and representation of Club Car, as well as exceptional sales performance. It means you are in the top percentile of your peers.” Ocean Lakes Golf Cars has eleven full-time, factory-trained Club Car service technicians working in their service department. They service most makes and brands of golf cars, and provide service from Georgetown to North Carolina along the coastal areas. And they offer pickup and delivery service along the Grand Strand. “Ocean Lakes Family Campground has been very successful over the years, starting with our board of directors and senior leadership, down to our newest teammates,” Jeff says. “We are a family. And I credit all the success we’ve had to that. Speaking on behalf of … Read more

Brigadier General James Howell Howard

June 15, 2022August 31, 2021 by The Coastal Insider

A Soldier Whose WWII Derring-do Was Famous

by Melissa LaScaleia

Brigadier General James Howell Howard was born in Canton (modern day Guangzhou), China on April 8, 1913. His American parents were living abroad while his father, an ophthalmologist, was teaching eye surgery. The family returned to the states and settled in St. Louis, Missouri in 1927.

James attended the John Burroughs School for high school, and graduated from Pomona College in Claremont, California in 1937. He had plans to pursue a career in medicine, but upon graduation, decided that life as a Naval aviator would be more exciting. He joined the United States Navy as a cadet in 1938. In 1939, he was assigned to the USS Enterprise as a Navy pilot, and stationed at Pearl Harbor, Hawaii.

In 1941, he left the Navy and became a P-40 fighter pilot with the famous American Volunteer Group, the Flying Tigers, in Burma. He flew 56 missions and was credited with shooting down six Japanese airplanes during World War II. Following that group’s disbandment, Howard returned to the U.S., and was commissioned a captain in the Army Air Forces. The following year, he was promoted, and as a major, given the command of the 356th Fighter Squadron, in the 354th Fighter group, the same group stationed at the Myrtle Beach Air Force Base. Howard left for the United Kingdom, where the squadron was deployed.

On January 11, 1944, Howard made the choice that would earn him a promotion to lieutenant colonel, and the United States military’s highest decoration— the Medal of Honor. He is the only fighter pilot in the European Theater of Operations in World War II to receive this distinction.

On that day, Howard, alone, flew his P-51 aircraft into some thirty Luftwaffe fighters that were attacking a formation of American B-17 Flying Fortress bombers over Oschersleben, Germany. For more than a half-hour, Howard defended the bombers of the 401st Bomb Group against the swarm of Luftwaffe fighters, attacking the enemy airplanes and shooting down six. He continued the attack even when his plane ran out of ammunition.

The following week, Howard described his actions to a gaggle of eager reporters, including the BBC, the Associated Press, CBS reporter Walter Cronkite, and Andy Rooney, then a reporter for the Stars and Stripes.

His story was a media sensation, as everyone wanted to hear the tale of the lone American who single-handedly unleashed such fire upon the enemy. The story prompted articles such as “Mustang Whip” in The Saturday Evening Post, “Fighting at 425 Miles Per Hour” in Popular Science, and “One Man Air Force” in True, The Man’s Magazine.

The New York Times reported in on January 19, 1944. “An attack by a single fighter on four or five times his own number wasn’t uncommon,” wrote a fellow World War II fighter pilot in his postwar memoirs of Howard’s performance, “but a deliberate attack by a single fighter against thirty plus enemy fighters without tactical advantage of height or surprise is rare almost to the point of extinction.”

Howard’s bravery didn’t end there. That same month, he helped direct fighter plane cover for the Allie’s Normandy landings on D-Day.

In 1945, Howard was promoted to colonel, and became base commander of Pinellas Army Airfield in Florida. In 1948, he was promoted to brigadier general in the U.S. Air Force Reserve, and commanded the 96th Bombardment Group.

Howard Avenue in the Market Common, is named in his honor.

In Which Charlie Pens Another Epistle

June 15, 2022August 31, 2021 by The Coastal Insider

Charlie’s Corner is the domain of Charlie, the furry four-legged lady’s man of Market Common. Each month, he’ll share information to help all new, visiting, and existing doggie community members get the most out of life alongside their human companions. Here, we’ll feature his reflections on what it’s like to be a dashing downtown doggie, as he reminds all of us how to play well together. This month, Charlie turns his pen to other matters besides his column, as he works on strengthening his burgeoning doggie-pen-pal friendship with Ludovico. For those of your who skipped the introduction to my column this month (I won’t judge you I promise, I sometimes skip intros too), this month I’ve been plotting the contents of my return epistle to my new pen-pal friend, Ludovico. (If you’re out to sea about who Ludovico is, you can catch up on the fun here.) As I took my daily walk today, I contemplated all the news I could share with Ludovico, as well as the questions I wanted to ask. And by the end of my perambulatory exercises, I had drafted this. You’ll have to give me your feedback, but I think it’s a decent start. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Ciao Ludovico, (I learned that that’s the informal way Italians say hello and goodbye so I’m excited to use it.) I’m so excited that you and your people found my bottle, and even more excited that upon seeing how grimy it was you decided to touch it. You really are fearless! I think it sounds like so much fun that you have a boat. I live by the ocean too, but neither me nor my people have one. I’m not sure if I’d be afraid of boating or not, but I appreciate your offer to calm my nerves, as in general I can be rather anxious. I’ve been told by my vet that I shake because I’m a small dog, but I think the anxiety is compounded by my over-achieving personality and attempt to recall all the rules of grammar when writing my column (which I write on a monthly basis). For example, I simply cannot remember if the above sentence should read, “me nor my people” or “I nor my people.” But yes, my column! I have my very own in the Coastal Insider, our area’s most engaging, informative and fun publication, and I’m darn proud of it. I remind people and pets how to play well together. I also go on adventures and misadventures and share my reflections on life, the universe and Myrtle Beach. People are delighted to be privy to the fascinating inner-workings of my doggie-mind. I also adore people in general, maybe because they adore me. Either way, it’s a complete circle of love in which people love to pet me and shower me with compliments like, “Aren’t you adorable!” and I just soak it up like a happy little doggie sponge and shine my light and happiness back on them. It’s a win-win. I’d love to hear more about Positano. What is it like? Do you have any tasty Italian recipes you can share with me? What do you do with all the fish you and your people catch? What sorts of secrets do you have— are they yours, or are you the repository of others’ secrets? What do you do for fun? ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ So now all I have to do is roll it up and send it back in the bottle overseas. Hopefully Ludovico is still fishing with his folks and it will find its way back to him. Perhaps we should consider a more modern method of communication. I think that’s a good plan. I’ll include my address so he can mail me a letter back. After all, this is the contemporary age, an era when dogs can have their own columns and you can buy things like kumquats at the grocery store. Until next time,

The Return of Festival Season

June 15, 2022August 31, 2021 by The Coastal Insider

Community Section Myrtle Beach September 2021

by Emily Smith Myrtle Beach is the place to be this September, with both new as well as long-favored festivals dotting the calendar. Whether you prefer the roar of a well-kept engine, the heat of a delicious chili, or an ice-cold beer, Myrtle Beach has plenty to experience with its festival line-up this September. The fall season officially begins September 22, but Broadway at the Beach will say farewell to summer on Sunday, September 5. Live entertainment and a range of activities will take place from September 3 to the 5, leading up to the final fireworks show of the season that Sunday night at 10 pm. September 6-11 sees the return of the 18th annual Mustang Week, a Myrtle Beach favorite. The meet and greet returns along with the car show held at the Myrtle Beach Convention Center. For more on scheduling and locations, visit www.mustangweek.com. After being postponed from April to September, the World Championship Chili Cook-Off will finally arrive in Myrtle Beach to be held at the Burroughs-Chapin Place Pavilion. From the 17th to the 19th, chefs from across the country will compete in a variety of chili categories to win this year’s awards. Admission is free, but chili-lovers can pay $15 and have the opportunity to taste-test all the options then vote for their favorite. Chili categories include: red, verde, salsa, and more, and will be judged by officials and the public. Besides chili, all three days of the event will offer live entertainment, a play zone, and food trucks. A cornhole and volleyball tournament will take place on Saturday, and the Myrtle Beach Truck Show will be held on Sunday. Each day the fun begins at 11am and will last all day until 6pm. Visit www.eatgreatchili.com to learn more. At the same time, the International Chili Community is hosting The Myrtle Beach Community Chili Challenge. This is a competition for local cooks to win the hearts of the community with their chili. The prize money will be donated to the winning team’s charity of choice. Myrtle Beach is hosting its first Moo & Brew, a craft beer, burger, and music festival with origins in Charlotte, North Carolina. On the last Saturday of the month, the Burroughs-Chapin Place Pavilion will transform into a carnival of local brews, live entertainment, and mouth-watering burgers. At least a dozen burger venues will be vying for the number one designation, and over 70 breweries will contribute their brews. VIP and general admission tickets are available, and both come with free swag and unlimited beer sampling. Visit www.mooandbrewfestmyrtlebeach.com for more information about the vendors and live entertainment, and to purchase tickets.

Summer Lime Butter Sauce

June 15, 2022August 31, 2021 by The Coastal Insider

There’s a reason we all look forward to summer cooking. At no other time of the year is it possible to experience gastronomic delight with so little kitchen sweat equity. Summer’s abundant produce is packed full of such natural richness that it requires little tinkering with on our part to coax incredible flavors from it.

Cooking at this time of year is less about transforming raw materials into something extraordinary, than it is about highlighting and framing their virtues to allow them to shine. A dab there, a pinch here, a drizzle of olive oil there… it’s simplicity at its finest.

The below sauce wonderfully showcases summer’s bounty. Gently adding pizazz, it enhances rather than masks the flavor of foods. It can dress up some quickly steamed fresh garden veggies in a flash, and tastes fantastic on grilled corn. You could even use it as a dressing for wilted arugula with pasta, or substitute the butter for olive oil and add some honey for a refreshing salad dressing.

To use it as a marinade for fish, add ½ cup white wine, or ½ tsp fresh ginger. It takes just minutes to make, and can be made a day in advance. Store covered in the refrigerator, and stir before using.

Summer Lime Butter Sauce

1 large garlic clove
¼ cup fresh squeezed lime juice
1 tsp himalayan salt
½ tsp black pepper
½ cup unsalted butter, melted

In a blender, purée the first four ingredients. With the motor running, add the melted butter to fully incorporate.

Q&A with Hope Rogers

June 15, 2022August 31, 2021 by The Coastal Insider

An Entrepreneur Who Delights in the SC Friends She’s Known Since Childhood by Melissa LaScaleia Introduce me to your family. It’s myself and my son, Dylan McConnell. He is twenty-seven years old and lives in Georgetown too. Where are all the places that you have lived? Where do you live now? I have always lived in Georgetown County, in Andrews. It’s a little bit inland, about 18 miles away from Georgetown, right off the beautiful Black River. Why have you always lived here? I love that I know everyone where I live and the feeling of camaraderie that results. There’s perks to living in a small town: when my son was growing up, it was important to me that I knew his teachers, their backgrounds, morals, and values, as well as those of his friends. And there’s a mentality in which everyone helps each other out. I also love the Lowcountry lifestyle: fishing, being on the water, and the beaches. What’s your favorite place in the area? Front Street in Georgetown. The scenery is great, and you can shop, dine, and hang out with friends right along the waterfront at the junction of five rivers and the Intracoastal Waterway. Where do you work? Anderson Brother’s Bank in Georgetown. I also own a clothing boutique called Raja’s Closet. It’s a mobile boutique with a brick and mortar location on Highmarket Street in Georgetown. What are your favorite things to do here in the area? Spending time with my son who also loves to fish; meeting friends on Front Street to catch up and have a nice meal; sitting on my back porch with a cup of coffee and enjoying the peace and quiet and the birds. What do you like most about living here? First and foremost, the weather. Also my friends that I’ve known since childhood. I like being so local to where I work. The people that we serve in the community at the bank are the same that we shop with in the grocery store and have dinner with and see walking down the street. I like that here, everyone is my neighbor. I like knowing who I’m going to run into. As my son was growing up— I pushed him to go live somewhere else, to go do something else, see something else and he said to me, “Mom why would I? Everything I love is right here.” And that’s true for me too. Everything I love is right here, and that’s what I enjoy about living here. Is there anything that you would like to see in the Myrtle Beach area that isn’t here? I’d like to see more available health care services for our rural communities.

Jaime A. Lleras

June 15, 2022August 31, 2021 by The Coastal Insider

MYV-Jaime Lleras - United States Air Force Veteran USA Thank you for your service-2399

Vietnam Veteran, Air Force Security Policeman, Lover of Lightning Bugs Celebrate Our Veteran gives voice to the stories of the U.S. military veterans living amongst us. The actions of these brave and dedicated people, who have served our country both in active military duty as well as administrative positions, have and continue to contribute to the protection and preservation of us and our country. We hope that this section of our paper is an opportunity for our community to hear and see veterans with new eyes, and for veterans to receive recognition and honor for their experiences and life journeys. This month’s Celebrate Our Veteran recounts the story of Jaime Lleras as told in his own words. Today, he lives in Myrtle Beach. by Melissa LaScaleia “I was born in Santurce, Puerto Rico, on March 11, 1950. My parents immigrated to the U.S. mainland with me in 1954. I grew up in Brooklyn, NY. In 1968, after high school, I received a draft card to go to Vietnam. I decided to volunteer for the military because I didn’t want to be forced to go to Vietnam as part of the Army. Back in the ‘60s in major cities, instead of driving, police officers used to do what was called walk the beat— they would walk the neighborhood to make sure all was well. Consequently, they got to know the people and residents; a lot of time, they got to be like family. Growing up, I was inspired by the police officer who walked our neighborhood. I really wanted to be a baseball player, but I told myself that if that didn’t work out, then I would become a police officer too. So when I joined the U.S. Air Force, I enlisted as security police. I completed my basic training at Amarillo Air Force Base in Amarillo, Texas. And I was stationed at Hamilton Air Force Base in San Rafael, California, north of San Francisco. After one and a half years, I decided to volunteer to go to Vietnam. I had heard a lot of the security police officers say that Vietnam was a good tour because there was little combat for them, great pay, and no taxes. I kept getting turned down for other places I volunteered— Italy, Germany, Puerto Rico, Spain— so I decided to volunteer for Vietnam. I was stationed in Binh Thuy Air Force Base, 50 miles south of Saigon. It wasn’t a militarized zone, but we still got hit with rockets and mortars every month. We never got any serious injuries, but a couple of our aircraft did get damaged. It was nothing very serious while I was there. I was assigned as a security police officer in Vietnam— I was a sergeant E4. I had to make sure that everything on the base was secure because it was vulnerable to enemy infiltration. So, I would drive the base perimeter, hold watch at the towers, and guard the aircraft and personnel. I also worked in the armory, repairing and administering weapons. One night, as I stood guard on a tower on the perimeter road facing the Bassic River, I saw through my night goggles flashing lights that were going on and off between two trees on the other side of the riverbank. It seemed to me as though some sort of signaling was going on. So, I reported it to the Combat Security Control desk. A while later, the desk sergeant came back on the radio with an ‘all-clear’ response. That concerned me, because as I kept looking at the trees, I continued to see the signaling. So about thirty minutes later, I called it in again. The desk sergeant checked with the out-post and returned with an ‘all-clear’ response again. After the third time I called in this activity, a vehicle stopped at the bottom of the tower. It was my flight chief. Upon reaching my post, he asked me to explain to him what I was seeing. Then he took the night goggles and scanned the tree line, grunting as he did so as if he agreed with me. Then he turned to me and said, “Boy, where are you from?” To which I proudly replied, “Brooklyn, NY, sir,” thinking he was impressed with my skills. “Brooklyn!” he said. “How old are you?” “Nineteen sir.” He admonished me accompanied by prolific swears then asked: “Are you stupid or just plain dumb?” “NO SIR!” I replied adamantly, becoming confused and alarmed. After he shook his head for a moment he asked me, “Boy, haven’t you ever seen a lightning bug?” “A what?” I asked. “A lightning bug!” “NO, SIR.” He then explained to me what a lightning bug was while laughing at me so hard that he almost fell off the ladder as he left the tower post. After that, I was given the nickname of ‘Lightning Bug’ for about a month. The truth is I had never seen a lightning bug during my childhood in New York City. Roaches, for sure, but not lightning bugs. Near the base was a town called Can Tho. When we got some time off, many of us hitch-hiked a ride into the small section of Can Tho called Bensimoi, where the local bars were. One day, the craziest thing happened to me which was also the most serious of my life. While I was in a bar having a few drinks with some of my buddies, a small South Vietnamese kid ran into the bar and out the back exit; he was being chased by an Army MP wielding a Colt 45 up in the air. After seeing this, we decided to leave. But as I did, I walked straight into the barrel of an M-16 rifle held to my chest by another South Vietnamese. This one was maybe 16 years old and driving a jeep. He kept the gun pointed at me and said in English, “Don’t move!” I froze in place. It was only until the Army MP … Read more

Exploring Carbs

June 15, 2022August 31, 2021 by The Coastal Insider

The Truth About Carbs

by Jen Kavanagh

Confused about carbohydrates and whether you should eat a low-carb or high-carb diet? Confused about what the difference is between good versus bad carbs?

Let’s unpack the truth about carbohydrates, nutrition, and weight loss. Carbohydrates are not foes, their purpose is to give your body instant energy. However, many people, confused about carbohydrates’ role in nutrition, are eliminating them from their diet. If they do, they will likely find themselves sluggish and hungry.

Not all carbs are created equal. The type of carbs you consume makes a difference in how you feel, your gut health, energy levels, and weight and body shape. In general, aim to fill your body with the most nutrient-dense, whole food varietals of carbohydrates available for optimal health and well-being.

I recommend living life according to the 80/20 rule, or the 90/10 if you are truly goal-oriented and seeking results. With this philosophy, you eat nutritiously 80% of the time and allow yourself to indulge in less healthy food for the remaining 20% of your meals. Nothing is off limits, even bread and pizza. However, they belong in the 20% category and should be consumed only on occasion.

Carbs come in many forms: sugar, flour, baked goods, processed cereals, granola bars, cookies, brownies and other treats. But did you know that all fruits and vegetables are also carbohydrates? Here’s the skinny on “good” and “bad” carbs.

Eliminate or make part of your 20%-of-the-time-diet, processed carbs like baked goods, snack foods coming out of a box or a bag, chips, crackers and white breads. Many breads are processed, so it’s better to limit the intake, but if you make it part of your 20% consumption, you don’t have to live life without it.

Healthier bread options include slices of sprouted grain, whole grain, or seed bread such as Ezekiel or any other brand that is not comprised solely of white or enriched wheat flour.

But in general, strive to fill up on carbs that are considered whole foods and have a high fiber content. You can enjoy the following foods to maintain health, energy and consistent weight: sweet potatoes, butternut squash, Brussels sprouts, and any vegetable you like.

Fruit contains more sugar than vegetables but provides essential micronutrients, fiber, vitamins, and minerals that you can’t get elsewhere, so it is very important. Eat one or two servings of fruit daily. You can also eat whole grains loaded with fiber such as farro, buckwheat, oats, quinoa, and brown rice.

After years of limiting carbs and trying to lose weight with very little results, feeling low energy, “hangry” and regularly craving bread, I learned the body absolutely needs carbs for optimal nutrition and weight loss. So eat your carbs with a clear mind and conscience.

For more information click the icons below.

Coastal Insider August Edition

June 15, 2022July 30, 2021 by The Coastal Insider

Click to view

August 2021

Stay connected with our top stories delivered every month!

A MESSAGE FROM OUR TEAM

When I was a little girl living in the small fishing village of Carvoeiro, in southern Portugal, summer temperatures would often soar to around 104 degrees by morning. Carvoeiro had a beautiful beach, and in the early morning hours, fishing boats would line up on the shore getting ready to head out for their day’s work. Almost every morning, my parents and I would walk to get ice cream at the best shop in the village. Ice cream in Portugal was different than is found here in America; it’s much creamier and has very little sugar, and it would cut through the heat and refresh us at the start of the day. I would get vanilla with whipped cream on top, bigger than my face. Then we’d head to the shore and sit at the wall that separates the village from the beach while we finished our treats, and watch the boats against the backdrop of the sky. They were all different colors and shapes, and a lot of fun to look at.

Around 6pm in the evening, when it got a little bit cooler, the beach parties would commence. Algarve, the region I was from, was famous for its summer parties. Thousands of tourists would come to our very small village during the summer months— from Holland, Germany and France— they were so well known. A stage would be set up on the beach, and there would be food, live music, or DJs— people of all ages would dance and party until the wee hours of the morning. These were nightly events; and some of the more memorable ones would also involve fireworks.

Today, living in Myrtle Beach, I retain the same close connection to the ocean as I did in my childhood. During the hottest part of the summer, my husband and I watch movies as a form of entertainment. And, since we are new homeowners, we do projects around the house, working together to make our house a home. Our front page article this month highlights some great escapes you can try out when the thermostat rises and you feel out of options for something new and refreshing. Give them a try and you may just end up building summer traditions of your own.

– Solange Edwards

Places

Magical Winter Wonderland: Myrtle Beach Edition

December 10, 2023

Health

Nourishing Your Digestive Health During the Festive Season

December 8, 2023

Restaurants

Hi-Pot’s Hot Pot Magic: Festive Feasting for Christmas Joy

December 6, 2023

Business

Presents for Paws: Creating Joy in Every Wag and Meow

December 5, 2023

Festivals

Cozy Christmas: Introvert’s Fuzzy Socks & Festive PJ’s

December 4, 2023

Places

Joy Unboxed: Picking Toys or Experiences for Kids

December 3, 2023

Restaurants

Skip the Kitchen, Dive into Myrtle Beach’s Holiday Dining Hotspots

December 2, 2023

Attractions

Tis the Season: Grand Strand’s Parade Wonderland

December 1, 2023

Outdoorsy

Beachcombing for Wellness: Myrtle Beach’s Sandy Steps to Health

November 29, 2023

Restaurants

Burgers & Beyond: River City Cafe’s Burger Sensation

November 28, 2023

Attractions

Brookgreen Gardens: Home to the #1 Christmas Lights in South Carolina

November 27, 2023

Coastal Home Insider August Edition

June 15, 2022July 30, 2021 by The Coastal Insider

The Coastal Insider and Coastal Home Insider From entertainment, leisure and beaches to local businesses and community, we bring it closer to you. Plus advertising with us is in alignment with our mission! * Take a peek at our past editions * Check out our latest Coastal Insider Issue Click to view Coastal Insider * Take a peek at our past editions * Check out our latest Coastal Home Insider Issue Click to view Home Insider Stay connected with our top stories delivered every month! A MESSAGE FROM OUR TEAM When I was a little girl living in the small fishing village of Carvoeiro, in southern Portugal, summer temperatures would often soar to around 104 degrees by morning. Carvoeiro had a beautiful beach, and in the early morning hours, fishing boats would line up on the shore getting ready to head out for their day’s work. Almost every morning, my parents and I would walk to get ice cream at the best shop in the village. Ice cream in Portugal was different than is found here in America; it’s much creamier and has very little sugar, and it would cut through the heat and refresh us at the start of the day. I would get vanilla with whipped cream on top, bigger than my face. Then we’d head to the shore and sit at the wall that separates the village from the beach while we finished our treats, and watch the boats against the backdrop of the sky. They were all different colors and shapes, and a lot of fun to look at. Around 6pm in the evening, when it got a little bit cooler, the beach parties would commence. Algarve, the region I was from, was famous for its summer parties. Thousands of tourists would come to our very small village during the summer months— from Holland, Germany and France— they were so well known. A stage would be set up on the beach, and there would be food, live music, or DJs— people of all ages would dance and party until the wee hours of the morning. These were nightly events; and some of the more memorable ones would also involve fireworks. Today, living in Myrtle Beach, I retain the same close connection to the ocean as I did in my childhood. During the hottest part of the summer, my husband and I watch movies as a form of entertainment. And, since we are new homeowners, we do projects around the house, working together to make our house a home. Our front page article this month highlights some great escapes you can try out when the thermostat rises and you feel out of options for something new and refreshing. Give them a try and you may just end up building summer traditions of your own. Melissa LaScaleia

Beating the Heat In Myrtle Beach This Summer

June 15, 2022July 30, 2021 by The Coastal Insider

Have Fun and Keep Your Cool

by Melissa LaScaleia

As summer rolls on and the thermostat continues to rise in Myrtle Beach, what was once the locale for fun in the sun can become too much heat to bear. So this month, we’ve compiled a few ideas, from evening activities to day-long ventures, all designed to entertain while helping you keep your cool at the same time.

Springmaid Pier and Surrounding Area

Myrtle Beach’s Springmaid Pier was built in 1953 as part of the Springmaid Resort. The eponymous beachfront hotel was named for its owner, Colonel Elliott White Springs, president of Springs Industries, a textile manufacturing company.

Since that time, the pier has met with destruction at the hands of two hurricanes and one airplane crash. The last pier survived the longest— it was built in 1973 and met its fate after Hurricane Matthew struck our shores in 2016. At that time, the 1,068 foot-long pier, one of the longest on the East Coast, was reduced to some 100 feet. It was rebuilt last summer, having been reinforced with steel and raised at the end to protect against future storm damage.

Today, the area remains popular for fishing, sight-seeing, and beach-goers. The breeze off the pier offers a welcome respite from the sun, and passersby can watch the fish being reeled in, or simply enjoy the views from one of the many benches that dot it. Treat yourself to a shaved ice from the pier’s vendor, or enjoy lunch at Southern Tide restaurant, located at the end.

Afterwards, cool off indoors at the Franklin G. Burroughs-Simeon B. Chapin Art Museum, directly across the street. With eleven ever-changing galleries, the museum showcases collections of paintings, textiles, sculpture, photography, video, ceramics, assemblage, collage and more. It also hosts frequent programming including receptions, tours, lectures, workshops and classes for both adults and children.

Pier & Art Museum: 3200 South Ocean Blvd, Myrtle Beach, SC 29577

A Cool Evening Art Exhibit at Brookgreen Gardens

Brookgreen Gardens, a 9,100-acre majestic nature and wildlife preserve located in Murrells Inlet, features 200-year-old live oak trees, several themed botanical gardens, and the largest collection of American figurative sculpture in the country set against a stunning garden backdrop. The romance of Brookgreen cannot be overstated, nor the importance of what landmark-strides this nonprofit is making in terms of protecting, preserving and promoting both nature as well as the arts.

This summer, Brookgreen is offering an exhibit, Summer Light Art by Night, a way to explore Brookgreen— the sculpture, the galleries and the whole landscape— during the cooler evening hours after sunset. Light is used as a medium and as art itself in various installations around the garden, facilitating an immersive, experiential art experience. There will be docent tours for the galleries, and live music nightly. The restaurant will offer picnic boxes, and alcoholic as well as non-alcoholic drinks.

You can also stock up on your own picnic supplies for an evening outing in the gardens. Moe’s Original BBQ is right in the same neighborhood, and serves tasty Alabama-style BBQ and Southern sides that you can have packed to-go.

Before the twilight evening hours hit, consider taking a break at Huntington Beach State Park. Located directly across the street from Brookgreen, this lovely state park is a bird-watching haven. The park is also home to historic Atalaya, the summertime castle-residence of the Huntingtons which was built between 1931 and 1933.

The building was fashioned after Spanish and Moorish architecture mixed with the artistic vision of the Huntingtons. It was constructed purely of local labor, to help support the local economy during the Great Depression. During World War II, the couple loaned the use of Atalaya to the U.S. Army for use as a military barracks. Soak up some history and beach vibes at this tranquil locale.

Brookgreen Gardens & Huntington Beach State Park: Murrells Inlet, SC 29576

Market Common Area

Head to the Market Common during the afternoon hours for an iced coffee and some tasty treats at Peace, Love and Little Donuts, where they serve up custom-made donuts from a dizzying array of toppings ranging from gummy bears to bacon, to everything in between. Then head down the block to Barnes & Nobles for some good reads in a quiet, air conditioned space. After you’ve had your literary fix, stop into the Seacoast Artist Gallery— which showcases a wide array of local art from the gallery’s 70 member-artists. There is something here for every taste and style, and in mediums that include paintings; photography; bronze castings; ceramics; pottery; glass-blown sculptures; and sculptures made from old instruments. And for some expansive views of the entire Market Common, head to the hill in Grand Park, day or night. You’ll be rewarded with a panoramic vista of the entire area.

In the cooler evening hours, enjoy dinner at any one of the myriad restaurants in the Market Common for some outdoor or indoor dining. Every Sunday night, The Brass Tap hosts free salsa lessons from 8-10pm.

The Market Common: Nevers St. & Howard Ave., Myrtle Beach, SC 29577

Barefoot Landing And The Intracoastal Waterway

The 80 plus miles of beautiful beaches that stretch along the coast of the Grand Strand are often given precedence for exploration, fun, and relaxation in lieu of the hidden gem that is the Intracoastal Waterway. Stretching 3,000 miles inland along the entire Eastern Seaboard, and consisting of natural inlets, saltwater rivers and bays, the waterway provides a safer and more secluded way of traveling, boating, and enjoying the water, protected as it is from the storms and currents of the ocean.

There are several outfitters located nearby that will supply you with a variety of options for all your watercraft pursuits. Rent kayaks for a leisurely boating excursion and sightings of wildlife; for adventure seekers, there are a multitude of jet skiing rentals and tours— some that even include dolphin sightings; or take a pontoon or speed boat out for a spin.

When it’s time to put your feet on land once more, dock your boat at Barefoot Landing in North Myrtle Beach, for extensive possibilities in dining, shopping and entertainment. Catch a live show at the Alabama Theatre, live music at the House of Blues, or even fireworks every Monday night throughout the rest of the summer season.

Check out their calendar of events online to stay abreast of the latest festivals and live music happenings. The area also boasts local as well as national stores and restaurants. It’s a lively scene and great way to while away the evening hours.

During the summer heat, there’s plenty of fun still to be had while staying cool. Why not do some exploring and make memories of your own as well?

Barefoot Landing: 4898 Hwy. 17 S, North Myrtle Beach, SC 29582

Market Common Dentistry Dr. James E. Mills & Associates

June 15, 2022July 30, 2021 by The Coastal Insider

Enjoy the Benefits of State-Of-The-Art Technology With Family-Like Care by Melissa LaScaleia Market Common Dentistry is a small, local, and privately owned dental practice which has existed in Myrtle Beach for 30 years. Spearheaded by doctor James E. Mills, DDS, the dental practice specializes in building strong relationships to meet their patients’ dental needs effectively and sustainably. “As a private practice, we are not subject to quotas required by corporations and there is no pressure to meet financial benchmarks,” says Dr. Mills. “Because of this, we can put our patients first, and are able to provide more personalized care.” Market Common Dentistry offers a variety of cutting-edge dental procedures to best serve their patients. And in the past year, they have added additional techniques and surgical procedures to their repertoire. They have several sedation options including oral, intravenous, and intramuscular, which help relax nervous patients. They offer cone beam computerized tomography (CBCT) for guided implant procedures and extractions of complicated wisdom teeth; and Platelet Regenerative Fibrin, a technique which injects platelets into the surgical site to accelerate the healing process. Additionally, they employ a new regenerative procedure called Leucocyte Platelet Rich Fibrin (L-PRF), a method of concentrating platelets, growth factors, leukocytes, and proteins into a pliable biological matrix. The therapeutic technique is used to heal both soft and hard tissues. L-PRF is especially helpful in socket preservation — reducing bone loss after a tooth is extracted. L-PRF aids in tissue regeneration following bone grafts, sometimes necessary for successful dental implants. It can also be used to revitalize dental pulp, potentially preventing the need for root canal therapy or extraction. With L-PRF, a small amount of the patient’s blood is drawn and then spun in a centrifuge, allowing plasma and platelets to be isolated. These concentrated growth factors and proteins are re-introduced at the treatment site to speed healing and promote natural collagen production. They also offer an intraoral device for individuals that cannot tolerate a CPAP “Continuous Positive Air Pressure” device for sleep apnea. This device can help those 25% of people who do not wear the CPAP, yet suffer from the condition. In addition to containing cutting edge, modern dental equipment, the office was designed with amenities like heated vibrating dental chairs, and ceiling-mounted monitors so patients can watch DVDs or television during procedures. Dr. Christopher J. Latvis joined Market Common Dentistry last year. With his certification in prosthodontics, he is experienced in full-mouth rehabilitation and reconstruction of worn and missing teeth via conventional crown and bridges as well as implant restoration and removable prosthetics. Lisa Yazici, the practice manager, has twenty-four years of dental office experience and has been with Market Common Dentistry for fifteen years. Her job is to run the daily operations of the dental practice and ensure that everything is running smoothly—from patient comfort to treatment planning to office administration. “I love providing the utmost care for our patients and knowing that patients with tremendous fears have the ability to get their dental work completed with ease,” she says. “It’s extremely rewarding. Even though I don’t perform dentistry, I feel like I make a difference by being a part of the process. “And because we function as a stand-alone business, we perform the services that are needed independent of what insurance may dictate, and can assist with financing options to ensure our patients receive the care they need.” Amanda Gronau, a patient coordinator, is one of the many staff at Market Common Dentistry who work to put patients at ease. As an added benefit, due to their ability to offer sedation as well as the expertise of both doctors, most dental procedures are able to be conducted in their office, bypassing the need to be referred to specialty practices. “We develop a rapport with our patients to help put them at ease,” Lisa continues. “We understand that people dislike the dentist, and that’s why the entire team at Market Common Dentistry, from the front desk to the dental hygienists and assistants, to the doctors, do everything they can to make patients feel safe, relaxed, and comfortable. “We treat all patients regardless of fear levels, but for those who are anxious, we’re ready with techniques and a compassionate staff to offer the extra support they need. Our patients are like family to us.” Dr. Mills shares that his favorite thing about practicing dentistry is helping people achieve a healthier mouth and providing them with the services that they want and need. “I really value and strive for the best long-term patient outcomes,” he says. “It’s gratifying when I can relieve their pain and see them leave with a smile, having helped them make headway with their oral health.” For the past year, Market Common Dentistry has implemented a myriad of safety precautions due to Covid-19. “We’ve always had very high standards for sanitation, but we’ve taken it up a level to put both our staff and clientele at ease,” Dr. Mills says. “You can’t social distance with dentistry, so we’ve taken all precautionary methods.” Today, the entire team at Market Common Dentistry is thrilled to be open and returning to a greater sense of normalcy after the past pandemic year. “How happy we are to get back to normal,” Lisa says. “We’re thrilled to be open and able to treat our patients where they once more feel comfortable being in the chair. We have seen many new patients, and our ability to provide sedation dentistry helps put people at even greater ease when receiving dental treatment.” Market Common Dentistry Globe Map-marked-alt Facebook Phone

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Market Common Area

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